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The Internet has been around long enough for everyone to understand the importance of small business SEO when it comes to national and international marketing. On the Internet, people are talking about your company, whether or not you are a part of the conversation. When it comes to advertising, Internet marketing can be less expensive and bring you greater returns. In fact, I have seen many expensive sites that didn’t utilize website optimization strategies to bring in and keep customers. This is why small business SEO has to begin and end with an SEO optimized website that is designed to fit your customers’ needs. There are so many websites out there screaming for attention, you need to stand out in the crowd or you get lost in the shuffle. Search engine optimization is the equivalent of having a gigantic billboard or the largest, best placed ad in the yellow pages. SEO services help determine what your customers are using to find your products and services. These keywords are then placed on your website and other vital locations to help customers see your website when they search for products you sell. If you’re not on that first page, they will look at your competitors who are there and you have lost the race before you have even left the starting gate.
Small business internet marketing includes other aspects, such as article marketing and social media. An SEO company should include article marketing as part of their services to help you get to the top of Google and stay there. We help you with your small business search engine optimization by creating key word rich articles that are also informative and meant to be read by people, not Google’s spiders.
We can help you understand Google’s new rules regarding content and our articles meet these new standards. Social media includes Facebook and twitter, but there are many other social sites and many other ways to become a part of the Internet neighborhood.
An SEO Agency that doesn’t help you create an effective social marketing strategy is not giving you the exposure you need. You can help customers with product or service issues, let them know what is going on with the company, and let new customers see who you are. Affordable small business search engine optimzation helps utilize all these strategies: Website design, article marketing and social media, to help draw free traffic.
They are there to help you make the most of what the Internet has to offer, most of which is free or inexpensive.
We can help you create a web presence that is an extension of your local business and will draw local traffic. We help you with a website that will inform and help your customers and a social media strategy that creates a virtual neighborhood to enhance your physical one. We can also train your staff in your office or via webinars to help them understand your Internet marketing strategies.
I meet plenty of business owners in Atlanta through networking events and casual dining and I’ve noticed that a lot of Atlanta SEO agencies are really giving the industry a bad name. First of all, the landscape of the online world is very competitive in large metropolitan areas.
Given the size and scope of Atlanta, some little rinky-dink agencies are trying to promise the world when talking about SEO to their prospects, knowing that they will not be able to deliver the results. I feel that hiring an Atlanta SEO agency is one of the best things a person can do for their business. Since you are running a small business, your search engine optimization efforts are most likely going to be aimed at a local region.
These types of listings are known in the search engine optimization world as “citations.” These play a significant role in your local rankings and even determine if you get a maps listing. I was on a webinar the other day and someone was discussing a new SEO client they had begun to service. So, if you are new to search engine optimization, then this tip for your business is definitely where you should start.
All-in-all, SEO isn’t really that hard if you just break it up into its individual pieces.
If you are new to online advertising, than this search engine optimization tutorial for beginners like yourself will take your marketing to the next level. If you are new to internet marketing, than you probably have a lot of enthusiasm, but very little knowledge.
If you want your article or website to rank well, then make sure that you have some meat and potatoes in the content. The search engines know if you are adding valuable information to the online conversation surrounding a niche or industry. It used to be that if you wanted to rank your website or article for a certain term, all you had to do was make sure that you stuffed that keyword as much as possible onto the page. The search engines look at optimization as a way for readers to have the best experience with your site.


In order for the search engines to know what your website is about, you targeted key phrase must be in the site’s TITLE. After you have made sure that your targeted keyword is in the title, you also want to make sure that it is in your HEADERS. Instead of just copying images from Flickr and popping them on your site, do one better and rename your image. This is actually pretty easy to do and there are a lot of technical reasons to do it, but the long and short of it is search engines can’t see images, they can only read file names and html. Hopefully you’ve learned a little something from this search engine optimization tutorial for beginners and you are now on your way to creating the perfectly optimized website that has the potential to rank on page one.
I’ve already written a few articles that have offered help and advice for a variety of websites when it comes to search engine optimization, but I thought it was about time to write one more.
If you have a small business and have a website that used to rank for your primary keywords and have noticed those keywords slipping over the past year, you’re not alone. Well, today is today and I guess we better get used to the way things currently are, as opposed to wondering how to tweak what we once had. I’m going to lay out a few simple tips that will hopefully cover what we need to do to give ourselves and our websites a boost. The days of constantly tweaking an existing website, in hopes of a better ranking, are over. Trust me when I say this, you can get a page on your website to rank very well by just gaining a few backlinks to that page.
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You need to be on the first page of Google in order to be able to bring suitable traffic to your site. Effective small business SEO takes this process one step further by bringing in targeted traffic. As we mentioned earlier, people are talking about you on the Internet, so you need to be a part of the conversation. As a result, several entrepreneurs who have seen a bit of success, but want to take it to the next level, are definitely NOT looking to hire an agency. Read these search engine optimization tips for small businesses who are just getting started in online marketing.
The way that people optimize their websites for the search engines these days is by getting free authoritative links from social media sites like Youtube, Facebook, LinkedIn, etc. The amount of quality links going to your site can play a significant role in where your website gets listed on the search engines.
The information listed in these directories needs to be the exact same as your Google my Business page. This is due to all of the main search engines optimizing their own listing of businesses on their first page with their maps markup. Just follow these search engine optimization tips for small business and shoot me an email if you have any questions. When you get further along in the subject, you will also be able to look at other aspects like planning and proper keyword research that will help you pick out a profitable niche. I think these tips are tried and true and will endure any future updates the search engines throw at us. We write articles that cast a wide net, including those that discuss website development, design and WordPress. Should you decide to hire an SEO agency, you want to be able to ask some questions that give you an insight into the campaign that they are going to be running for you. Of course, we all would like national customers and want our businesses to get huge overnight, but that just doesn’t happen. Thus, it will be much easier to rank with these search engine optimization tips for small businesses listed below. There are several services out there that can do this for you, but you can easily do this task yourself.
In other words, you don’t want to have your business listing on Google list your address as “123 North Street” and your citations in other directories list your address as “123 N St.” Everything must be exact, including your phone number. Everything looked fine, but there were no specific keywords targeted on the site, meaning, there were no signals to the search engines stating what the person’s site was about. Get extremely specific with your keywords and make sure that your site’s pages are optimized for those terms. I was really wanting to get my website to the first page of the search engines with optimization techniques that I had learned from a beginner’s guide much like this one.
So along with making sure you have a lot of great content, be sure that it is unique and original. There were several updates over the last couple of years that penalized sites and articles with a keyword density above 2%.
Instead of one long run-on article, headers make it easier for your readers to navigate to the sections that they are mainly concerned with.


They’ve primarily targeted many of the old and easy methods we practiced for our websites to rank.
This may be over the head of the average small business owner, but website analytics need to be reviewed regularly. My passions lie with learning the latest coding techniques and development tools as well as staying on top of the digital imaging world. We also post, daily, about the image related aspects of the web, including photography and illustration, along with other topics like blogging and SEO. In other words, you don’t want them to just throw out a bunch of technical jargon with the intent to overwhelm you so you end up hiring them. You need to start off small and gain credibility in the search engines before you can go after larger national terms that have more competition. Extremely specific keyword phrases aren’t going to get a bunch of traffic, but if you compile enough of them, you’re good to go. It also allows your readers to dictate whether your article or website will give them the information that they are looking for. You know, on page factors, such as proper keywords in the right places, site navigation and structure, keyword density and so on.
Webmasters used to have a field day when it came time to load their sites up with nice content. You would be doing yourself a favor by writing long and interesting content, and once you do, those around you will want to share that content with others. In order for your website to get out there and to get popular, you need to build a community, or at least use the community that already exists. It looks like this restaurant (one of my favorites) is using the existing community very effectively, doesn’t it? You should be posting quality articles to your website pages, but you should also be attracting quality backlinks. They’ve heard horror stories of people suckering them out of money by saying that they can get them first page rankings by just optimizing their website for the search engines and are only going to charge them five hundred bucks.
Furthermore, just following these search engine optimization tips will give your website a better ranking in Google, Bing, etc. Local terms are much easier to rank for and you can be fairly successful by targeting these sort of terms. I would rather do SEO on 10 pages for easy keyword phrases that each get only about twenty to thirty searches per month. Here are the basic things you need to keep in mind when optimizing your website for the search engines. A lot of search engine optimization tutorials miss this one, but be sure to BOLD or ITALICIZE your keyword just once. It is one of the strongest signals that you can give both your readers and the search engines regarding what you website or page is about. I spend too much time rearranging my sites to look like they did when they were as strong as ever.
That type of activity creates a virtuous circle and helps your site climb in rankings ever faster than creating great content alone. Back in the day, the more links the better, but now, you should be aware of how those links are written.
There are tons of sites out there that are specifically in the business of helping you get activity. And there’s definitely a lot of businesses that are targeting that population through social media marketing, internet marketing, search engine optimization (organic SEO), pay per click ads, and the list goes on. This not only tells your readers what is important to look at, but the search engines as well.
These days, if you put too much of someone else’s original content on your website, your site will be viewed as one that offers thin content.
They’ve been working on this for some time and rest assured that you will not outsmart them. They would do this by using massive amounts of article marketing and directory submissions. Also, if you’re used to writing short blog posts that offer little in the way on compelling content, you may be in trouble. Think of it this way – each page and every post you create needs to be worthy of forwarding on to someone else. There isn’t a school that just teaches someone how to optimize an entire website or even just a webpage for the search engines.
Posts and pages need to be at least 300 words in length and they need to offer something that someone didn’t know before or could possibly pass on to someone else. Google has machine learning algorithms that detect this type of thing, so use what I just mentioned as a guide.



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