Sales management is a business discipline which is focused on the practical application of sales techniques and the management of a firm’s sales operations. Given the number of bad presentations made every day across the globe, it’s easy to believe that the art of the presentation is a special skill reserved for an elite group of individuals’ part of a secret organisation akin to the Illuminati. A presentation that aims to inform or educate is going to be vastly different from one that has a clear call to action.
What may be most surprising is that this process does not start with the opening of PowerPoint or similar presentation tools.
Your presentation needs to follow the same formula, with the goal being to lead them to a new understanding or point of action. The key to story-telling is keeping the audience engaged and perched on the edge of their seats waiting for the next big reveal in the plot. Visualise your story: know how you are going to take the audience from one salient point to the next.
This phrase has become a familiar reaction by those who attend any number of presentations.
Using the slide most effectively requires a fine balance between engaging visuals that help tell the story (whether graphics, graphs, photos or video) and text that reinforces your message. Less is more: you know a slide is perfect when there’s nothing more you can take away, not when you have no more to add.


Apart from a visually unattractive slide presentation, coming across as insecure and unprepared are the next biggest presentation sins.
Ask the opinion of your friends, family and colleagues to make sure the story makes sense and that you haven’t missed any glaring points. Set of vector design elements in flat style for business presentation, booklet, web site and projects. Many companies appoint sales man to sale their products and for presenting their products to customers. Our templates can be used in personal and commercial presentations but attribution is required. The purpose will influence both the content and structure of your presentation, and should guide you in how to develop your story. More often than not, we jot the content down onto notes that we can then arrange and re-arrange as we discover the best flow that will result in the best story,” explains Samantha.
A practical example being that of Steve Jobs – his presentations were always about the big reveal, but were only powerful because of the story leading up to that reveal.
The key word here is salient – just because it’s a story doesn’t mean you can waffle on or get involved in irrelevant details.
And rightly so, when confronted with uninspiring visual encounters that leave the mind reeling.


Elements like animated icons, flashing and multi-coloured text do more harm than good and serve only to divert your audience from the story line. You can make a presentation on properties of a good sales man using Free Sales PPT Template. But contemplating secret organisations, intrigue and captivating details is a good starting point to planning your next presentation, says Samantha Dean, MD of presentation strategy specialists Missing Link. However, reading off the slides instead of telling your story, or stumbling over the flow of your presentation show that you aren’t prepared.
Negotiate with the client and keep a track of your revenue with Real Estate PowerPoint background and free Real Estate Management PPT slides. You can make presentation on the qualities and responsibilities of sales manager and other presentations related to sales using free PowerPoint backgrounds available on PPT templates.
There’s no quicker way to turn off your audience than by looking as if you don’t know your subject.



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