You should probably sit down, this will take a while, as you are soon to become addicted to MY new fav site! I have always been in need of some make up tips and I just can’t wait to try these out! Okay, love is a strong word… but mistakes make me smarter so I choose to embrace them. For some reason, I know many agents who have opened an account with GoDaddy and purchased lots of domain names. Yes, you can purchase any domain name that is available and forward it to your website, but is there any SEO value to doing this?
Many captive agents for national carriers like State Farm, Allstate, etc, want their own agency website to control the content, track visitors and do many other things the carrier won’t allow.
And when your carrier is building links to your agency page on their site and you’re building links to your site it only makes matters worse. So what does Google do when they’re not sure which website is the right one for your agency?
When you do this people are less likely to connect with your agency because they don’t want to share private information and you look like a Facebook newbie.
I believe in the power of blogs (you’re reading mine, right?) but almost every insurance agent blog I ever read sucks. Think your crappy 3 paragraph article is going to rank above the same article on Yahoo, MSN, Kiplinger, and Forbes?
If you want to get value from your blog, write the most definitive or entertaining article online about a specific topic.
You think people want the most accurate quote and you want to save yourself the trouble of following up to get more information. But do you honestly think people will answer 63 questions, type in their VIN and Driver’s License number, and explain the past 10 years of their accident history on your website? It’s the system they use to gather information about local businesses for their search results and maps. I know agents who have set up multiple business profiles using slightly different agency names, phone numbers, and suites in order to have more opportunities to get a phone call.
Not only is this against Google’s guidelines, it also confuses their algorithm (see #2) and pits your listings against each other for search rank. If you want to win the Kentucky Derby, would you rather have the strongest horse or 50 mediocre horses? Have you ever given someone your card and a week later you’re getting marketing emails from them? When too many people report your email as SPAM your domain name can get flagged as a common SPAMMER and even your regular emails will go straight to people’s junk folder. However, Facebook is cracking down on this more and more and it’s not worth the risk of getting your account banned.
Also, when a majority of your likes are fake it hinders some of Facebook’s most valuable advertising options. If half your fans are fake,  you’d have to pay double to show an advertisement or promote a post to your audience. How do you feel when you go to a website and you have to watch a cheesy Flash video before seeing the website?
95% of website visitors find it incredibly annoying but website owners often don’t feel the same. Which means unlike TV or newspaper ads, people are not required to see your messages to get their content. If people don’t WANT to hear from you they click a button and your messages are gone forever, even when you paid for them! Bring value in the form of information or entertainment at least 80% of the time or you’re wasting all of your time.
Every time you post something that gets little interaction from your audience, Facebook is less likely to show your content to your audience the next time.
However, if you setup phony profiles to write fake positive reviews about your agency it can come back to haunt you.
Google, Yelp, and other business review websites are highly dependent on the validity of their reviews. Review sites track the computer you use, the activity of the account, the number and nature of your reviews and a variety of other factors. If your agency is listed with 10 different phone numbers across the internet Google gets confused and shows the next insurance agent instead.
I know agents who have bought lots of different websites, one for disability insurance, another for motorcycle insurance, etc. While I do appreciate the premise of delivering a very specific message for a very specific audience, this technique is usually not as powerful for generating search engine traffic as having one really strong website with different webpages or sections about individual topics.
Google assigns an overarching value to all the pages on your site based on the quality and quantity of all the other pages on your site. If you have 100 pages of great online content but it’s split up among 10 different domain names, none of those pages will rank as well as if you had put them all on one website. It’s also a lot more difficult to maintain the quality of many different sites than just one.
If you were trying to break through ice would you rather have one really big rock or 100 pebbles? Maybe you’re generating tons of leads through Adwords and I hope you are, but chances are PPC ads are not going to work for you.
And these numbers are based on a 10% conversion rate, which is higher than 99% of insurance websites out there. I have been getting websites on top of Google for years and have seen the search ranking climate change a lot.
Google gets better and better at identifying and ranking the most deserving websites but people will always be seeking and selling shortcuts. Email a link to this article to any agent you know that might be making one of these mistakes. And if you appreciate my attempts to prevent you from making mistakes online please CLICK THE LIKE BUTTON!
If so, join thousands of agents who get exclusive Insurance Marketing Ideas and a FREE COPY of our eBook: 10 Actions to Boost Your Agency's Google Rankings Today.
EMD or exact match domains are still high ranking sites in google for matching search terms.
Hi Barrett, not sure what type of comment you’re looking for but we use Aweber here at InsuranceSplash and have been very pleased.
I enjoyed the article so what do you recommend we do to more efficiently use Social Networking like Facebook, LinkedIn and Twitter? What I would still love to get is a larger scale Landor colour model from BA, preferrably DC10 or Tristar. View my Lufthansa model-collection at To view links or images in signatures your post count must be 10 or greater.


This year’s South by Southwest festival promised bigger crowds, bigger performances, huge headlining speakers - like First Lady Michelle Obama and lastly, an introduction to the next wave of dazzling technology. As droves of people descended upon the 29th annual SXSW Interactive Festival in Austin, they were expecting to see the next big thing in cinema, music and technology. At this year’s SXSW, Not Impossible Labs introduced a digital solution designed to assist those unable to speak.
Architected by Eberling and computer software designer Javed Gangjee, they were able to design a technology that can take a person completely unfamiliar with computer technology and transform them into to a person capable of typing two-and-a-half words per minute or more.
As in years past, this year’s SXSW did not go without its dissenters and naysayers that shouted about technology becoming too overwhelming and too large.
What’s great about this type of technology is that as it emerges and companies like McDonalds, Gatorade or Gillette convert them into incredible interactive marketing, it also allows for the technology to become mainstream, making it easier to get access to. And I’d be remise not to mention that this type of technology is already being used for good. In 1842, a young woman by the name of Ada Lovelace, a British mathematician and daughter of Lord Byron, wrote what is considered to be the first computer program.
In simplest terms, it was the birth of the stepwise sequence of operations for solving certain mathematical problems and in conjunction with Charles Babbage, a path was written for the first executable computer program algorithm.
On Monday, we posted Fast Five Facts about Public, Private, Hybrid cloud platforms that list the benefits of each.
The customer approached VAZATA with clear motivation to use hybrid cloud services and a need to divide the two applications between a private cloud services for the Accounting piece and a public cloud SaaS environment for the email -  by diversifying, it resulted in significant cost savings for the customer. This same scenario is happening more and more frequently as hybrid cloud becomes a more popular option and it’s pretty safe to say that the operations team here at VAZATA would agree. If anything, you should revaluate whether you can diversify your service providers like this company. To avoid confusion we provided some differentiators between public, private and hybrid cloud services.
All this talk about the Cloud probably has your head spinning because of how different it is from one minute to the next. When you’ve ensured that you have quick backup after those chaotic 30 days, your disaster recovery kicks in and you, as a medical institution, financial bank or the lady on the corner selling yarn for a living, fire it back up to get back to business.
95% of businesses experienced outages for reasons unrelated to natural disasters (ZOMBIES!) DRaaS provides protection that matches that of a large corporation. Studies show that at least 82% of enterprises had a hybrid cloud strategy, up from 74% recorded in 2014 and the numbers that are trickling in for 2015 are pretty phenomenal too.
Back in 2010, the Whitehouse stepped in and introduced a new policy around IT reform, putting parameters around emerging CSPs, specifically the ones that wanted to do business with a Federal Agency or the Federal Government. VAZATA recently had the distinction of receiving Federal Risk Authorization Management Program (FedRAMP?) authorization for Managed Cloud Services after committing to a process that took a little over five years to complete; with that VAZATA was named the 21st company to reach that achievement. Government agency or not, you can take advantage of where you store your mission critical data.
We’ve recently made an announcement about the milestone to shed light around our Virtual Federal Image (VFI) platform and its benefits, including the common tools, processes, and ease of provisioning, all while affording agencies a level of security that is not normally available in existing public cloud environments.
VAZATA is a managed hosting, Infrastructure-as-a-Service (IaaS) and cloud managed service provider serving Global 1000 businesses, U.S. Back in 2010, the Whitehouse stepped in and introduced a new policy around IT reform putting parameters around emerging CSPs, specifically the ones that wanted to do business with a Federal Agency or the Federal Government. FedRAMP is the result of close collaboration with cybersecurity and cloud experts from the General Services Administration (GSA), National Institute of Standards and Technology (NIST), Department of Homeland Security (DHS), Department of Defense (DOD), National Security Agency (NSA), Office of Management and Budget (OMB), the Federal Chief Information Officer (CIO) Council and its working groups, as well as private industry.
The Internet of Everything (IoE) or Internet of Things (IoT)  is the network of physical objects, devices, vehicles, buildings and other items with sensors and network connectivity that exchange data. Internet of Things (IoT) or Internet of Everything (IoE) is the quiet communication that is happening all the time.
What I found to be the most intriguing was that some of the technology showcased was eerily familiar. At $4,000, this thing better spin records and do my taxes at the same time but to some, $4K for a turntable is an absolute prize. All in all, this camera is cool, I’d consider buying it at its $400 - $700 price point. Imagine this, you’re introduced to someone and you have a reaction that spikes your adrenaline. The dress is comprised of dozens of Curie computing modules that tell the dress when to expand. She and her darling little family recently moved to Vegas, yeppers, MY current stomping grounds!!
Women are beautiful at ANY age, and Maskcara shows you how to bring that beauty out by using her lovely 60-year-old mother as the model. We can’t WAIT to share what we have up our sleeves – your two NEW favorite websites will be combining forces to bring you something awesome!
I’ve always shied away from most makeup because it’s so mysterious and overwhelming, but who knew it was so easy!
The reason for this is because one of Google’s local business ranking factors is consistency with business information across the entire internet.
Would you mind providing an example of a site you control to prove your point for everyone? I think the main idea in this article about social media is that it’s not how often you post as much as how much people want to hear what you have to say. In my experience, the posts that get the best feedback for agents are personal and locally-related stuff. It is not owned by me nor do I have copyright, but what makes a good shot even more popular than letting everyone see it ?! A nice collection you have there - but one question has to be asked: No Lufthansa models in Hamburg??? If those wings were detachable I would have told you to send them to me and I would have fabricated 2 identical outboard engines. The program gave Don Moir his voice back and even more remarkable, he gained independence back as well. A children’s hospital in Atlanta is looking at VR as a means to immerse their patients into a completely different environment while undergoing chemotherapy treatments. They had assets that required certain levels of compliance, while pieces of their environment that did not. Knowing which one is best for your company can be a challenge so here’s some fast facts about each. In the movie World War Z starring Brad Pitt, they still had power, running water and some sense of order, so I’m going to start there. I get that DRaaS might seem a little extreme if you feel like you may not want to replicate your data in case zombies come crashing into your office.
To prepare for a zombie attack (or maybe an earthquake, whichever comes first), we know we have to have a continual plan to replicate your physical or virtual servers through a third-party as a fail-safe way to protect yourself from a man-made or natural catastrophe. If you’re an SMB, DRaaS is not something strictly related to businesses with large volumes of data.


With such a high level of utilization, the landscape can get crowded and regulation for public and private sectors can shift and change rapidly, making it feel like the Wild West. Our FedRAMP security authorization is the highest level of security attainable and with an intense audit performed every 30-days so you know your data is fully protected. It’s estimated that this last year, a total spend of $235 billion was supported by IoT. In fact, I wonder what some of this stuff is even doing there since some were introduced back in the 1930’s. The electronic motor has been replaced with a wireless one to eliminate vibrations and deliver clearer audio. Let me begin with, the first Super 8 camera was introduced in 1965; 51 years later, here it is again. But throw in physical Super 8 film cartridges, and you might find me wondering why I didn’t leave it to the experts. The workloads vary, the sensitivity varies, and the need for public and private cloud vary. There are SO many aspects when it comes to working on your marriage, and today, ladies – this one is for YOU!! She looks great in both her before and after, but the difference was almost unrealistic… and it was all due to makeup & how it was applied! Plenty of tips and tricks in this post to help women age gracefully, and feel their best no matter how many wrinkles AKA love lines they have.
I know I always want to look my best for my hot hubby, but date night is something we look forward to & I like to take extra care when getting ready for those fun nights. I love ANYTHING creative and am not a fan of the “norm.” My favorite things in life are my family…especially my HOT husband, my friends, and my faith! I love how Cara not only tells you exactly what products she uses & links to exactly where to buy them!
For years, John has consulted insurance agencies with internet marketing and sales strategy and he is dedicated to making insurance marketing easy and effective for all insurance agents.
Anything that’s purely self promotional with no educational or entertaining aspect to it is worse than just keeping your mouth shut. For example, when something random or funny happens in your agency, take a picture and post it. You could decorate the place with colorful balloons, paint brushes and whatever doodle you thought would be cool and then walk away with a printed copy of your masterpiece!
But remember, you want to pick up where life left off before you ran away from your sleepwalking neighbor. From the security assessment, authorization and continuous monitoring, it’s an intense audit all around. The company provides highly secure, stable, and scalable technology solutions that meet the challenges of its global customers using a proprietary cloud architecture called vStructure™.
Another one was Google Glass - people have actually coined the term Glasshole because of them, yikes! Physically, there’s a 10-mm thick aluminum top panel and an aluminum tonearm, making the turntable look sturdier, sleeker and more contemporary. The device offers a digital LCD flip-out panel as a viewfinder, integrated microphone and the capability of shooting at 9, 12, 18, 24 and 25 frames per second.
In its most refined definition, hybrid cloud is a cloud computing environment which uses a mix of on premise and third-party, public cloud services with communication between the two platforms. Cara is a complete sweetheart, with a GIANT heart, a positive outlook on life, and talents that she is willing to share with all of us. I love that she also shows you her *tools* to keep the little munchkin entertained while she quickly applied her makeup.
This wouldn’t be something you would do every day – but definitely for those EXTRA-special nights out-on-the-town! Sorry about that but I’ll figure it out soon and I appreciate you bringing it to my attention.
Almost as good looking as the Il62 Back in '93, I worked for a year with Aeroflot in both their central London offices and at Heathrow. Because sedatives aren’t as necessary for the patient, the physiology and psychology associated with it has been measured with overwhelming positivity. It wasn’t until I sat to rewatch all of the Star Wars movies before going to see Force Awakens that I saw it. The Internet of Things (IoT) is ushering in a new world that will change the way we live, work, buy, travel, communicate and so much more and without cloud-based applications none of it would be possible.
The camera will come built with a specific lens, but because it has a C-mount available, it will thus be compatible with ridiculous range of other lenses.
In other words, you will totally be able to connect with her as she passes along beauty tips in a way that we can ALL understand.
The image on the left is the perfect example of what women do when they slather one color of foundation all over their faces. In the cellar at the reservations and sales centre, there were many models, mainly Il62, Tu154, and one Il86 which now lives with me! Doctors are hopeful they can incorporate this technology in other aspects of medicine like surgery.
It was in Star Wars, Episode IV (Remastered) that I almost came out of my seat, I couldn’t believe it - Jabba the Hutt looked like a CGI nightmare! Plain and simple, if your device can communicate in any way to the Internet, the Internet will talk back.
We’ve hung out a few times, our husbands have been golfing a bunch together, and I am SO excited to tell all of you that we will be partnering up to do a fun series with Maskcara this coming summer! We did a smoky eye tutorial on our site a while back, but this baby is a video tutorial – so it truly spells it out for you along with the rest of the face! That’s what the cloud is offering - the ability to maintain business development awareness, customer engagement and real time market analytics.
In the next few years, we’ll see an abundance of cloud based applications that will take data and make it transformative, funneling it into your sales engines, models and forecasts to feed the funnel.
I also LOVE that she shares what you SHOULD do… walking you through how to avoid each beauty blunder! Your next steps should be an evaluation of whether your business can leverage the Internet of Things, how to ensure your infrastructure is ready for a cloud led industry and finally how make sure it’s safe, reliable and disaster proof.
Taking a few minutes each morning to get ready for the day so YOU feel great about yourself – definitely a necessity! The new world of technology is coming your way and will shape many cloud-based applications, be selective of how you decide to leverage customer data and shape the way you do business to be smarter, more instinctual and agile.



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Comments to «Website to make quote pictures app»

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