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Summary: Optimizing web videos has become more important as the use and size of videos has increased on the Web.
While streaming-media files make up only a small portion of the total web objects on the average web page, less than 1.3% according to Levering & Cutler (2006), a small fraction of streaming media is responsible for nearly half of the streaming media traffic (Chesire et a.
Movies optimized for the web should be short in duration, small in dimension, and optimized with the appropriate codec. Use this data rate formula to help target your movie for the right delivery medium (especially with H.264). After you've captured your video while minimizing noise edit any unnecessary frames and add titles and effects. You'll need to make some decisions here to give the best compromise between quality and size. The unoptimized 30 second video we received was 6.8 MB and the optimized video was 816K at 360x240 and 544K at 234x156, more than ten times smaller. Increase conversions with adaptive multivariate testing to squeeze more leads out of your exiating traffic. Improve your site's look, usability and accessibility for a more credible and successful website. Now I have condensed down everything you need to do into 10 things to do before you launch your blog, assuming you have chosen a domain name and bought hosting.
Get through these simple steps of How to Write a Blog in WordPress and begin your road to success ! These effective website optimization techniques are just a few simple examples of how to get yourself out there.
Below I detail a simple SEO checklist for you to follow when creating your quality content. As stated before, Quality Content is the most important factor in website creation and sustainability. Anchor text should be descriptive, it should tell users and search engines about the page you’re linking to. With Anchor text be sure to choose descriptive, concise text when linking pages and make sure they are easy to spot. Listed above is a simple check list you can incorporate into your daily, weekly, monthly routine. Add a custom image, page title, URL slug and description to be associated with your like when posted onto Facebook. Creating constant site traffic is one of the most important things in building your website online and helping with website ranking. There are a number of services you can buy to drive to your traffic site 24 hours a day, however when first starting out with a new website online it is important to build slowly. While there are no real short cuts to conversion rate optimization, you can use your time more efficiently by implementing proven techniques. In order to keep things simple, we will provide four conversion rate optimization tips that can help you transform your site.
Probably the best way to determine the standard you must meet is to visit the sites of your closest competitors. If you are appealing to young people or certain other crowds, you can use slang and jargon so long as it is done the right way. Studies on conversion rate optimization also show that the attractiveness of web pages can make a big difference on whether visitors take desired actions. A business or organization website that wants conversions must have an aesthetically pleasing design and, in particular, they must have a credible-looking logo. For example, one visitor may see the control web page, while a second visitor views variation A and a third visitor looks at variation B. Obviously, the most important thing to look for is the conversion rate of the control, A and B pages. In some cases, the advantages in conversion rate might not be that significant, so you can check for other factors that might help boost conversions indirectly. Indeed, the whole page should lead the viewer’s eyes toward the final call to action as the last thing that they view on the page.
The more that you conduct split testing, the better you will become at recognizing what needs tweaking to improve conversion rates. Depending on your traffic rates, you could even wait for many thousands of visits to get the best statistical results. With the multivariate approach, you might have a different headline together with variations in background color, images and site navigation between the tested pages.
Experienced web surfers and shoppers tend to expect a multimedia experience in today’s Internet marketplace. Questions and polls are another way to engage your site users so long as you deploy these in a non-intrusive way. By tracking your users as they navigate through your site, you can determine what types of products and services they are after and make appropriate suggestions.
Real-time live chat is a method found increasingly on the websites of large brand name companies.
Research shows that live customer support is one of the most effective conversion rate optimization approaches.
All conversion rate optimization guides stress the importance of an effective call to action. Whether you are selling a product or service, asking for petition signatures, or looking for new subscribers, you need to master this all-important conversion rate optimization technique. Probably the single most important factor in effective calls to action is the use of active language. Unfortunately, there are no easy rules as to what type of language will work best in all situations. While these four conversion optimization tips are not comprehensive, they will certainly get you started in the right direction in improving your page results.
Small changes can have substantial impact on improving sales, clicks and other types of conversions. Related Posts13 Great Search Engine Optimization Tips11 Hidden Tips That Will Make Your Entrepreneurs Life EasierMD18: How to Increase Conversion Rates Using Human Emotions With Talia Wolf4 Steps to Smart Psychographic Segmentation for Conversion Rate Optimization. New Delhi, Website Design company in tiruchirappalli, Website Design company trivandrum, Website Design company in mysore, Website Design company in navi mumbai, Website Design company in jalandhar, Website Design company in ambala, Website Design company in hisar, Website Design company in bareily, Website Design company in kota, Website Design company in salem, Website Design company in aligarh, Website Design company in bhubaneswar, Website Design company in moradabad, Website Design company in noida, mass mail company in india, Website Design company gorakhpur, Website Design company in allahabad, Website Design company in rajpur, Website Design company in bhiwandi, Website Design company in kochi, Website Design company in jamshedpur, Website Design company in bhilai nagar, Website Design company in amravati, Website Design company in cuttak, Website Design company in bikaner, Website Design company in warangal, Website Design company in mire, Website Design company in guntur, Website Design company in bhavnagar,website design company in agra, website design company in mathura, website design company, varanasi, website design company, in jaipur, website design comoany delhi, website design company in rajasthan, website design company in meerut, website design company in lucknow, website design company in guragon, website design company in punjab, website design company in kanpur, website design company in saharanpur, website design company in mathura, website design company in firozabad, website design company in allahabad, website design company india, website design company in ghaziabad, website design company in mumbai, website design company in pune, website design company in bangalore, website design company in jhansi, website design company in gorakhpur, website design company in mirzapur, Website Design company in durgapur, Website Design company in asansol, Website Design company in ajmer, Website Design company kolhapur, Website Design company i ulhasnagar, Website Design company in siliguri, Website Design company in saharanpur, Website Design company in dehradun, Website Design company in jamnagar, Website Design company in bhatpara, Website Design company in dewas, Website Design company in indore, Website Design company in sangli miraj & kupwad, Website Design company in kozhikode, Website Design company in nanded waghala, Website Design company in ujjain, Website Design company in gulbarga, Website Design company in tiruneveli, toll free no. Here at Adindia360 Web Design, we offer brilliant and quality website designing at the cheapest prices. We design brilliant eCommerce website that will not only help you to sell your products online, but will make the shopping process easy for your customers.
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We provide perfect discussion forum on your website that will engage your website visitors in conversation, allow them to post topics, responses, involve them in online discussions. If you’re searching for a website optimization company to help you, be sure that their strategy is above board, their tactics are white-hat, and that their website optimization services go beyond just on page metadata and deploying short and long tail keywords. In today’s routine of crawling the internet searching for fresh and cool content marketing inspiration, content ideas, and other website optimization tips, I came across this quote that you see below, from an extremely reliable source and certainly one person who can call themselves not only an SEO expert, but the one and only SEO guru.
If you’ve been compiling a list of website optimization tips, it might be a good idea to add this one to your SEO strategy. I’ve had many conversations about website optimization tips and services with small and medium sized businesses from across Canada, New York state, and as far away from me as Manchester, UK. Each business has recognized the need to outsource their website optimization services in order to remain competitive in their respective niche. After delivering my SEO audit of their website and my recommended course of action, many are content to stick with the most basic on page optimization tactics believing that this will refresh their website SEO. In order to achieve your goals of boosting website search rankings, increasing social media engagement, and building more website traffic with conversions, you need to be sure that you, or your SEO company, is using a comprehensive blend of content marketing, search engine optimization, social media marketing with social media optimization. In order to help you get your website optimization services and needs in order to reach your 2014 goals, you may find the following articles useful.


This entry was posted in Google Analytics, Google Search, Local SEO, Mobile Optimization, Mobile Search, Mobile SEO, Recommended, Search Engine Optimization (SEO), Social Media Optimization (SMO), Social Search, Strategy, Sunday Hits.
Google AdWords is Google's pay-per-click (PPC) advertising platform that enables business to create ad campaigns on Google properties.
Conducting PPC marketing through AdWords is valuable because as the most popular search engine, Google gets massive amounts of traffic, delivering more impressions and clicks to your ads. Quality Score - Google's rating of the quality and relevance of your keywords and PPC campaigns. WordStream is tailored to help you easily create customized, highly-relevant keyword lists and keyword groups for your business. New Delhi, bulk sms company in bikaner, bulk sms company in warangal, bulk sms company in mire, bulk sms company in guntur, bulk sms company in bhavnagar, bulk sms company in durgapur, bulk sms company in asansol, bulk sms company in ajmer, bulk sms company kolhapur, bulk sms company i ulhasnagar, bulk sms company in siliguri, bulk sms company in saharanpur, bulk sms company in dehradun, bulk sms company in jamnagar, bulk sms company in bhatpara, bulk sms company in dewas, bulk sms company in indore, bulk sms company in sangli miraj & kupwad, bulk sms company in kozhikode, bulk sms company in nanded waghala, bulk sms company in ujjain, bulk sms company in gulbarga, bulk sms company in tiruneveli, toll free no. We have seen movies that are 12 to 20 minutes long auto-loaded on home pages some 90-150MB in file size! The key to optimizing movies on the web is to break them up into smaller segments that are a few minutes long at most.
Here is an example of the settings we used for optimizing a video in Quicktime Pro for a dentist (Fort Lauderdale Dentist) client we have in Florida (see Figure 2). First create a clean, noise-free video with the minimum amount of zooms, pans, and background detail and movement as possible.
With its acquisition of YouTube, Google now dominates the top video sharing sites with over 4.4 times as many unique users as its nearest competitor.
You hear the same things in every article: backlinks, on-page seo, social media , quality content ect.
This is a great way to increase traffic to your site and grow consumers product knowledge, and MAKE SALES!
Tell them about upcoming events, special give-aways or product discounts unique to the news letter subscribers. Guest posting is one major website optimization techniques that doesn’t get enough credit. Get use to following this SEO checklist, it will help with the longevity of your site and aid in social sharing. Providing quality content that individuals are interested in sharing will help build your sites reputation with both users and Google. Understand what type of information your niche is looking for, and then provide it to them.
Be sure when key-wording your post to anticipate different users understanding of the topic you are providing.
Often times it is highlighted in a different color from text on on the page, underlined, bolded ect. The better your anchor text, the easier it is for the user to navigate to the page and search engines understand what the page you’re linking to is about. Linking your website to other high authority sites, and also internally linking, can lead to a better reputation.
Not only do they allow the user to navigate through your content more easily and present structure, but they also let search engines know what your content is about.
This SEO Checklist will help lead you into the good graces of Google and other search engines. Since this URL shortener tool was created by Facebook all links associated with this tool are able to be posted onto Facebook. Unless your site is purely informational, you want to ensure that you are efficiently coaxing your visitors to buy, subscribe, click or take other desired actions before they leave for other web destinations. Generally, you want to make sure that your web pages have proper balance because just a single weakness might be enough to discourage visitors from buying, clicking or subscribing. Professional quality web design — Before visitors will spend their money on any website, they must first believe the site is credible. Use interaction to engage visitors — Professional salespeople know how important it is to engage their existing and potential clients. Use effective calls to action – Even the best web design, placement of elements and interactive features will not be very effective without a good old-fashioned call to action. Once a visitor lands on a page, however, the first step is for the site to win over their trust. For example, for a sportswear web store, you would definitely want to create something hip and stylish that will appeal to your target audience. Naturally, you do not want your web pages to have a lower quality look than the competition. For example, if you are addressing soccer fans, then you really need to know the words and expressions they would use. However, there can be other things to observe as well such as time spent on the page and the destination of the visitor upon leaving the page.
For example, does one page do a better job of getting the visitor to click through to another page on the same site? For example, you can experiment with different page elements and varying placement of those elements.
Quality images can help convey messages quickly, especially for visitors who do not like to read textual content. With split testing, you test one element against another, for example, a medium-sized headline as A against a larger-sized headline as B. One of the advantages of this type of approach is that it allows for speedier trials of many different items. You can keep them on your pages longer by providing interactive content including video, audio and Flash presentations. One trick employed on many sites is to offer a side-by-side comparison of various products offered on the site based on user actions.
You can have a clickable icon for chat, but even more common these days is to have a small chat window appear automatically that asks the user if they need help.
Some sites experience boosts of 500% or more after implementing live chat boxes for their visitors.
Countless studies demonstrate that the sales prospect is much more likely to perform a desired action when asked in the right way. Web users expect credible, high-quality site design, especially when they are purchasing products or services.
Live chat customer support is particularly effective in boosting conversions and cutting down sales cycle times.
Your customers get impressed by seeing your product and services which is displayed beautifully and creatively. Here we have web site designers who have minimum 3 years of Industry experience and who are aware of the trendy designing.
Matt Cutts is Google’s current head of webspam team and works with the Search Quality team on search engine optimization issues. For example, read what Cutts has to say about SEO misconceptions and SEO optimization Services and how business should be focusing on quality content over backlinks. The one issue that most all seem concerned about is their website’s search position for their targeted keywords. AdWords operates on the same principles as PPC marketing, in which users bid on keywords and pay for each click on their advertisement.
WordStream's PPC Advisor enables you to optimize your keywords and ad text for higher Quality Scores, getting you to rank higher in search engines with lower costs. In fact, YouTube is responsible for about 10% of all traffic on the Internet (Nowak 2007) and is growing at over 162% a year (see Table 1).
The more noise in your original, the less it can be compressed, and the larger the final result.
People are more accepting of temporal compression (over time) than spatial compression (frame per frame). Edit out the parts of the movie that aren't essential to your message, crop fuzzy edges, and reduce the dimensions to keep them to a reasonable file size. You must compress the size of your video so it can be successfully streamed (or downloaded) to your target audience.


Then prepare your video for compression by cropping fuzzy edges, adjusting contrast and gamma, and delete any unnecessary frames. Using a custom HTML rendering engine called WebSeer, the authors took a pseudo-random sample based on the DMOZ directory and found the proportion of image, text, form, and object usage and visual weight for the average web page.
Google is preparing to be the next giant of telecommunications." A story about how Google is asking the FCC to buy up wireless spectrum. If your not great at editing your own work, have someone else read it over and correct it for you.
The services you offer can be the same as others, BUT what make YOU unique to your competition?
Of course there a other ways for you to optimize your website, but these are the ones I believe most individuals don’t realize they can and should be doing. Internal and external linking are off page seo tactics or in other words help with back-linking. The structure of your time line normally starts off with the largest heading first and then the next largest following and so on and so on, until you begin a new subject matter. One of the most important things when it comes to search engines ranking your page is relevancy. Post a comment , public service announcement, tweet it however you decide to let it be know you have new content on your site. If you are self hosting your site there are some plugins you can download that will “ping search engines for you. You will have great difficulty enticing someone to spend their money on products or services if they do not view your site as a credible business. Even if visitors perceive flaws and errors, they may think twice about doing business with you. Seasoned web shoppers simply do not tolerate sloth when they are ready to purchase products or services. You compare the control web page against other variations of the page to see which one works best. Remember though, that in order to get meaningful results, you will need sufficient sampling before coming to conclusions. For example, are there are any periodic sales cycles that apply to your product or service?
If someone likes your product page and shares it on Facebook and Twitter, you get a free advertisement! Additionally, live support can drastically reduce the length of time that it takes to complete a sale. For example, the reader knows that they are getting something for free, which is always a great enticement. Also, a good design compels your website visitors to explore your website further and much deeper. Consequently the optimization of streaming media, movies in particular, is important to minimize load times, reduce bandwidth bills, and maximize web page speed.
You can cut the frame rate from 15fps to 10fps or even 8fps, each frame will have 50 percent more data per frame for the same file size, which will increase the quality of the picture.
You should be use to writing 1000 word essays in high school so this shouldn’t be to difficult. After you’ve written your blog post, publish it and show the world what you have written !
Make sure the content you are presenting is relevant to the site your are guest posting for.
With all techniques I’ve shared with you, be sure in every aspect of website optimization you are providing quality content. It’s important that you offer quality content and services to those who are visiting your site. Now shoot a video explaining maybe in more depth or a mini commercial for your blog post talking about what the blog post highlights.
No matter how eye-catching the graphics, for example, you must avoid things like spelling errors and simple grammatical mistakes. Generally, you want everything on the page to display within four seconds, and the faster, the better.
Obviously, this all important feature should be prominent enough that the visitor will not miss it. However, it is important use professional quality images and not familiar clip art or stock photos. The only way to keep your customers engaged and increase your sale is good content, easy-to-use features and exciting offers. The minimum dimensions should be 320x240 pixels, anything much smaller has less impact and is hard to view.
Finally after editing out nonessential content, reducing dimensions and frame rate, optimize your videos with different codecs to see which creates the smallest acceptable file. Finally Episode Pro offers maximum control over video compression with the ability to compress to H.264, Flash, ipod, and other formats (see Figure 1).
If your a veteran your fan base has already grown to know the type of content you continually put out. If  you have a WordPress.Org site, in other words if you are hosting your own WordPress site, you can login at the specified url your hosting site has given you.
This article will touch on two different  website optimization techniques  and delve into some more familiar ones as well. Sending reoccurring news letters to your subscribers is a great way to connect with them on a personal note.
Providing individuals with informative, creative, funny or promotional and RELEVANT content is what is going to get them hooked and coming back for more. The more active users are with commenting and sharing your website the better ranking Google will give you.
Include a good mix of keywords so that all individuals you may be targeting in the niche have the possibility of finding your website.
Linking to sites that Google deems as “spammy” can hurt the reputation of your site, so be sure to avoid this at all cost ! Do you think your going to get away with placing your keyword behind an image tag of an unrelated image ?
The best thing about our designing team is they are always ready to provide with endless ideas and possibilities. Also providing content that people are actually interested in sharing with others will give a huge boost the reputation of your page.
If you require any creative assistance, they are here to assist you with proper suggestion.
Once you have figured out what your blog is about make topics that relate to a central theme.
Sharing lets Google know, hey the content this website is providing is relevant to the search query others are looking for, rank it. Google takes account of keywords associated with images, by placing them in the Google image search section.
Remember that doubling image size (320x240 to 640x480) requires a 4X (not 2X) increase in data rate. If you place an image of a buy now button on your page but the keyword associated with it is Hot New Convertible, if your image appears in the Google Image Search section under that particular keyword and is never shared with that associated keyword Google will red flag that image and your site. This will allow viewers to view the original content the video, or review is mentioned from. All forms are content are taken into account when it comes to website ranking, so place relevant content on your site as well as relevant images.



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