How to make your website more credible,website promotion in russia,best free web hosting 2014 - Good Point

A lot of business owners like to add bells and whistles to their website whether they add value or not.
They load up on social media feeds, videos, media coverage, testimonials and other content, thinking social proof and the use of modern technology will add to the company’s perceived credibility and trustworthiness.
Not the animation that plays automatically, not a Twitter feed, not a feature article in a major trade publication. 44 percent said the lack of thorough contact information would cause them to leave a website. It can be tempting to force visitors to use a contact form so you can gather more data from prospects. Aside from the fact that many visitors don’t like to fill out forms or pick up a phone, providing basic contact information says more about your business than you realize. Even if someone prefers not to deal with humans, simply knowing that humans exist behind the curtain makes the user feel better about doing business with you.
But contact information, typically considered an afterthought, came in second at 64 percent, far ahead of things like testimonials (27 percent) and social media icons (12 percent). Because relationships based on trust last much longer – and are much more profitable – than transactional relationships.


I’ve often said that the most important characteristic of great marketing content is clarity. I’m a copywriter, marketing consultant, lifelong New Jersey resident, husband to a beautiful wife and father to two beautiful girls. The use of this material is free for self-development, developing others, research, and organizational improvement.
Thorough contact information, as in a phone number, email address and physical mailing address. It can be tempting to force a visitor to call you because you think that gives you a better chance to close the sale. When asked what information they want to see on the “home” page, 86 percent of survey respondents said “products and services.” Not surprising, considering this was a B2B survey. But focus on your story if you want to make a personal connection and build relationships with website visitors.
Also, I’m a big believer in the theory that says the line between B2B (business-to-business) and B2C (business-to-consumer) has been blurred to the point in which we now have one category – person-to-person, or human-to-human.
Simple things like contact information and a good “About” page, core website staples for 20 years, contribute to that clarity.


And website visitors – our prospective clients – are the ones whose needs we should be focusing on satisfying. I love playing with my daughters, a day at the boardwalk, sarcasm, craft beer and grilling.
Attain learning points for each leadership and management eModule, and gain a Level 3 Award, Certificate or Diploma once you have registered with the awarding body (via Accipio), secured enough learning points and passed the assignments. I despise beating around the bush, synchronized swimming, Toddlers & Tiaras and onions.
Most people don’t know I used to be a radio DJ and once wrote, produced and voiced a commercial for the TV show 24. One place I never want to revisit is my first apartment because my creepy landlord, Monty, freaked me out.



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