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Video can be a great way for small businesses to increase web traffic and conversion rates.
A new (and free) online video grader gives you instant feedback on how effective your video marketing efforts are compared to other companies of your size. Reinventing the Family Business to Find Success in a New EraEveryone has their own reasons for starting a business.


How Babbler Can Help You Generate Buzz About Your BusinessPR teams and reporters need each other, but up until now it’s been far from a perfect relationship. Kermit Pattison, in a New York Times article, writes that these videos give companies “a channel to talk directly to customers in ways previously accessible only to large companies that could afford TV advertisements.
A maker of small high-definition cameras created a YouTube channel that features more than 100 customer-created videos–point of view shots of customers in adventure sports.


Pattison writes how one company used YouTube’s analytics to observe its audience’s behavior to figure out an ideal video length.




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