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Rory Sutherland regularly gives keynotes on the topic of advertising as the current Executive Creative Director of OgilvyOne London. As outlined in these advertising strategy presentations, there are many different areas of opportunity for this industry that while different, are equally valuable.
Since the iPad’s screen is relatively small, it is best to keep the presentation rather simple. Use these simple tips for your next iPad presentation and discover how this digital device can put a world of power at your fingertips.
MDG Advertising, a full-service Florida advertising agency with offices in Boca Raton and New York, NY, specializes in developing targeted interactive marketing solutions, exceptional creative executions and solid branding and media buying strategies. Our core capabilities include print advertising, branding, logo design, creative, digital marketing, media planning and buying, TV and radio advertising, customer relationship management, loyalty programs, public relations, Web design and development, email marketing, social media marketing and SEO.


This entry was posted on Monday, August 15th, 2011 at 1:19 pm and is filed under General, iPad App Design and Development.
Wooden Presentation BoardThis wooden presentation board is an elegant and upscale way to present your artwork and restaurant menu boards.
Questions from Pharrell Williams, Wynton Marsalis, and National Geographic Explorer Fredrik Hiebert will test your knowledge of the world. These detail-oriented speeches do not look at the industry as a whole, or at marketing, which is a different field all together, but rather at principles and opportunities moving forward. In an innovative speech, he notes human understanding is key not only in successful ads, but should also be integrated more effectively into politics and governance.
But when it comes to designing the perfect presentation, there are no real rules for delivering maximum impact. Remember that the iPad screen is 1024?768, so design your presentation with those dimensions in mind to avoid pixel problems. This wooden presentation board is specially constructed with quality wood, and features a cherry finish. Whether it is a specific tactic or a bigger picture innovation, there is much to be learned from these talks.


Emotional branding through storytelling is also a powerful advertising application, as evidenced by Scott Deming's keynote address.
Fortunately, there are ways to enhance your presentation by using smart iPad Web design strategies that deliver real results. Also, the iPad is not very good for making edits, so perform your edits with ease on your desktop before you ultimately import it. If possible, practice in the venue you plan to use so you can be completely prepared and totally comfortable. Student Cory Carver also believes there is a lot of opportunity within the social business realm, as advertising has a way of both reflecting and creating culture. It’s also important to maintain a good balance of visuals and text so that one doesn’t overwhelm the other or shift the focus away from your message.



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