Creative marketing ideas for retail,cara download movie maker version terbaru,market research process template,convert web video to avi online shopping - PDF Books

While researching this post, I came across literally dozens, if not hundreds of marketing ideas for small business. I figured another article about networking or content marketing or SEO & Google should probably not be the focus here.
I run a creative business, so I wanted to come up with some marketing ideas that have a bit more zing. If you’re a fledging serviced-based entrepreneur, doing discounted or pro-bono work for charities can help you to develop your portfolio. You could do seasonal or long-term campaigns, with a certain percentage of sales going to the charity of your choice. Over the years I’ve worked with a number of agencies, and they excel at creative branded marketing material – especially over the Christmas period. If part of your service is providing digital files to a client, why not deliver them on a branded USB stick. When you go to networking events or other client meetings, along with your business card, you could give away a small gift. If you’ve followed through on the idea to get some branded material created, or have some samples of the product you sell, how else can you get them out there? That’s just a really quick selection from their site, there are loads of opportunities there!
About the AuthorCathy Facebook Twitter Google+Cathy is the engine behind Two10 Solutions, as well as the designer behind many of our projects.
Not only can this be extremely time-consuming but also, coming up with new ideas for the same clients can become exhausting. Perhaps you could consider an external perspective from someone who has been successfully marketing a variety of businesses since 1986?
If you can picture this working in any way, either now or in the future, then why don’t we talk to see if it would have positive and exciting outcomes for all three parties; you, me and your clients?
If this isn’t right for you right now then we could always have a chat anyway to see if we can help each other out in some form. Contact me directly and let’s set this up as soon as possible, face2face or via a video call. We’ve all hit it – that wall that seems to sap away all your magical creative marketing juices.
Push your handles – If you’re really looking to bump up those Twitter followers, you can’t be afraid to be a bit shameless. Join in on weekly hashtag themes like #ThrowbackThursday – If you want to build your social media following, you need to be an active participant in the community. Pin your own images (and others) - Don’t underestimate the value of this image-sharing site. Keep social tabs on competitors - Facebook business pages allow you to follow other accounts via the Pages to Watch feature. Step out on the streets – In an online age, there’s something to be said for going au naturel and exercising a little IRL marketing.
Commission a mural – Try getting permission to decorate the side of a prominent building with a large mural.
Use your surroundings – Get a little imaginative and think about how you can use your urban surroundings for potential marketing magic.
Unusual sponsorships – Urban living results in some unique marketing opportunities you won’t find elsewhere. Bonus: We've pulled all of these tips (and added 5 more!) into a PDF for you to read later.
Photo Contests - Photo contests are great for a number for reasons – they’re relatively easy to enter (anyone with Instagram and a few spare seconds can submit), and they also provide sponsors with a great form of user-generated content that can be reused and implemented elsewhere. Video contests - Not as many people will enter video contests, but you’re more likely to get a higher caliber of content since creating a video requires more effort on the user’s part. Submit your vote contests - Voting contests get a ton of entries because they’re so easy to participate in (just click a button, in most cases). Caption Contests - Post a photo and ask users to submit their best caption - this kind of contest can get some pretty great laughs. I’ve seen contests in which 90% of traffic is driven from these types of sites – alright, they aren’t always the most qualified leads, but if you want quantity over quality, this is a sound strategy. Hashtag-ify your contest - Adding a relevant (and unique) hashtag to your contest helps you keep track of entries and makes them easy to scan through and organize.
Make contests super sharable - This means adding “share this contest” buttons if you have an entry form on a website, or simply encouraging social sharing in general. Offer bonus points for sharing - If you offer users bonus points for sharing news of your contest via social media, they’ll be much more likely to concede.
Notify email subscribers of contest - Remember, you already know that your email subscribers like you and are interested in what you have to offer. Promote your contest on (all) social media - If you’re running a photo contest via Instagram, make sure you still promote the contest on Facebook, Twitter, Pinterest, etc. Write for your audience – The best pieces of content are the ones directed at your key audiences. Infographics – We know readers love visual content, and infographics are a prime example of beloved, linkable visual assets.
While the idea of creating a top-notch infographic may sound daunting, it doesn’t have to be hard. Useful templates - Templates are another powerful form of visual assets that visitors find extremely helpful. Graphs and Charts - The infographic’s less cool cousins, one-piece graphs and charts still have their place as formidable pieces of visual content. Videos – Video is incredible when it comes to drawing in and retaining the attention of users – retention rate for visual information can reach 65% vs. Future predictions – Play the soothsayer by predicting future trends in your industry – just make sure you have at least some data to back up your hypothesis. Controversy – Controversial content always earns attention, but it’s not for the faint of heart – playing with fire can get you burned!
Aggregate awesomeness from other sources - Another easy way to create killer content is to curate quality content from elsewhere.
It’s completely kosher to borrow content from other sources if you’re doing something new with it. Ask the experts – Another great content marketing idea is to interview industry thought leaders with set questions and share their responses in a blog post; for example, our interview with industry experts on the future of PageRank. Alternatively, write up a comparison guide for a product you don’t offer, but which relates to your audience’s business. Content is an open door – Don’t just create awesome content and abandon it – feature your best stuff in other related blog posts as well.


Webinars – Host your own free webinar or partner with another business for twice the expertise (and twice the promotion power). Google related search – Checking out the Google related searches (found at the top and bottom of the SERP when you perform a search) for a keyword query is a great tool for generating content ideas. 101 guides – There’s always someone just starting out in the biz; beginner's guides and Industry Knowledge 101 content pieces will always get linked to and shared around by newbs. Even great content needs promotion – Don’t just publish your content and expect it to promote itself; share it with your email subscribers and social media followers. Guest Posts – While the SEO value of guest posts has been called into question, there’s nothing wrong with guest posting if done right.
White papers – Guides, e-ooks, white papers – they’re kind of all the same thing, but labeling your assets differently can help your message resonate with different audiences. Quality content – This should go without saying, but only produce quality content that you can be proud of! Online magazine – Producing your own virtual magazine is another epic form of content marketing. Cover events – If you attend a conference (or even an online event), consider writing a post about what info you gathered from the event, what you found valuable, etc. Social proof – Sometimes great content marketing ideas also serve as fantastic forms of social proof. Gameification – Gamification is a great marketing idea to get users excited about engaging with you. Get by with some content help from your friends – There are a ton of great tools out there to help you find quality content (Storify & Buffer to name a few). Take your time with titles – While we’re on the subject, Upworthy is famous for their killer, clickable headlines.
1 should have a sales aspect (coupon, product news, press release), aka, a piece of content most people will simply ignore. The philosophy behind the 4-1-1 concept is that when you share industry thought leadership, you’re building relationships within the industry and demonstrating a certain level of selflessness which earns serious reputation points that come in handy in the long haul. Great post megan.I did a smaller post on creative marketing - one part that stuck out was the use of relationships. Awesome! This is such a huge list, yet these 64 epic marketing ideas to improve your business are really great! Very helpful and meaningful ideas that help our business growing and marketing on internet, thanks so much! Great article and today engaging your audience for a longer time in your site makes it a great value. Lots I had thought of, plenty that I’ve seen put into actions, and few that made me stop and actually laugh out loud (stage a fake protest against lillies in a flower shop? Some of them I already do, and others I have decided to implement myself, as a result of my own research, cause they just sound so good! Using your skills or talents to help a charitable cause connects you with new people, and done properly, will provide mutual benefit for both businesses (because yes, charities are still businesses).
There may be benefits in partnering with just 1 charity, or you could spread your allocation across a number of smaller ones.
It’s in your interest, and the interest of the charity to spread the word about the campaign.
Companies I’ve worked for have received branded wrapping paper (subtle branding obviously, no-one wants to wrap their presents in paper covered in someone’s logo), scrabble letters spelling out my name, beautifully designed desk calendars. Chances are they’ll reuse it, or have it lying around in a visible place, serving as a reminder of your business. How about finding ways to get your business featured in print media, or other journalistic contexts? They will help you with drafting press releases, introduce you to media contacts, and sniff out media and publicity opportunities for your business.
Part of the deal can be that enough samples are provided to create a specific number of goodie bags, that you all then distribute through your own networks. This means posting regularly, and also joining in on fun weekly social media traditions that already have a loyal audience.
With a little work and some fun content, you could become a big fish in a small pond on Vine.
Post your strongest visual assets (templates, infographics, etc) on Pinterest and link them to your webpages for some serious traffic. Follow your competitors and see what they post, and which of their posts get the most shares and likes.
This kind of content can be extremely valuable for businesses down the line, especially when you have talented filmers creating video content just for you! What’s cool about voting contests is that you can use the data obtained from the votes to create a mini data study. They are quick and simple to enter – plus it’s easy to ask for email subscriptions as part of the submission form.
Tools like Rafflecopter make it easy to offer users extra entries for different actions (e.g.
If you’re running a contest for a free year of your software, you know your subscribers are going to want in! You want all your followers, across all social media networks to know about your great giveaway! Understand your customer: know their pain points, what gets them psyched, and what keeps them up at night.
You don’t need fancy software – in fact, you can make a decent infographic just using Powerpoint. Templates serve as a visual framework that can help users create custom piece without completely starting from scratch. They may not be as impressive as infographics, but they require considerably less time and effort to create and are still shareable, so don’t be afraid to use them generously. For an easy content marketing fix, collect interesting statistics on a subject matter related to your biz and create a blog post about what you’ve learned. Rather than stirring up controversy yourself, the safer road may be to answer or respond to larger industry controversy with your own interpretation.
This kind of content tends to do well, and it’s always interesting to see where industry gurus agree and where they don’t. For example, a video game reseller could write a product comparison guide for different video game controllers.
You can link to or call out other pieces of content mid-post, or list some related articles at the end of your post. Go into your analytics account and take a peek at your most popular posts to see what subjects users get excited about, then write a variation or extension of one of your most popular posts.


Better yet, don’t start from scratch; repurpose past blog posts and articles into a mega e-book collection. Just focus on the value of getting your brand in front of a new audience, rather than the links. For a great example, check out Dark Rye, a stylish online magazine produced by Whole Foods. Possible podcast concepts include discussing hot industry news or interviewing experts, in your space. Get a little cheeky with some fun memes – it’s easy to make your own with sites like meme generator. We live in a competitive attention economy, and if you’re creating new stuff every single day, people may tire of you, even if everything you share is excellent. You can use parts of the tool to push towards your product offering, but make sure the tool itself is high-caliber – don’t just make it a glorified sales pitch. As on Whose Line is it Anyway, the points are meaningless, but you’d be surprised how much people really enjoy getting points. Starbucks also has its own tame version of gamified loyalty programs in which you earn stars for Starbucks purchases. Remember, you don’t want to just share your own content – sharing great pieces by others in your industry shows that you’re a team player and valuable source of unbiased knowledge.
Consider making your own internet comics that relate to the absurd and surreal aspects of your industry.
Take a close look at clickbait sites like Upworthy and Buzzfeed that get a ton of shares; while their audience and content subjects will be different from yours, they serve as an excellent study in how to improve your marketing strategy. Form last few days I am beginning to undertake a social media strategy for my mobile app site. Addition of videos is one method and today more business owners are bringing in animated explainer videos to their homepage. Often people are afraid to branch out away from traditional and strictly relevant content into something more attention grabbing and interesting. A charity may run on a tight budget, but they still need to partner up with competent service providers. We currently work with DCH Animal Adoptions, and in 2012 created a coffee table book of rescue animals – we did all the photography, writing and design.
I think we are all well aware by now that engaging in these activities are pretty much the bare minimum in marketing for small business. If you’re a fitness trainer, for example, there may be a call-out from a journalist writing a story about your industry. We’re dishin’ out 64 creative marketing ideas and inspirational tips to help you bust through that brick wall, generate more leads and increase online sales.
Put your Twitter handle on the slideshow (heck, keep it in the corner the entire presentation). This strategy is most effective for locally oriented businesses, but it can work for anyone.
Don’t overlook the importance of a visual element, even in blog posts that are predominantly text-based. Take this landing page template as an example – it explains the basic layout and fundamentals, letting users get a grasp on great landing page essentials before making their own.
For visual learners, a graph will be much easier to interpret than a chunk of text and numbers. Plus, customers who view product videos are much more likely to convert than those that don’t.
One great thing about sharing expert opinions – chances are, the folks you write about will share your write-up with their own followers! Help out users with a marketing comparison guide, especially if you have a series of product offerings for different needs.
Express yourself; and if that means literally showing some skin, well then, more power to you.
Providing free tools will make users think fondly of you and extend your brand as more people share your awesome free tool!
It definitely works and you'll be surprised by the output you come with if you carry on doing it frequently.
These videos not only engages audience but also promotes your product or brings awareness about your brand.
We're so lucky to have so much to play with in terms of marketing these days with digital, social media and the sense of fun that seems to have taken over. Your business gets more attention, in the process converting more sales, and as a result money is raised for the charity.
Video content is a powerful tool, whether you’re trying to demonstrate how your product works IRL or educating visitors. We took what we deemed the “best” portions of the Q&As from different threads and put it all together to make a super SEO advice guide.
If you’re comparing your product with competitors, be objective and fair; maybe you’re a better fit for small businesses, while a competitor is better for larger corporations. If newsletter subscribers have proved to be valuable leads for your business, do what you must to obtain them. The photos are absolutely hysterical and prove that Nightmares Fear Factory is as scary as they claim to be! I would like to share a link in which u can get some more information's about some more ideas for marketing and also various aspects of marketing. Business cards and print marketing still has a crucial role to play however, so don't get too lost in all things digital!
By reaching out to other small businesses to contribute, you’ll be making and cementing your contacts. This new post is much easier for users interested in SEO to read, rather than scouring through various Reddit threads.
Finding the answers to these questions will ensure that your marketing strategy moves forward in the right direction. Great content strategies involve a mix of quick, snackable content pieces and more in-depth, long-form articles.




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