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Bristol-based visual artist Joanie Lemercier has been experimenting with light projected onto 3D canvases. Follow Colossal You should follow Colossal on Twitter, Facebook, Tumblr, Pinterest, and Instagram.
Projection mapping, also known as video mapping and spatial augmented reality, is a projection technology used to turn objects, often irregularly shaped, into a display surface for video projection. This technique is used by artists and advertisers alike who can add extra dimensions, optical illusions, and notions of movement onto previously static objects. If you have ever seen projection mapping in real life you know the effects can be fascinating, even borderline hallucinatory. As my first full projection mapping project, there was a lot of learning and long hours outside of work.
For more information on how they created this 3d projection map display, check out Craig Winslow’s site. When The Worlds of Who and Holmes, Collide: Historically speaking, both Sherlock Holmes and Dr.
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We’ve seen those done by Samsung and LG on various buildings in various cities, especially 3D projection mapping.
In this case we’ll be showing you an amazing project by ATOMIC Advertising Agency and Radugadesign for Marlboro, the cigarette giant. The object of the video is the Audi A5 Sportsback, decked out in white to make the video animations on it stick out. I try my best to attribute images, videos, and quotes to their creators and original sources. This lastest work created for a Birmingham gallery space was created using sheets of A4 paper folded into pyramids onto which he projected light resulting in an interesting organic effect.
The video is commonly combined with, or triggered by, audio to create an audio-visual narrative. The mix of human interaction, the smooth, synchronized motion of the robots and the grayscale motion graphics turn a few 2-dimensional areas into a performance we graciously allow to consume five minutes (times however many times you watch it) of our lives.
One such grand display that immediately comes to mind is the incredible work they do at the Dumbo Arts Fair in Downtown Brooklyn, N.Y. The visuals were created beforehand, collaborating with Josh Franklin and Jeff Yeager for footwear designs and colorways, then live mixed using a custom designed TouchOSC interface on an iPad.

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By using specialized software, a two- or three-dimensional object is spatially mapped on the virtual program, which mimics the real environment it is to be projected on. They do that extremely well with their latest feature, Box which takes that drab old stage space and converts it into a aural eye feast for all high tech, projection mapping junkies.
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The software can interact with a projector to fit any desired image onto the surface of that object. Most often they are used in artistic pieces but in this video below they are used in an effective way to creatively market a new sneaker line.

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