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In 2009, the first Cereal FACTS report documented the nutrition quality and marketing of cereals to children.
For the detailed report methods and findings see the Cereal FACTS 2012 Report, Cereal FACTS 2012 Report Summary, and Report Summary in Spanish.
Support for this website was provided by grants from the Robert Wood Johnson Foundation and the Rudd Foundation.
Since its inception in 2010, Pinterest has enjoyed an exponential rise in users and viewers. Want to hit a female audience, communicate with a designer or connect with someone in New York? Pinterest surprised everyone when researches founded that Pinterest took the lead with 57% growth while Facebook’s member base grew by 6% by overall member growth.
Research out today from the Global Web Index notes that Tumblr’s active user base in the last six months grew by 120% and Pinterest takes the second place with 111% growth. Imagine that you are a mom of three boys, one of which is soon celebrating his seventh birthday. For its users, Pinterest is product review, shopping catalogue, tester, and advice column all in one. Ads (as illustrated in the several Michael Kors sponsored pins above) are mostly beautifully presented items. All in all, the popularity of Pinterest is due to several factors, namely, its use, how it is presented, and the relevance of its content. Over the past couple of months I’ve received a ton of emails from readers asking me to share more insight in and around LinkedIn so I’ve decided to hold another webinar with Alex Pirouz, founder of Linkfluencer. The first one I held a few months back was well received with over 3000 people registering for the session.
TRANSCRIPT: Maria, I talked to a dealer who does not want anything but factory discounts on his F-150s for the rest of the year, but he wants factory discounts and $500 off MSRP as a rule, and sometimes he wants to add an additional $200 discount on models or trims that he is overstocked in, and he in his state everything needs to be itemized, but he wants it all automated without doing any work.


Use the dynamic search tools to compare popular cereals for nutritional quality and marketing to children and teens. Understand the methodology and key measures employed by the Rudd Center to compile our rankings.
We pinned notes to the fridge, the corkboard or the planner nailed to the wall of the kitchen.
While some call it a niche website, owing to user statistics of more than 60% women and 50% parents, Pinterest is actually one of the most popular and the  most useful social media networking sites around. In fact, Instagram, LinkedIn, Twitter, YouTube and even Google+ all grew faster than Facebook.
These pins are usually link outs to websites though there are some that are actual photos of the pinner’s arts and craft projects.  In fact, tutorials, guides, and do-it-yourself pins have a 42% higher click rate compared with all other types of pins. You’ve created a board to organize your party decor inspirations and are now searching for a cake design. Its longevity can be attributed to the way it is used compared with other social media sites. About 25% of consumers reported buying a product or service after discovering it on Pinterest.
Consumers referred by Pinterest are 10% more likely to actually purchase than those referred by Facebook; Pinterest grabs around 41% of ecommerce traffic compared to other social media sites.
You’re active on Facebook and Twitter, and they are sending some nice traffic to your blog. What’s more, several social media surveys show that Pinterest users not only buy more, they also spend more.
While Facebook and Twitter are mostly used to reminisce the past or analyse the present, Pinterest is used to plan.
Case in point: twenty-five percent of Fortune Global 100 companies have Pinterest accounts, which is pretty impressive considering Pinterest’s age (as compared with other older social media networking sites).


The fact that they can get re-pinned and sit in someone else’s feed for a while is really beneficial The new advertising platform is interesting, too.
Shopify users referred by Pinterest, for example, spend an average of $80 compared to Facebook referral of $40. They have generated thirty billion pins (by mid-2014) in less than four years.  These pins range from products, interior design, architecture, clothing, places, tutorials, and even fan art and fan fiction. The powers that be behind this viral ability are Pinterest’s search function and category algorithms. Boards are created by the users to be aspirational – weddings, do-it-yourself decorating, arts and crafts, and party recipes – which means that pins can be repinned so many times over as long as there are users. If, for example, someone is looking for bathroom floor mats, they are more likely to buy it (plus the whole set) if they see on Pinterest how it looks like on an actual bathroom as compared to hanging on a store rack. Retailers acknowledge this and adapted to the artsy look of the platform, doing away with traditional advertising and just hinged on the viral ability of the photos.
It’s affordable and from what we’ve seen, you can get a good return on your investment! While Twitter rely on trends that are every-changing, Pinterest has categories that are pretty much grouped based on similarity and tagging.
The system was designed by former dealers, with input from existing dealers, to deliver the right price on every vehicle while making the whole thing as easy as possible.
This could go on and on across different users and different boards over the course of months.



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