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You can read the web page for more details, and the page has some good examples of this in practice. Thanks for posting this info — my scientific English students often wonder if it’s okay to repeat key words. It’s Google’s world and for those of us with websites, we’re just living in it.  And while the various Panda  updates have proven to be a major thorn in the side of content providers and SEO experts, search engine optimization isn’t going away… and despite Google trying to kill it, SEO article writing will not die. That doesn’t mean it hasn’t changed dramatically, however.  Like a phoenix rising from the ashes, those who write content with the intention of ranking well in the SERPs have had to make major changes in how they write. I’ve put together this article to help you learn what’s working now and what you better avoid is you still want to achieve good search engine rankings for yourself or for your clients.
Unfortunately, this isn’t the most exciting of topics in the world and is a bit more technical than most of what you’ve read before.  Heck, the first draft didn’t have a single shit, damn, layin’ the smack down, cotton pickin’?or hornswoggled in it. They say those who ignore the past are destined to repeat it (or something like that – I’m pretty sure I heard that when I was in school).  So let’s look at how things used to work. They’ve hired a not so small army of manual reviewers trying to get rid of the riff raff for years now.  However, in February of 2011, Google had finally figured out a way to get rid of low quality content algorithmically.
And they’ve continued to tighten the screws… creating low quality content just to rank in the search engines is now just a waste of time, money, and resources.
I’ll be honest, if you’ve never written like that, it’s a challenge and there’s a certain amount of skill required, but it’s easy to see why that kind of content ranks so well in Google – it has all those warm fuzzy factors we’re looking for. Yes, there are plenty of classes you can take to learn how to do this – after all, journalists do go to college to learn their craft, but you can get a quick crash course just by googling “how to write like a journalist.”  Then it’s just a matter of practicing. Here’s the thing.  Google wants you to create content that is so awesome and so compelling that other website owners, including the authority websites in your niche to link to your content out of the goodness of their hearts. It happens on occasion when you do a good job but I’ve found one Google approved link building technique that can get you those oh so important quality links… Guest Blogging.
It’s a lot like the old days of article marketing but instead of your article being potentially syndicated across hundreds of websites, your article is only published on one website.  And while you have to work with each website owner individually, the highly relevant and contextual links you get from these websites is worth the extra work. Plus it gets your message in front of that website’s audience… which is probably the people you want reading your message anyway.   So even if you get no SEO benefit from the article, you still get the people you really want reading your article anyway which is probably what you were going for in the first place.
Here’s the thing.  It used to be that those of us in the SEO world could do a pretty reasonable job of backwards engineering Google’s ranking algorithm using statistical analysis. Without getting too much into it, we could look at what currently ranks well across thousands of keywords and find certain correlations. For example, pages that rank on the first page of Google tend to have that keyword in their title tag. If I want this article to rank well for “SEO Article Writing,” then I should make sure that keyword shows up in the title somewhere. For example, if you were to conduct your own analysis, you’d find a positive confidence interval for domains names that are 9 characters long.  Does having a domain name that is exactly 9 characters long have anything to do with ranking well?  No – nothing – why would it?  However, Wikipedia happens to be precisely 9 letters long and with millions of top ten rankings, they can easily give you a false positive for ranking factors. Fortunately, there were plenty of rankings factors we could reverse engineer that did make sense.  So we used them, then abused them, and then abused them some more. And now we’re at a point where Google uses several factors we can’t use good ole statistical analysis to backwards engineer anymore.  It’s a simple matter of Google having so much data we don’t have access to anymore. Their ranking algorithm is getting closer and closer to having every page behave like articles submitted to a peer reviewed journal.  In case you’re not familiar, when you submit an article to one of these journals for publication, it goes out to three peers deemed to be experts on the subject and if they don’t like it, it doesn’t get published (they’ll typically ask you to make revisions).
Basically we now have a computer that is an expert on every subject on the planet and can tell if what your wrote is B.S. And it worked great… until people figured out that was what was going on.   Then all hell broke loose.
Everybody and their brother starting concocting link building schemes that would artificially inflate the importance of their website. The reason backlinks and nothing but more backlinks worked so well for so long was simple – a better solution didn’t exist.
Basically, this is a measure of how long someone stays on a page and how long someone stays on your website. Avoid having too many ads “above the fold” on your website.  First of all, Google is directly penalizing sites that it considers to have excessive ads but just as important is that too many ads can cause people to immediately leave your website, resulting in a low dwell time. Social signals may sound like a fancypants term but it’s actually very easy to understand and describe.  When someone tweets about your article, likes it on Facebook, or shares it with their circles on Google + by giving it a “plus 1”, these are social signals that real people are reading and sharing what you wrote. Of course it’s always best to let nature takes its course and let things happen organically but if you want to give your best content a little extra oomph, services like Synnd can help. I’m going to give you a crash course on what it takes to write expert quality content that will get those warm fuzzy factors we’re looking for so buckle your seatbelts boys and girls… this could get a little rough.
First of all – I’m going to assume you already have some writing skills.  If you failed English in high school then you might want to consider a different line of work.
There are also books on the topic as well as classes… I’m sure there’s an online class or one being offered at your local community college if you’re serious about improving your writing skills. Try to offer something in your article that nobody else offers even if it’s just a personal story or experience.  Case studies are great too!
Promote your writing.  Share it wherever appropriate whether its on Facebook, Twitter, Google+,  Pinterest, or wherever. Proofread all your work.   It doesn’t have to be grammatically perfect but you should have spelling errors and silly little things fixed.

It’s okay to write a contrarian viewpoint or to agree with conventional wisdom but Google really wants to see some balance.   They consider the authority on the subject to be the one that mentions multiple points of view.
Avoid too much duplicate content.  Yes, it’s okay to reprint and occasional very well written article from an expert but for the most part you want to stick to unique and original content on your website.
Steer clear of blackhat linking practices including xrumer blasts, massive profile links, anything built by SENuke and it’s competitors, and excessive social bookmarking links. Plus, if you keyword density is deemed too high, you’ll get hit with Google’s new “over-optimized” penalty.  Google is on the prowl looking for websites whose content was clearly written to rank well in the search engines and they’re casting those pages asunder to troll the depths with other low quality and spammy content even if the information is quite good and useful. What’s the keyword density of this article?   I have no idea.  I didn’t check because it really doesn’t matter. Okay, So How Long Do My Articles Need To Be If I Want Them To Be Considered Expert Quality Content?
I’ve been asked about this many times and while I understand why you’re asking it’s the wrong question. And you don’t have to be a world class writer to tell a good story… good stories do all the heavy lifting. If you stick to writing expert quality content or hiring those who are experts on the subject, you don’t need to worry about it… that stuff all shows up without having to think about it and that’s the whole point of LSI.  Latent semantic indexing was created to identify expert quality content, not the other way around. Besides, Google has a variance algorithm (I can’t think of the name of it and no, not Universal Search but it’s part of it) built into their rankings so they can show several different types of content on the first page… and to make it nearly impossible for one person to control all top 10 spots on Google for anything but the most obscure of key phrases.   Basically, it allows for several different pieces of authority level content to have a voice on the first page of Google despite the fact that they may all have contrary viewpoints or recommendations. That meant that more and more services popped up offering articles for $7, $5, and I’ve even seen people offering articles for as little as one dollar.  What does $1 get you?  Junk, drivel, and nothing quality minded webmaster should ever consider publishing on his or her blog. If you’re going to hire someone to write for you, focus on people who know the topic you’re asking them to write about or find someone who will act like a reporter and get the real scoop from someone who does. In the past, my best writers have read books on the topics they weren’t familiar with (I purchased and mailed them to my writers) or they’ve gone out and interviewed people who knew the topic.
Now that level of writing isn’t cheap but these days you get what you pay for and only quality writing is worth paying for.   Nobody wants to publish worthless drivel and Google certainly doesn’t want it ranking on the first page of their search engine so even if you manage to trick them into ranking your content for a short while, rest assured you’ll be exposed soon enough. Yes, I know that everything I’ve described is a lot of work.  It will drastically cut down on how much content you can produce and how many websites you can manage. So there you have it, my guide on SEO article writing.  No it’s not dead but it has transformed and for the better.
Paragraph writung is also a excitement, iff you be familiar with then you can write otherwise it is difficult to write. May I simply say what a relief to discover someone who genuinely knows what they’re talking about over the internet. Esto tendra un efecto positivo en de que forma los buscadores ven tu lugar y como deciden clasificarlo.
A couple of days ago, I received the following email from a wannabe freelancer considering SEO writing.
1) Can you tell me what business you think is better to start a) writing articles for others for their website or b) guest posting service for webmasters seeking traffic to their site for others?
2) How much can i charge for article writing and why, furthermore, why should people pay me more if there are people charging $5 to write articles?
4) Is there a difference with articles that are written with seo in mind and is this worth more and why?
In my opinion, writing articles for businesses is the better business idea because “webmasters” tend to be independent internet marketers. What I always advice is this – do your research, then charge what YOU feel comfortable with and what YOU need to earn to make this business worthwhile for YOU. When I first started out writing SEO content in 2007, I charged $25 per 500-word article (now my SEO writing company’s rates are higher). And I was busy – so I quite frankly didn’t care what others thought because when my mortgage payment came due on the first of every month, none of them were responsible for paying it.
She went on to tell me that she just couldn’t turn out “crap articles” and it was taking her too long to write quality content at the $10 per article price. FYI, this client had also tried several other SEO writers, and eventually came back to her because her quality was so good.
Many of these cheap article writers soon realize that writing is hard work and writing for $5 per article is not worth their time. Content is all the rage(emphasis added), but what kinds of content are SEOs spending time on? And this is what the class is all about – teaching you how to write SEO content for businesses that will get them the much-needed traffic (and sales and leads) they want. One final thing I want to point out – which for me has been the most exciting part of learning SEO – is that once you know how to do it, you can put this knowledge to use to make money for yourself (over and beyond writing for clients).
Thanks to learning SEO, I’ve been able to dramatically increase sales of my ebooks (and affiliate products I market) – because I know the rules of the game of internet marketing.
I talk about this I more detail in the post, SEO Copy Writing: How I Use It to Make Money Online Beyond Writing for Clients.
But as someone who enjoys the autonomy of working from home, having control over my own income and being able to be mobile (I love to travel), I wouldn’t trade what I do for anything. There is no such thing as an easy business; they all require work (I know, I’ve owned several).

Hey Ive been looking at your stuff for some time and I just wan to say I admire all the writing you do, its a wealth of info, isee your stuff on ezines as well. A $50,000 Editing Contract Landed via a Content Mill … Hmmm, Is It Time to Re-Evaluate These Sites? How to Start a Successful Freelance Career Newsletter: Get concrete specifics on how to start, grow and run a successful freelance writing business.
Search Engine Optimization (SEO) is a process to make a website rank higher in search engine’s search results. Content writing can be sorted into different categories like blogs, articles for submission, review articles, press releases, SEO articles, travel articles, narratives and many more. Headings and sub-headings should be catchy and convincing and that will attract more readers to a site. SEO content helps in ranking a website higher and thus increasing the traffic of a website. Posts related to Content writing for effective SEO Importance5 Important Tips Before You Outsource SEO WorkDid you know that you can get your search engine optimization responsibilities outsourced to other people? Schultz is a Professor of Synoptic Meteorology at the Centre for Atmospheric Science, School of Earth, Atmospheric, and Environmental Sciences, The University of Manchester. If you’re not a tech geek, that means that it’s so easy a computer can do it – no human intervention required. I hope my answers to his questions help you if you’ve struggled with some of the same issues he has. Also, they not only expect to pay a certain rate for products and services, they are skeptical of cheap service providers. That is too individual and depends on too many factors, eg, niche, experience, writing skill, etc. I was blasted by other freelancers (which astounded me) who said it was freelancers like me who “brought down the rates for everybody.” But, I had been recently downsized from a well-paying corporate job and writing SEO content allowed me to earn enough to pay my bills, while working from home.
To get it, all you have to do is subscribe to Inkwell Editorial’s newsletter, which you can do from any page of this site (right-hand column).
I advised her against charging this and she eventually did raise her rates, but she kept them low for this client because they had promised her “bulk work.” Not only did the “bulk work” never materialize, but her client turned out to be quite unorganized and demanding as well (this is the REAL reason I think she quit’em). They want someone to add to their “team,” someone they can count on to provide valuable content week in and week out.
You don’t want to be like them, and you don’t want the type of clients who want to pay these rates. So if what I’ve said here doesn’t freak you out, then SEO writing just may be the ideal career for you – again, if you’re willing to put in the work. Poorly written articles with grammatical mistakes or spelling and punctuation errors can spoil the creditability of the writer and the perception of the visitors for that particular website. It has definitely become an operative marketing tool for various online firms and websites. The crucial area for optimization is your article’s abstract and title, which are freely available to all online.
Presently, he is Chief Editor for Monthly Weather Review, the longest-running meteorological journal in the world.
As an aside, I’m always kind of taken aback when I get questions like this because it’s like asking why would someone pay $250 for a pair of jeans (one of my best girlfriends), when you can get Levi’s at the Salvation Army for like $6 (me!). And to pre-answer part of your question just below, THIS IS why they will pay more than a few bucks to professional writers.
And this is why I advise freelance writers to set their rates according to their needs – not what everyone THINKS they should be charging.
They don’t want – or have the time to – go shopping for a new writer every few weeks because cheap writers get burned out quickly. Websites provide content with SEO in mind in order to rank higher in search engines and promote their services and products through articles. Irrelevant and inappropriate matter can bring down the rank of the web page and can even ban the page.
Simple language will help them relate to the idea better and they can easily make out every point put forward. We have compiled these guidelines to enable you to maximize the web-friendliness of the most public part of your article. And writing online content without knowing the rules of search engine optimization (SEO) is like writing in a vacuum. There are also certain fundamentals that should be kept in mind while developing content for SEO. The above points will help writing fine articles and promote the business online for better results and leads.

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