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Marketing Land Quiz - November 20: Do You Know The Latest Social Media & Video Ad News?
Test your industry knowledge by answering these five questions pulled from this week's headlines.
Amy Gesenhues is Third Door Media's General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. MarTech: The Marketing Tech Conference is for marketers responsible for selecting marketing technologies and developing marketing technologists.
SMX Advanced, the only conference designed for experienced search marketers, returns to Seattle June 22-23. The team behind Sheroshop had heard about this fantastic nutritional supplement form the UK. We also target relevant media in the PR campaign making breakthroughs in several key influencers.
This is one of those great posts that gets to the heart of building a great brand and company. I wrote this because I found how simple things I learned in the Army really translate to good sound business advice. Daniel has compiled a list of the 32 best digital marketing links gathered from years of research. The rise of tools such as Keek and Snapchat has got us all thinking about micro videos and how we can use them in our marketing activities. Google Analytics have improved the process for linking adwords and google analytics to make it even easier to monitor your search traffic.

Alongside SEO and content marketing is User Experience which Smart Insights has helpfully pulled under the banner of Customer Experience Management. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. One of the Pharmacy chains best sellers, recommended by Elle UK itself we wanted to try this product! George Zimmer has launched zTailors, an app which summons local tailors to make clothing alterations, which he described as an ‘Uber for Tailors’.
The Wall Street Journal has confirmed that Facebook’s Instant Articles product is living up to its name.
Bud Light has become the first beer brand to advertise using picture messaging app Snapchat.
And finally, a Silicon Valley recycling centre is trying to find a woman who threw out a rare, first-gen Apple comp worth a staggering $200,000, according to the Next Web. If you stuck, maybe you don’t know which way you should go in your business then take this to heart.
The recent name change of SEO Moz to just Moz has perhaps been the biggest indicator that SEO on its own is no longer a viable approach to improving customer experience. They will soon be taking this a step further starting in the United States by improving the types of ads that users will see. The post includes a useful diagram to show how all of your customer focussed activities are linked. Together with our Shesocial VIP service we set up a combined sales & PR campaign with the distributor of Fountain Strindberg AS in Oslo.

NBC reports that Project Jacquard will see Levi’s develop with Google clothes with embedded smart tech.
The company’s paid content strategy will give readers access to a limited number of free articles before having to part with their cash.
The New York Times reported that the service has been operating under the radar but currently has 600 tailors worldwide signed up.
A controlled study which compared the load rates of stories accessed on the social network and publishers' sites found that the pre-loaded Facebook pages to be much more mobile friendly. Auto Amplify enables brands to buy up programmatic ads on the social network without having to consult with the Twitter sales team.
Reported here in The Drum, the brewer joins the likes of Samsung and McDonald’s in buying media to appear on the app. 35 top beauty & health Shesocial VIP bloggers were selected to receive our Fountain VIP send out with Fountain The Beauty Molecule fullsize product, in return for promoting the brand and the products on their social media channels (blogs, Instagram and Facebook accounts). It proved that not only did the women love Fountain the Beauty Molecule, but they also loved the sister product: Fountain Hyaluronic Molecule.

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