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But, am I the only one that feels it's a waste of creativity when its use is for selling something you feel you don't need to be advertized on?
I've never been pride of a project where we sold those basic needs stuff, even if the creative was top notch. Sure, we all have romantic notions of giving up our boring 9-to-5 jobs, getting rid of all our crap that doesn’t matter, and taking our loved ones on an trip across America in a retro Airstream trailer. On May 30, 2013, the Landsat 8 satellite began its mission to collect and archive medium resolution (30-meter spatial resolution) multispectral image data affording seasonal coverage of the global landmasses for a period of no less than five years. The World Photography Organisation has announced the winners of the 2016 Sony World Photography Awards and, as expected, the top photos are simply incredible. Minneapolis’ favorite son was a whirlwind of creativity that knew no bounds, the purple-minded genius releasing dozens of albums on his own, but also mentoring and producing dozens of bands like dirty-minded girl group Vanity 6 and synth-funk dynamos the Time. Prince stepped up to the award show stage to perform Purple Rain and knocked out of the park. Since April 22, 1970 people have come together to reflect about the Earth, it’s people and what we can do to change our daily habits and routines to help the environment.
35-year-old photographer Julien Grondin has spent the last three years capturing the greatest sunrises and sunsets across the globe.
Artist and architecture aficionado, Federico Babina has created a project called ‘ArchiDirectors’, which perfectly expresses what some of cinema’s most unique directors would look like in architectural form. About UsThe Roosevelts are group of gents producing content that inspires, educates and entertains.
A marca de preservativos Durex lancou essa divertida campanha em homenagem ao Dia dos Pais. Voltei so para ?da uma sugestao a empresa que contrata Ronaldo o fenomeno, melhor seria Jose Wilker dizendo que o produto e FELOMENAL! Adoro propaganda e as bem feitas que viram piada ainda e melhor: Tem aquela de um tubo de conexao onde o cara da um murro no morto e ele se acorda e quando chega na obra os operarios desmaiam, essa pra mim foi otima. A “Vintage” normally refers to items that are at least 25 years old and especially the vintage advertisements of the 1950’s and 60’s are the most pleasing of all. Ramadan just like Christmas has become a season of increased consumerism and attention to shopping. Ramadan is the Islamic holiday that takes place during the 9th month of the Islamic lunar calendar. Before we get into various aspects of marketing during Ramadan we should mention that this year, Ramadan 2016, will take place starting June 6th in the evening and end July 5th in the evening.
Widely seen to be one of the most common symbols of Islam today the crescent moon is used on flags for various countries, for many Muslim organizations, and even the Red Crescent. Dates are an essential part of the breaking fast meal each evening during Ramadan and due to this they can commonly be found in Ramadan ad campaigns. Lanterns are commonly strung up in many Muslim countries due to the late hours Muslims keep during this season.
Traditionally and still up until this day in many Muslim countries, including Egypt, Saudi Arabia, Yemen, and other countries, a canon is fired to mark the beginning of breakfast time during Ramadan. Given the growing connection between the month of Ramadan and increased consumerism throughout the season, consumer focused companies typically increase their advertising spends during the month.  Studies show the average increase is around 20% during the month of Ramadan over normal monthly ad spends.
Marketers should be cautious when determining what ad messaging to use during Ramadan and should make sure their ads are always respectful of Muslim culture and tradition. In light of increase budgets for advertising during Ramadan some of the best commercials come out during Ramadan. Ramadan Kareem (Ramadan is Generous) is probably the most commonly used saying during Ramadan with its response Allah Akram (God is more generous). Eid Mubarak technically means “blessed festival” and is used not just during Ramadan but during other Muslim Holidays as well. Clearly a derivation of the above two sayings Ramadan Mubarak means “Blessed Month of Ramadan.” It is much less common to see this phrase in ads during the season but there are some times you see it used.
In countries that are heavily influenced by the west you do see examples of the greeting Happy Ramadan but it is probably the least recommended or the least used saying we found in Ramadan ads. Final Note: Given that many of these seasonal sayings are directly taken from Arabic, there are variations in the English spellings of the words in many cases. Each year consumerism in Muslim markets like the Middle East during Ramadan increases and as it increases we see more marketing budget being allotted to Ramadan ads to take advantage of this growth. Without having experienced Ramadan one would assume food consumption would be down during the month of Ramadan since it is a month of fasting.
Clothing is very important in Muslim societies and Ramadan is a peak time for buying clothing. It isn’t uncommon to see all sorts of advertisements and promotions for apparel during Ramadan.

Jewelry is not only an accessory in many parts of the Muslim and Arab worlds but is also an investment. Given the immense popularity and the status symbol that electronics like mobile phones and tablets have become in recent years throughout the Muslim world Ramadan is a common time for purchasing electronics. It is important that marketers understand that Muslims are fasting from consumables, not smoking and running low on sleep during the day because of night time Ramadan activities. Given that many countries have reduced work hours during Ramadan and many workers are much less productive during Ramadan B2B marketing during Ramadan isn’t advisable in most situations. In conclusion, successful marketers understand that Ramadan can be a very lucrative season when marketing campaigns are executed properly for the right products and services. Jordan Boshers is the Founder and Chief Digital Strategist at IstiZada, a Middle East focused online marketing agency. Companies around the world rely on the talented and creative minds of designers to create visually impactful and memorable product advertisements. This year, the competition’s ninth, saw a record-breaking 230,103 submissions from all over the world across numerous categories.
The ’70s were a time when Americans were slurping leaded gas through massive V8 sedans.
In that time, he’s traveled throughout the US and all over Europe and Asia, amassing more than 50,000 images in the process. Confira abaixo uma lista de dez anuncios divertidos e inteligentes que cumpriram a missao de chamar a atencao do publico. O anuncio diz “A todos aqueles que usam os produtos de nossos concorrentes, feliz Dia dos Pais”. A outra de uma cerveja que os caras sentados dizem nao sair dali nunca mais e ja caveiras ve uma gostosa e dizem: so tem osso. In today’s advertisements value, the retro ads play a vital role because of its brand name, rarity of print, brands and its historical importance. The old prints of 40’s and 50’s are even now used by many people for home decorations as well as in office decor.
Marketers need to understand how to effectively market during this season in order to take advantage of many of the opportunities it contains and to avoid Ramadan marketing mistakes that could be costly. Muslims refrain from various forms of physical intake during daylight hours throughout the month. The first visible crescent moon marks the beginning of each month, including Ramadan and Shawwal which is the start of Eid al-Fitr. Dates are the first food that is eaten when breaking the fast and have been part of the Ramadan tradition going back to the origins of the religion. As a result of this lanterns have become iconic of the Ramadan season especially in countries like Egypt where the tradition began. The drinking of tea conjures up images of spending long evening hours drinking and talking with friends and loved ones. The canon is a remnant from a time most Muslims didn’t have watches or clocks but it still remains today as an iconic symbol of Ramadan. With the increased demand for ad space it is crucial that advertisers understand where to get the most for their ad spend investment or they could easily see their additional spend result in decreased results.
In an attempt to create a catchy ad some marketers could go wrong by depicting something or saying something that some Muslims will find offensive. With that there are a few product categories that tend to perform the best during this season that we cover below, but this is by no means a comprehensive list. This makes it a popular gift choice for loved ones during the Ramadan and Eid al-Fitr season. Electronics retailers are well known for offering some of the best deals on electronics during Ramadan. In light of this, if your marketing activities can be set to certain times, day time might be best avoided. Some companies may have some unique services or products that might appeal to other businesses during Ramadan but for most businesses this isn’t the case. These marketers know their target audience, respect their beliefs, and work to develop creative campaigns that align with the theme of Ramadan while driving new interest in their offerings. Advertising differs from other forms of design, as you often have to incorporate a product, a logo, a company image and other details to meet the client needs. These appealing vintage retro advertisements have come back to place recently with its nostalgic and historical value. Since most of the vintage advertisements are of size 10*13, they are mainly used for framing and matting. Usually, in order to get the retro feel, the original prints of the vintage ads have a faint discoloration.

Each of the vintage ad is a unique and an interesting one especially if you are younger than the advertisements.
In this guide we briefly cover some of the various aspects of Ramadan marketing to help you be more successful with your seasonal marketing efforts in Muslim regions. Companies that are thinking of advertising during this period need to plan ahead because some publications can get booked months ahead of time.
Given its clear connection with Islam in the minds of most people today the crescent is probably the most common symbol used in Ramadan ads and marketing today.
Though the lantern isn’t as common as the crescent moon many marketing campaigns utilize lanterns in various ad formats to convey the spirit of Ramadan. So in light of this the Arab tea kettle has become a common symbol used in all types of Ramadan advertising campaigns. Many companies have thought of some very creative ways to incorporate a canon into their Ramadan marketing commercials and promotions. Marketers have to remember that Ramadan is a religious tradition with strong emotional ties in the society that must be respected.
Some advertisers try to use the saying to convey that Ramadan is a time you should be generous to yourself with a new car, clothes, or some other product. Eid Mubarak is also used throughout Ramadan advertising and seems to be a little bit more of a generic message like “Seasons Greetings” for Christmas. Food consumption surges during the month as families feast in the evenings after many hours of not eating. As a result of this it is common to see special Ramadan promotions and discounts on jewelry during this season. To add to this telecom providers often discount their rates or give additional perks like extra minutes during Ramadan which can lead many to invest in new devices. Ad space is at a premium during this season due to increased consumer demand so B2B businesses may want to cut back on some of their marketing during this season unless it is focused on building good will for the brand. Therefore, being able to manipulate results to match the color scheme, subject matter and target market are essential skills for any designer.
Most of the artists or the advertising people like to use the vintage classic items sine it is a form of antique advertising. It looks very appealing to the customers and it is majorly used by people in salons, doctor’s clinics, car dealers, and in many other businesses.
With its historical importance, usually, cars, food and alcohol are very popular and appeal the major group of people.
Families get together each evening when the sun sets to break the fast together and they often stay up to the early hours of the morning enjoying time with family and friends.
Though it is possible to even start marketing campaigns in some circumstances after Ramadan has already started you may find that the outlets you wish to advertise with are understaffed or extremely slow to respond because of decreased working hours during Ramadan, this is especially the case in more traditional Muslim countries like Saudi Arabia. If you are planning on doing any type of visual marketing during Ramadan consider using the crescent moon. All marketing messaging should be reviewed by multiple locals to confirm it will not be taken in the wrong way and damage a brands identity. One study found that social media usage is highest during Ramadan during the late hours of 12-3 AM in countries like Saudi Arabia. Now-a-days, the advertisements that were since the post civil war are popping up again with the latest trend. An artist who does the crafting is mainly attracted towards the vintage advertisements since it is a perfect size for use.
The vintage ads are excellent collectibles and with its decorative form of art, it attracts numerous people.
If you really love the nostalgic look and you are craving for the colorful illustrated art work, then the right choice is the vintage retro advertisements.
It is common to see shortages of certain types of food during this season and in some countries some consumers start stockpiling before the holiday.
Marketers should see this late time as an opportunity to increase ad spends so they can reach the widest audience. The veteran and the collections of military memorabilia usually acknowledge the war time ads. Fast Food is a rapidly growing advertising segment during the season as families move from traditional meals to prepared meals that allow families that don’t have time to cook to celebrate the season as well.

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