Mobile marketing and technology news headlines,pdf landing page optimization the definitive guide to testing and tuning for conversions,zephyra web marketing - 2016 Feature

Mobile Advertising Watch is a leading technology media property dedicated to covering the rapidly evolving world of mobile advertising, reviewing new solutions, giving reliable and actionable tips and breaking important technology news. The report — a must-read for professionals in big data, IT, data science, and even the C Suite — analyzes the issues and challenges surrounding real-time analytics. We put together a sampling of the best stories in mobile marketing plus practical tips to help you keep up with an ever-changing field. Mobile search will be the next great growth area for search over the next five years, as the PC search growth rate slows. Receive the latest Mobile Marketing, Technology, and Payment news directly on your mobile device! It’s the fourth patent for MediaShift, Inc., a leading digital advertising technology company.
This is another salvo in the battle to bring technology to the table that truly measures activity in the digital space. With consumers having higher and higher expectations for mobile experiences, mobile marketers need to be ever more vigilant in keeping up with best practices.
The firm has announced that it was awarded another patent from the United States Patent and Trademark Office.
In addition to four awarded patents, MediaShift has several pending patents that encompass content modification, replacement, overlay, geo-fence monetization, pay-for-play billing, bandwidth optimized advertising, and other network optimized advertising solutions. The round was led by Lightspeed Ventures with participation from existing Series A investors Menlo Ventures, and will accelerate the company’s investments in sales, marketing and R&D. The financing round includes $5 million raised last year from Mangrove Capital Partners, former AOL CMO Tal Simantov, Wix co-founder Gigi Kaplan, Silverstein Properties President Tal Kerret, and Amdocs founder Morris Kahn (Wellborn Ventures). Founded in 2014 in Israel by CEO Moti Cohen, Apester is now headquartered in New York City but has kept its research and development center in Tel Aviv. We will track the ways mobile marketing is changing and how best to keep pace and help develop up to date marketing strategies that use mobile to add value to the consumer experience. Last year, the US private equity firm acquired Clicksoftware for $438 million and previously it bought homeland security company NSO for over $100 million. Participants in the round include Moshe Hogeg’s Singulariteam (backed by Tencent and Renren), Dragon Ventures (China), Xu Li (China), and serial entrepreneur Alon Carmel (Co-Founder of JDate and Christian Mingle). Meucci aims to bring the same simple experience that users know from group chat apps, like WhatsApp, to the process of group calling. The company developed an app for ordering an environmentally-friendly waterless car cleaning. Company representatives arrive to clean the car inside and out, as arranged in advanced and at the requested location. Relying on GSM, users can enjoy the app while on the go without having to find a Wi-Fi hotspot.


The financing will be used to accelerate the company’s plant-protein seed breeding program through bioinformatics, genomics, and phenomics.
The innovative technique used in the auto cleaning service employs a liquid produced from plants and five types of wax made by Italian company Mafra. The capital for the Bayer Trendlines Agtech Innovation Fund will come from Bayer and be allocated over the next five years; Trendlines will manage the portfolio. This button appears on the screen of the application, based on the developer’s design.App users who click the Buzzdoes button can recommend the application to friends from their contact or Facebook lists. The partnership couples Bayer’s decades of experience in agricultural science, innovation and regulatory affairs with Trendlines’ specialization in investing in cutting-edge, early-stage medical and agricultural technologies. Based in the Israeli town of Migav and traded on the Singapore Exchange, Trendlines invests in medical and agricultural technologies. The customer can rate the cleaning according to level of service and satisfaction. The service will be operated in Herzliya Pituach in the initial stage, and its extension throughout Israel is scheduled for the coming months.
Users also have the option to donate these points to charity instead.The service is able to detect when a new user downloads an app following a recommendation he received via BuzzDoes. This is the first investment in Zengaming, which has built a network similar to LinkendIn where players can join groups, find sponsors and gain exposure to fans. To date, EQUInom has developed varieties of sesame and quinoa that enable farmers to grow the two food crops at greater cost efficiency while enhancing their nutritional value. The center, which will open in June 2016, will highlight Israeli achievements in entrepreneurship, innovation, and technology in a variety of sectors including agriculture, medicine, defense, cyber security, science, transportation, and aerospace. The addition of the Buzzdoes’ SDK is free until the application actually receives new users.
Each future Birthright Israel group will meet with various Israeli entrepreneurs, who will share their personal stories with the participants. Zengaming, which has eight employees, was founded in 2015 and has offices in Tel Aviv and San Francisco.
No details were disclosed about the investors. Based in Tel Aviv and San Mateo, California, PerimeterX provides scalable, behavior-based threat protection technology for the web, cloud and mobile.
The center will be multilingual, with content presented in French, English, Spanish, Russian, and Chinese. The company today introduced a new security service: PerimeterX Bot Defender, which uses behavioral fingerprinting technology to accurately detect and defend websites from all types of automated attacks.


The reward costs starts at $0.25 per user download and can be increased by the developer at any time. Some 28,000 tourists will arrive in Israel this summer as part of Birthright Israel, the program that offers a free ten-day educational trip for the participants, young Jews from across the world. Founded in 1999, Birthright Israel, now in its 16th year, is actively working to influence the attitudes of young Diaspora Jews towards the State of Israel by helping foster a personal connection by building relationships with the country and its people.
Unlike other security solutions which place a proxy between a customer and a website adding latency and complexity to the network, PerimeterX can detect and stop any automated threats with integration that is as simple as adding a JavaScript tag.
PerimeterX was founded in late 2014 by CEO Omri Luz, CTO Ido Safruti and CFO Ophir Ashkenazi, all former executives at mobile app acceleration company Cotendo.
I have learned how competitive it is and have therefore created an efficient solution for app exposure and distribution,” he adds. The apps will allow tourists to enjoy improved communication with the hotels before and during their stay, access to local activities and events, advanced tourist profiling for hotel marketers, and more. The competition was held by La Cantine (Silicon Sentier), Orange France, and Girls in Tech, which promotes entrepreneurship among women in Silicon Valley and in various countries.Last year, Bachar Kirshon founded Buzzdoes together with Assaf Kolirin. Its flagship product, RocketSim, solves functional verification bottlenecks by complementing simulators with a multicore processor based co-simulator acceleration solution, offering over 10X faster simulations for highly complex designs.
It has already secured $750,000 in seed funding from Proxima Ventures and angel investors in Israel and South America.
Facebook Comments Related Posts Trendit: Mapping Population Movements Through Mobile Signals One App To Access Them All? In 2005, Cadence acquired Israeli electronics design solutions company Verisity for $280 million. Under the terms of the agreement, Fosun will acquire the holdings from all Ahava’s shareholders including Gaon Holdings, Livnat family, Shamrock Israel Growth Fund Advisors, Kibbutz Mitzpe Shalem, and Kibbutz Kalia.
Fosun will wholly own Ahava, which makes skin care products from Dead Sea minerals and mud. It will be the only facility in Australia to provide aero-medical training for pilots as well as medical staff. The flight-training simulator will be installed and operated by Elbit Systems of Australia, based on its integrated solution.



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