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According to Adobe’s Q2 2014 Digital Index, 2014 was the year of online TV and video, with an increase of 388% Year on Year on the amount of online TV and video being consumed across devices, with OTT devices like connected TVs, streaming sticks and gaming consoles gaining the largest percentage of market share (127%) and an incredible 194% growth in share of authenticated video starts.
By deploying the Opera TV Store on their connected devices, OEMs and Pay-TV operators are delivering entertaining, interactive online TV and video experiences to their viewers and are a key part of this growing trend. The Opera TV Store is already being shipped on millions of devices with Pay-TV operators and major television, Blu-ray and set-top-box manufacturers, including Sony, TiVo, Samsung, RCA, TCL, Vestel, Amino, Changhong, Humax, Hisense, Konka, Skyworth and more.
Interested in hearing more about the Opera TV Store and how Opera can help you bring a more connected TV experience on your device?
Bringing you the news that matters: Opera business product news, announcements and industry analysis. Comcast Business TV channel packages meet the core needs of businesses, while helping keep costs down by including popular cable networks and sought-after sport networks without tacking on less-wanted channels. Your Comcast Business online account gives you access to your channel lineup from anywhere with an Internet connection. Sign in to your Comcast Business online account and select My Services at the top of the page. With Comcast Business TV, you can stay connected with access to the latest news, finance, sports, and pop trends. As your business grows, you may want to add Comcast Business TV to additional television sets at your location. Learn how to resolve common errors with your cable box and the on-screen programming guide with this easy-to-follow article. Symantec, the Symantec Logo, the Checkmark Logo, and Norton, Norton 360 and Norton by Symantec are registered trademarks of Symantec Corporation ©2014 Symantec Corporation. Welcome!Online Marketing is growing rapidly and getting your business out there is important. Hit the forward button again to the present day and it now has over one billion users with 300 hours of video uploaded every minute. Yes, we agree far too many of them are ‘crazy’ cat films or home videos of cute children that perhaps were only meant for friends and family.

Proof perhaps that you can’t make a video go viral by throwing a large budget at it and enlisting scriptwriters, actors and directors. The key test for news value has always been “would people talk about it in the pub?”; the test for online video footage is “will people share the link or like or comment on it?”. If it were five years in the future, would you be reading this article or would you be watching it? With online video quickly becoming a key means for people to satisfy their information and entertainment needs, small businesses that fail to include it in their internet marketing strategies will do so at their peril. Always consider the audience you are trying to reach and ensure the video is relevant to them.
Finally, be creative, not only with the videos themselves but in the campaign strategy you build around them.
Learn more about our services…We cover everything from 3D Animation to Presenter videos.
Nielsen conducted a survey recently to find out who exactly is going online while watching major TV events like the Oscars or Super Bowl—and discovered what those people are doing online in the first place. Simultaneous Web surfers and TV watchers are getting more and more common: viewership for major TV events may change, but simultaneous Web use is consistently going up. With an open OTT ecosystem such as the Opera TV Store, OEMs and Pay-TV operators are differentiating themselves from the competition by being able to offer their viewers more than just broadcast content and premium on-demand videos, and instead deliver unique content to their audience where they prefer to watch it most.
With YouTube even posting a #TBT link to the clip on Facebook, it started to go viral all over again and now “Me at the zoo” has had more than 20 million views.
The footage entitled ‘Charlie bit my finger’ was intended for the boys’ godfather but has received some 816 million views. As online video continues its inimitable rise, it’s certainly an interesting question to ponder. YouTube receives more than one billion unique visitors every month – that’s more than any other channel, apart from Facebook.
Production costs have fallen significantly in recent years and you no longer need to be a technical whiz to work out how to use it.

If it’s not the most appropriate means of getting your message across, you are probably wasting your time. If you want to fully realise video’s potential, you must make it easy for users to find and share it.
As my head of marketing likes to say, creativity wins over the cost of production every time.
Why not show your business and your products off in style with a video from The Business Video Company.
Facebook, Google, and Yahoo took the top three spots (though not in the same order) for viewership during both the Oscars and Super Bowl, and AOL, MSN, Live, YouTube, MySpace, and Comcast all appeared in both top ten lists. Nielsen claims 64% of marketers expect video to dominate their strategies in the near future.
One in three Britons view at least one online video a week – that’s a weekly audience of more than 20 million people in the UK alone.
Apps such as Twitter’s Vine, with its six-second maximum clip length, have dramatically increased the opportunity for businesses on a limited budget to get stuck in. Nevertheless, if you’re to realise a decent return on your investment, you will need to bear the following in mind. Ooyala has claimed a tenth of all video plays happen on mobiles and tablets, and it’s an increasingly important segment, with mobile phones holding 41% more share of video consumption at the end of June 2013 than at the start of that year. The order is changed between the Oscars and Super Bowl, but the only trade is the appearance of Wikipedia during the Academy Awards and eBay during the Super Bowl.

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