I’ve made thousands of dollars from product sales (averaging a little over a hundred dollars a month this year), and I haven’t had to do any hardcore cold-calling for client work in a long time – all thanks to my website. In this post I share the strategy behind my freelance graphic design website; why I designed it the way I did, what purpose it has, and how you can build your own freelance business website. I’ve redesigned my personal freelance graphic design website a countless number of times over the years.
I used to think you needed an about page, portfolio, and contact form just because that’s what everyone else was doing. On my personal website the first thing you’re presented with is a photo of me, my logo in my primary brand color, a very brief intro, with two main calls-to-action. I use this same strategy on every single page on my site; I present the most important information first in context to the page the viewer is on. When you start to consider the build of your freelance website, don’t start with the design, but with the pages and their content. An effective freelance website may consist of a blog to pull in traffic, a friendly about page with your photo, a simple method of contact, and an easy-to-view portfolio. Also, not everyone is a developer, so if you’re unfamiliar with coding and designing websites, don’t attempt to do it yourself! Rather than share top design trends, I think it’d be more beneficial to share what to avoid.
The best way to improve your site is to have someone else evaluate your content and design.
Once you have your new (or already established) freelance website online, use your strategy, whatever it may be, and start generating the results you desire. If it’s to draw in traffic, then start blogging to your target audience on a regular basis. If you paid attention to what I had to share in this post and you have the necessary calls-to-action throughout your website, you should have a better chance at reaching your goals. You'll receive "22 Simple Tasks That Will Better Your Freelance Career" and a sample of my guide, "Start Your Freelance Career" for FREE. About Brent GallowayBrent Galloway is a freelance graphic designer, founder of Your Freelance Career, and author of Start Your Freelance Career. Hi Nina, if your content offering tips for people in overcoming poverty doesn’t align much with your ideal audience for your personal blog, then it might benefit for the two to be separate. Your Freelance Career is a blog for creative individuals who want to build a successful freelance business while working from home. If you manage this site and have a question about why the site is not available, please contact us directly. Scott helped me install all the plug-ins I wanted, and went over and above what I asked of him.
Scott met with us at our office with a list of ideas and stayed in constant contact through completion. I’m complimented weekly about the professionalism of the site compared to my competitors. An Austin freelance WordPress developer for small business and industry, I’m here to make creating a new website or redesigning your existing website effortless and rewarding. Simply describe your web project using this Project Request Form and I will reply with valuable input and a flat rate proposal. I have 25 years experience in industrial electronics, travel & tourism, importing, real estate, the commercial printing industry and more. I can assist you remotely with creative and technical work quickly and for a reasonable fee.

Quickly set up your social networks like Twitter, Facebook, YouTube and LinkedIn to match your website and business image. Learn more about Austin freelance web design and how I work on my Frequently Asked Questions page. This means if you click on the link and purchase the item, We will receive an affiliate commission. It was only with my recent redesign where I had finally developed my own strategy that started to actually generate results. Don’t consider adding pages or content for the sake of having it, rather, consider what you want your visitors to learn the second they land on your homepage.
The visitor is instantly introduced to me, what I do, and where they should go next; they can learn more about me or reach out right away.
Heck, I have a whole list of tweaks that’d I’d like to make but just haven’t had the time to get to yet. Not so much design and develop it from scratch, but rather, build the content and strategy of it from scratch. List out each page with a brief description of its purpose, then consider ways you can intertwine them together with the use of calls-to-action (not just with your main navigation). There’s no shame in hiring others to do tasks which are outside your skill set, or to use an online service to help build your website. Website design comes with a wide range of pitfalls, and if you can avoid them, you’ll create confidence in your brand and, by extension, the products and services you offer. If your website falls victim to any of these design flaws, you’re doing yourself a disservice and you need to make some immediate adjustments.
It always helps get a second pair of eyes after working on the same project for a long period of time. Share your thoughts on the field you specialize in, share your lessons learned, or write about your process on a recent client project. You'll also get my bi-weekly newsletter on freelancing where I share transparent content, freelance tips, and stories from my journey freelancing. I am just starting out in my freelance business and I have taken a lot of advice and suggestions from your various posts and I am incredibly thankful for the resources. It’s a similar situation I was in with this blog and my personal freelance graphic design blog. Graphics: The first things that are eye catching when visiting a website are flashy graphics. Site guidelines: Simple, specified guidelines will attract everyone, even those who are not so knowledgeable in internet browsing. Share everything: It`s obvious that visitors of your website look for some specific information. We can now showcase our scholarship winners, get RSVPs for events, sell tickets to events online and more.
He created a unique logo and a classy-looking website that I get compliments on all the time. Scott charges very little for website maintenance and often makes minor updates without me even knowing. Services include Search Engine Optimization (SEO), photography, creative design, social media, logos and branding, writing for an audience and much more. I work with all social networks and can integrate your daily business tools into your new website.
Ever since then I’ve been tweaking my website – seeing what’s working and what’s not, then adjusting.

Having your own place online to display your work, share your ideas, and to allow anyone to get in touch with you instantly is so beneficial.
To name a few online services: Squarespace, Behance, and Carbonmade are all great for showcasing your work. I wanted to really target the freelance design community, so I built this blog – separate from my personal site, which is targeting potential clients.
However there are some characteristics which can be considered as criteria for a good website. With the fast-paced world we are living in, nothing is more interesting than a place you can get the latest information from. However, adding some funny or challenging news about celebrities, for instance, would be attractive as well. Make sure the colors are in dark and light colors, preferably dark colors for the text and light colors for background.
Our company with lots of precious experience and knowledge is ready to do its best to satisfy your needs. I’m a freelance web designer and WordPress developer who enjoys travel photography, working remotely and can meet with you in person.
If you want to know about the complexity of Freelance theme then it is important that you know about all of its possible elements. Using my own strategy of generating traffic then converting that traffic into something more, my website in turn works for me.
Then following my recent work is another call-to-action, announcing my design availability. If a page isn’t being viewed, if there’s content not being seen, or if I’m not getting the results that I’m looking for, then I adjust.
But, since once is about my personal victory of overcoming poverty and helping others, and one is about my copy-writing business they need to remain separate.
Therefore including appealing, topic-related pictures can help you to keep the visitors longer on your website.
In this way, they are providing you with useful feedback which can be of great help to you for future content. Develop the best website for your business and then you can easily kick back and enjoy the valuable outcome afterward. An appropriate website template is worthwhile because it may add many more customers to your business.
I had this on my old site but you’ve inspired me to make it look better and use more CTAs.
Your brand can be you, but the way you present yourself can and should be very professional. I thought to ask because my web designer recommended I just have a site in my name, and under services and portfolio I link the two.
The professional side will attract the clients, but your personality will be what connects with them and ultimately what will lead to them reaching out to you. Freelance theme is helpful in giving you facility of uploading articles, account details and work history.

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