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American Saul Bass has a 40-year career and is definitely one of the most famous graphic designers.
The Italian Modernist designer is the co-founder of Vignelli Associates and writer “Vignelli: from A to Z”, a book that describes principles and concepts of good design.
The fist female principal At Pentagram design studio, Paula Scher is a graphic designer, painter, illustrator, educator in design and the 16th person to receive the School of Visual Art’s Masters Series Award. Best known for his famous corporate logos designs, Paul Rand is one of the most famous graphic designers and one of the originators of the Swiss Style, a graphic design that promotes objectivity and readability.
The New York artist studied graphic design at the University of Applied Arts, Vienna and later received a scholarship at Pratt Institute. When you’re in need of inspiration or just want to study the greatest  graphic designers – where do you look? The following are lists of those that others in this field consider to be the best and most well-known designers.
As someone with 3 daughters I’m not about to see females excluded from the list of most well-known and popular graphic designers.
Louise was actually  a book jacket designer previous to opening her New York City firm, she designed over 2000 covers. The first thing that comes to mind when a layman hears the term graphic designing is the idea of computerized illustrations. Graphic designing is relatively a new field that emerged as an independent subject in the mid-twentieth century.
In its early years graphic designing was merely concerned with communicating the ideas and thoughts in a more aesthetic fashion. Across the globe from Europe, United States to Asia, countless famous graphic designers emerged and abundantly contributed to this art form. The explosion of new brands determine an increased need for graphic materials like logos, posters, websites. He collaborated with some of the greatest filmmakers in the world: Martin Scorsese, Alfred Hitchcock, Stanley Kubrick, Otto Preminger and others. With a vast experience in interior design, graphic design, product design and furniture design, Vignelli uses basic geometric forms in his art work to achieve sublime simplicity. A teacher at the School of Visual Arts since 1992, the American Institute of Graphic Design and various international associations awarded her with more than 300 prizes.

The Yale University professor is responsible for the logos of IBM, UPS, ABC and Steve Job’s NeXT. You can visit their websites to see for yourself just what makes these recommendations the most inspirational and famous people in graphic designing on the planet. Doing this she says she learned the intimate art of connecting with an audience visually within a very small frame. However, in reality the process of graphic designing is far more complex than using mere designing tools to develop computer-generated images. Its development dates back to late 19th century when the first printed design was published which then officially separated fine arts from graphic designing.
During first and second world war, several of graphic artists protested against the cruelty of war by designing posters depicting their anguish. In the recent years graphic design is came to known as a creative process that fuses art and technology together to convey ideas. Milton Glaser is one of the celebrated graphic artists, known for designing the ‘I love New York’ logo.
We even use graphic design for simple things like bubble gum wrap, T-shirts and credit cards. He is also known for his film posters, corporate logos, title sequences and motion pictures designs. Sagmaister is known for his work in graphics, branding, packaging and the album covers designed for clients like The Rolling Stones, Aerosmith, Lou Reed and David Byrne. These include those from the most familiar, like Williams-Sonoma’s, to the far more exclusive. What this term truly entails is the creation of innovative and unprecedented artwork which provides solution for visual communication. The term ‘Graphic Design’ was coined after the publication of Raffe’s book Graphic Design (1927). Over the decades, graphic designers were being commissioned either by government or big corporations to design posters or create an artwork that would propagate certain ideology. There are multifarious types of graphic design based on the requirement of the project, such as image-based, type-based, symbols, logos and logotypes based designs. Some of the most famous corporate logos are designed by Bass, like AT&T bell and globe logos, Continental Airlines “jetstream” and United Airlines “tulip” logos.

It is different from painting in the sense that it requires more than drawing and painting skills, which is the vision and motivation behind the work. Other works that play a pivotal role in the development of design industry include renowned typographer Jan Tschichold’s book New Typography. For instance, a noted graphic designer, Erik Nitsche was hired by General Dynamics, a weapon developing corporation, to design posters that would redeem their image in public’s eye. As there are several forms of designing, similarly there are many sorts of graphic designers possessing expertise in varying domains of design. German designer, Erik Spiekermann is recognized for creating numerous fonts and launched FontShop International. Typography is an art of organizing and setting the type in such a manner that it not only attracts reader’s attention but also appeals to their aesthetic sense.
It exemplifies how graphic designing soon became a powerful instrument for communicating ideologies.
Some design logos, typefaces, pictograms, while others create book jackets, magazines, comics, thought-provoking posters, record covers, film’s campaign artworks, corporate identity solutions and more.
A highly controversial artist Stefan Sagmeister has made a reputation by designing record sleeves for Lou Reed and poster for AIGA.
Besides Tschichold, Laszlo Moholy-Nagy, El Lissitzky and Herbert Bayer are some of the famous graphic designers and typographers who played an influential role in shaping modern graphic designing. Pioneering book designers, Muriel Cooper and Chip Kidd are credited for designing books jackets.
The American cinema would seem tasteless without John Alvin’s inspiring input to the film’s art campaigns such as E.T, Jurassic Park, Star Wars and Batman Returns. FamousGraphicDesigners.org lists and provides biographies of influential figures who helped built the infrastructure of graphic designing today.

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