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The primary purpose of a restaurant website is to give guests and potential guests information they need to choose your restaurant.
This means the website has to be easy to use from any type of device or system, needs to give customers information about their menu, and shows them how to get there. No matter what kind of restaurant you have, whether it’s a cafe, a buffet, or a coffee and doughnut shop, all restaurants need the same key elements. The Pro edition is $25 and adds custom icons, discount prices, sources and suppliers, and specials and sales. You want to make it easy for customers to get the basic information they need about your business. Everyone visiting any restaurant wants to know what the food looks like before placing their order, or in many cases, before choosing to go to the restaurant. Another great way to use a gallery is to show potential visitors the ambiance of the restaurant. If you want something with a few more features, or something a little snazzier, you can use a gallery plugin. This free plugin will display your images as thumbnails, a slideshow, or in an image browser. Online ordering systems are a Point of Sale (POS), so you should expect to pay a fee as either a subscription or on a per sale basis. This one allows customers to place orders online for dine-in, take out, delivery, and catering. This one adds a responsive calendar to your website where you can show your upcoming events. There are add-ons available if you want to expand the functionality with features such as multiple calendars, reoccurring events, double-book prevention, agenda view, email and popup reminders, and subscribe to calendars. You want to encourage your guests to share their experience on social media sites such as Instagram, Facebook, and Twitter. Monarch is Elegant Themes’ social sharing plugin that allows your visitors to share your images on their favorite social networks. Monarch is part of the $89 per year Developer plan which includes access to all themes, plugins, layered Photoshop files, and premium support. Other items that customers like to see available from a restaurant’s website include coupons, merchandise, and gift cards. WooCommerce is a free plugin that allows you to sell both physical and digital products from your website.
MyCuisine from Elegant Themes provides a strong foundation to get your restaurant website started on the right foot.
MyCuisine is part of the $69 per year Personal plan which includes access to all themes and premium support. With its custom page builder, modules, and premade layouts, Divi can build a beautiful restaurant website. Divi is part of the $69 per year Personal plan which includes access to all themes and premium support. By Brenda BarronBrenda is a professional writer and WordPress enthusiast from Huntington Beach, California.
I would also add to make sure that your restaurant’s phone number is a clickable link so that your customers who are on their phone can call your restaurant with one click. I’ve seen that complaint quoted a few times of recent months and it has always worked for me on various iPhones and over 30 Divi websites. It also included online ordering where we port the customer order via email directly to the front counter using the HP E-print service which is free, if you own an internet connect HP printer.
Could you please be so kind to provide a link, would love to see that example of restaurant website made with Divi. Thanks for great article, lost of cool stuff, but theme…looks fine but shouldn’t it be responsive? There are some robust online food ordering solutions out there that aren’t taking a piece of every order, integrate beautifully into restaurant websites (and Facebook pages) and come in at a very affordable rate. Eh, the bottom line is that most menu plugins are nearly useless unless you’re looking to spend a lot of time entering data and tweaking things. I you want to sell me a menu theme or plugin, make the data entry easy or give me an easy way to import the menu from a CSV file. For the menu, I ended up scanning and OCRing the restaurant’s menu, converting it to CSV with a little data cleanup and importing it into TablePress tables.
There appear to have been a few comments requesting live sites using theme, still no response, why??
I am using the wonderful DIVI theme on a Restaurant website and added the Food and Drink Menu-Plugin because I needed a responsive Menu. Great post – I love the DIVI theme and am currently building a website for a local restaurant so it was great timing. I was so disappointed that the Cuisine Theme from Elegant Themes is NOT reponsive to mobile. CLEARLY COMMUNICATE WHAT YOU DO AND MAKE IT EASY TO BEGIN A RELATIONSHIP: State or, better yet, visualize the benefit and take immediate advantage of potential interest. ESTABLISH TASKS: The best way to establish if people who visit your site are doing what you want is to identify task. OPTIMIZE FOR SEARCH: 80% of visitors find a web site by typing their unmet need in the query box of a search engine. BE SOCIAL AND ENGAGE: Your audience and the search engine send more traffic your way if they know content on the site is always being refreshed.
Everyone who has a website wants to be loved and giving visitors a great experience is the way to get there. It’s about providing your guests (and potential guests) with the information they need about your restaurant. Mobile devices are becoming more popular and many visitors will use mobile devices when searching for a restaurant. This includes your contact information such as your phone number, email, and fax, hours of operation, address, etc. It includes your business name, phone number, email address, physical address, store hours, and even includes a Google Map with directions.


It’s made specifically for restaurant reservations, so it’s tailored perfectly to your needs.
Customers can view your menu, click a few buttons, and either pick up their order or wait for delivery (that part is up to restaurant owners to decide).
Here is a quick look at a powerful online ordering system made specifically for restaurants.
If maps are not built in to your contact info, then the best way to do this is by installing a plugin for Google Maps.
The free version has some of the features you need for a restaurant, but for the money and features I recommend the pro edition.
By signing up to your list, customers are allowing you to send them updates about your menu, specials, events, special offers, etc. It comes with the same 5 colors as the free version but also adds custom colors and a styles builder. You can sell gift cards, provide coupons, and sell merchandise such as shirts and hats with your restaurant’s logo. You can sell and manage gift certificates and accept payments through any of the popular payment gateways. This not only means having pictures of your restaurant and the food you serve, but navigation should focus on the elements that visitors are looking for.
It has chef recommendations, customer testimonials, business location with maps, store hours, contact information, and more. These tips, themes, and plugins will build you a great restaurant website that’s sure to get you noticed and make your customers happy. You can often find her typing up a storm at the local coffee shop, or at home re-watching Back To The Future and Doctor Who. Mobile has overtaken desktop search, especially for things people search for on the go, like restaurants.
I like the selection of plugins you brought together here – some of which I was not aware of. It helps to have others in the industry providing a little social proof for the clients who need it. Texas Burger would likely benefit a lot from a phone number in the header, especially since the mobile version looks quite odd. I’ve been recommending restaurant owners in our place to build a website for their business to strengthen their online marketing campaigns and attract more loyal customers.
Your article provides a lot of helpful information in terms of both plugins and themes for restaurant websites. There are lots of technologies, frameworks, tutorials out there which will help you build an awesome website for your business or for your personal use.
For each goal, lets see what we might be able to implement on the website to help achieve it.Increase SalesIf you have the time, money and available staff, you might decide you actually want to sell your products online. If you went to this page looking for a certain kind of shirt, would this page help or confuse you? So think about the addition of trust and credibility features like reviews, client testimonials, client lists and case studies on your website. For this reason, you want a restaurant website that’s localized, works great on both desktop and mobile, and has the information that customers need to make their choice – which often includes information for the whole family. Be sure that every plugin and theme you use is not only responsive, but looks amazing when used on mobile systems.
They want to know ahead of time that the restaurant has the atmosphere they’re after for their events. If it’s too difficult and time-consuming to figure out, there’s a good chance they will move on to the next restaurant on the list. There are several options for placement on the site and can be customized to match the branding.
It allows you to add a photo of the reviewer and a link to their site (adding credibility to the review). The plugin is easy to set up, although it does take some time to go through all of the settings and add your products. Many of these features can be found in themes that are designed especially for restaurants. You can create pages and then place them in content areas to be displayed on your homepage.
Set up the proper plugins and you’ve got the perfect website to capture and hold the attention of customers and potential guests. With a restaurant website, it is easy to focus on what’s pretty and forget about the special features that the website needs.
Food and Drink Menu supports a customizable templates system that you can use to adjust the layout of items. As I said earlier, there are lots of tutorials out there on the internet to build a website, then why am I writing another one?
If not, that’s ok, your website can still help by providing detailed information about your products (or services), and why anyone would choose them over your competition. Amazon always shows a clear call-to-action next to a motivating offers with their landing pages. Sermo is a physician’s network that recognizes through roles the different types of doctors who visit Sermo for a variety of reasons.
The subject of Search Engine Optimization (SEO) is fundamental to creating a great website.
Make sure when you set up your blog the URL tracks back to your website like it shown below.
You can add all of these independently, or you can use a plugin or theme, such as MyCuisine, that has these features built in.
It does not support multiple locations, but for a single location business it’s a great choice. It gives the guests a confirmation or rejection in an email using a custom notification message. The second is a monthly flat rate for the website and mobile, but retains the pay as you go pricing for the FaceBook App and Dining Guides.


If you want to give your visitors even more features, such as getting directions and a more advanced store locator, you can use the pro edition for $19.99 and can be used for up to three sites. We all want to be the one that found that perfect restaurant and told our friends about it. You can place it in a widget, on the side, bottom, floating, and so forth, and there are several popup and fly-in triggers if you want them to appear on the screen rather than just live there. This greatly simplifies the development of the site and reduces the potential for problems.
It’s compatible with WooCommerce, so you can sell gift cards and merchandise, and provide coupons and discounts directly from the site.
Can you imagine the pain of trying to enter over a hundred items using the WordPress post interface?
Customers expect (demand) that a good theme is responsive as I did only to find part way though the build that it doesn’t work on mobile.
Answer is simple, this article is not about how to code a website, but it is about how to deploy and run a website so that other people can see it. You can also point people towards where they can buy the products, and make it easy for people to contact you with questions.If you’re looking to increase sales, it’s important that you provide as much information as possible about your products or services – whether you’re going to be selling them online or not. Many sources say it costs 6 to 7 times more to acquire a new customer than keep a current customer. Curabitur scelerisque, nulla et facilisis fringilla, sapien elit auctor augue, at porttitor ipsum nibh faucibus ligula. It will add signup checkboxes to any form, including Contact Form 7, BuddyPress, bbPress, and more.
You can style them in many ways and there is a statistics dashboard so you can always know what is being shared the most. My bad, I should have done my research but maybe the writer of this article should have also.
I am assuming that you have already coded your website and tested it on your local system and you are ready to get live as soon as possible. Remember, you need to cater to customers at all stages of the buying process, and the more information you provide, the more likely they’ll be to keep your product or service in consideration at later stages of their decision process.Attract StaffIf you’re looking to attract staff, it would be a good idea to have a “Careers” (or similarly named) page on your website that explains the perks of working for your awesome organisation.
That’s a lot to put at risk when you think about the inconvenience you may be costing your best customers who have to skip pop-ups to get where they want to go. And if you use their MailChimp add-on it will add site visitors’ email addresses to your newsletter subscription list. This page could also link to current job openings (whether they’re on your website or SEEK, MyCareer etc), and encourage anyone to apply even if no positions are currently being advertised.
I have since had to redo the site with a different theme which as cost me a lot of time and money.
Some companies even put up a more noticeable menu item “We’re Hiring” when they have a job opening.Improve Your ReputationThe internet makes it easy for a potential customer to research your company before ever contacting you.
Any individual, business or organization planning to have an Internet presence should invest in a domain name.
Having your own domain name, website and email addresses will give you and your business a more professional look.
As a freelancer, I get lots of enquiries for small-budget websites, most of which can’t clearly articulate WHY they need a website, other than to check it off the list. Even at Bluewire Media, a high-end web strategy company, the “Website Goals” section of our getting started questionnaire is all too often left blank.But this just won’t do. For example, Bluewire Media offers a free Ebook to anyone who subscribes to our newsletter. And how should you go about setting them?Start with your business goalsA good place to start is with your overall business goals.
The more enticing your incentive is, the more sign-ups you’ll get!Generate LeadsA whole blog could be devoted to covering ways of generating leads online, in fact there is already at least one very popular one; the hubspot blog is devoted to “inbound marketing” (a term they coined). Inbound marketing is an online lead-generation method that focuses on attracting potential customers (leads) by creating content that they will find useful.The hubspot blog is itself an excellent example of inbound marketing. It is basically called hosting and again there are a hell lot of ways to host a website and equal numbers of providers who offer such services. Hubspot have a software suite (called hubspot) that helps marketers generate and nurture leads online. Grow to 100 staff in the next 3 yearsNow these might not sound like website goals, but they’re certainly things that a website can help you achieve. By constantly publishing content and resources on their blog that marketers find useful, they are attracting potential customers to their website.
Now shared hosting might give you less whereas VPS will give you more for more charge of course. This is a good post to get started with.The second step in online lead generation after creating fantastic, useful content, is to capture those leads.
Attract high-quality staff.What we’ve just done has probably already been the difference between having a ‘Careers’ page (if not a whole careers section with job listings) and not having one. A good way of doing this is to publish a downloadable resource (for example an ebook, template, checklist etc), then require at least a name and email address before allowing the resource to be downloaded.
We also now know that we need to figure out what we can do on the website to increase sales.Of course, not every business goal can be assisted by a website, and not every website goal will be related to one of your specific business goals, but business goals are a good starting point.
You now have the names and email addresses (at least), of a whole lot of potential customers. We have also seen 600+ online visitors at any point of time and that’s really a very great deal.
Just setting some simple end-goals could make a huge difference not only to the look and functionality of your website, but also to the return you get on your investment.



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