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To create effective landing pages, you should understand the anatomy of a landing page and it should be part of your landing page andA optimization framework.
Jeffrey Eisenberg, Bryan Eisenberg & John Quarto-vonTivadar are the inventors of Persuasion Architecture.
Lo strumento per creare landing page per WordPress, Facebook, Twitter e qualsiasi altro sito accessibile da computer o mobile, in modo semplice e veloce. La nostra app e studiata per semplificare tutto il processo, dalla creazione della pagina agli analytics.
Il report di Wishpond fornisce un resoconto preciso per massimizzare il livello di conversion.
Potrete raccogliere e-mail, numeri di telefono ed altre informazioni con i campi personalizzabili. Permette di esportare i la lista dei vostri potenziali clienti nei vostri gestionali di e-mail o sistemi CRM con un clic.
Rende possibile la creazione di campagne di e-mail automatiche da inviare ai contatti acquisiti per trasformarli in clienti. With a staggering 98% open rate and only a 5% unsubscribe rate, SMS marketing is an incredibly effective tool. When most people think about integrating their marketing messages with websites, they think about email as a delivery method. Even the least tech-savvy and marketing-savvy businesses in the world know that the primary objective of marketing emails is to garner ‘click-throughs’ to a web page. In fact, despite the common misconception, SMS is absolutely more suited to website integration than emails are.
SMS messages on the other hand are always opened on mobile devices… so that keeps things much simpler. Our SMS Campaigner tool will soon be updated with the ability to create as many mobile landing pages as you require for your SMS marketing campaigns. You can fully tailor messages to crystallise your proposition to the customer, thereby driving conversions. The feature has been built so that people with no programming knowledge whatsoever can log in, create a landing page and launch their campaign in no time at all. There’s another big benefit to using a web page as a destination from SMS activity – measurability.
If you’re a little more involved with website tracking already, you can even tie in the metrics from your landing pages with your main website’s Google Analytics account, allowing you to segment that data and understand customer journeys in much more depth. If you want to have a landing page, you need to decide, think and make a plan but before you get started, it is important when you check out examples online. Bold: It is important to ‘bold’ the keyword and ensure it will appear in the body of text of your page. Another heading: If you have another heading, it should act as your sub headings that include keywords that are completely related or similar with main keyword. Links: In showing search engines how your landing page is related to some pages on the internet, placing few links or including references is important. After optimizing thousands of landing pages over the years, I want to offer this framework for understanding the 10 key elements of a perfect landing page and how to use it.
Logo:A The visitor needs some way to identify who they are potentially doing business with.
Offer:A Direct marketers know that the offer is one of the most critical elements of a well-designed campaign. Descriptive Copy:A What supporting copy do you need to explain what you do, what you offer, and how it will benefit your visitor?

Template Elements:A These elements are usually found in the header or footer of a template.
Pre-mortem Eisenberga€™s Hierarchy of Optimization Scoring Priorities Of course, you cannot start the 3-step process without first creating actionable personas based on qualitative and quantitative data. We will work with you to create a customized online package to maximize your reach and specifically target your audience.
The landing page includes basic information such as a short text, phone number and company logo. However, many businesses fail to see how they can integrate SMS marketing with other channels. However, as we found out earlier this year, SMS marketing is far more engaging and effective than email marketing.
So, if the marketing email you send contains links and you want to ensure that all ‘click-through’ users have a great experience, you need to ensure that the destination website is optimised for all devices. All of a sudden, you don’t need to mess around with your main website in order to be able to integrate campaigns: You can simply build one single dedicated mobile landing page. And remember, because all SMS messages will be opened on mobile phones, you can also add ‘Call Us’ buttons to take the hassle out of getting in touch! Websites can be built to track metrics such as the number of visitors and number of page views it gets. If you’re stuck for ideas for campaigns, read through our top 5 added value strategies for SMS marketing here.
We can help you to understand goals, define a strategy and increase your marketing efficiency. You can able to attract numerous traffic from search engines which means you have a higher conversion than before. In addition, do not forget that you need to optimized it for a better results, higher conversions or traffic.
Large and short headlinesCatch mobile users’ attention with witty subject lines and interesting first paragraphs. This same framework works for both desktop and mobile landing pages, with the caveat thatA mobile landing pages need to be more bite-sized. This often takes the form of a product image, a product or service tour (photos or video), screen shots, or lifestyle images.
There are dozens of factors that affect trust or confidence in your visitors on your pages, and dozens of things you can do to negatively impact trust and credibility.
I believe it depends on several factors, including the complexity of what you sell and the buying stage of your prospect (early-stage buyers tend to be in information-gathering mode not action-taking mode – so let them gather information). They may be your copyright notice, phone number, live chat, address, privacy or other policies, etc. Thanks to an update to our SMS Campaigner software, you’ll now be able to integrate web marketing and SMS seamlessly, effortlessly and effectively with tailored mobile landing pages.
Due to email’s popularity though, we can learn a thing or two about efficiently integrating SMS marketing campaigns into web platforms like websites.
This is cheaper, easier to manage and doesn’t require you to change your main website, which has no doubt been carefully tweaked for SEO purposes meaning any changes could be detrimental to your overall traffic.
Let’s face it; none of us are so busy that we can’t afford 60 seconds to craft a better user experience for our customers!
If you want to have the best landing page for yourself, check out premise landing page examples. Many marketers use a dynamic system to personalize their landing pages for the ad or key phrase that attracted the visitor in the first place, to have better continuity (scent) from ad to landing page.

A good picture can be worth a thousand words if you can use it to engage your visitor and give them a sense of what owning your product or service will be like. Most sites have this in the upper left-hand part of the page; some have it on the upper right.
Basic confidence-boosting elements can be the effective use of testimonials or customer reviews, leveraging examples of previous customers, using third-party validators (such as media mentions or reviews, as-seen-in references, or trust marks), and using point-of-action assurances near your call to action. And maybe you should also bullet point the rest of the text, so that it can be readable on a mobile device when held at arm length’s distance.4. Calls to action should stand out (think contrast) and be obvious from the moment a visitor lands on your page.
Make call-to-action buttons visible and accessibleYour call-to-action buttons should draw attention, so try achieving that with the buttons’ size, location, negative space surrounding them, or simply contrasting them with the rest of the page. So, there is always something you need to pay attention to.A mobile landing page is simply a landing page that is optimized to fit and work smoothly on a mobile device.
In other words it is a mobile optimized web page your potential customer arrives at once any form of advertising got him interested e.g. And if you are creating a multi-landing webpage, consider putting the call-to-action button of the most important action on more than one subpage.5.
Make the content easy to navigate throughMake sure that the users will find on your landing page the most important information. How the landing page achieves the leads or sales depends on the goals of your campaign and the type of landing page used.
You should implement everything that will make the mobile site easier to browse and read.I hope that the above-mentioned tips will help you create an efficient mobile landing design. When you are about to launch a new product or service you may include a short form to  capture leads.Hints and TipsWith ActiveMobi mobile website creator you can create a free mobile landing page for your campaign within minutes. All you have to do is to choose a template and adjust it to the needs of your mobile landing page.
The fact is that by the end of 2014 the number of people reading their emails on mobile devices will increase even more.
It should be usable and intuitiveAfter the user lands on your mobile webpage, he or she needs to immediately find all the information they need: what is the purpose of the page, what should be their next step, how to perform this step, and how the page will become a benefit for them.
Whether it is just communication with customers or marketing actions, mobile-friendly emails with proper landing pages are the good way of keeping up with the growing mobile user customer segment.  Have a mobile landing page design you like ? Without such indicators the website is useless and the user will most likely leave the page before taking any action. If they cannot find what they need, they withdraw from the page to never come back.“A mobile website should not just be a skinny reformatted version of your desktop site.
Ask for minimum informationA very important aspect of creating your mobile landing site is the amount of information you ask on the signup form. If the only thing that is required is the email address, then limit yourself to this piece of information. Be aware that the more fields the visitor has to fill the higher the chance that he or she will leave the page without completing the form at all.
In our ActiveMobi contact form widget, you can ask for the name, email, phone number and message. Once you capture your leads through a mobile landing page, you are ready to market those people in the future.

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