Developers Still Prefer iOS, But HTML5 Coming On Strong (Appcelerator and IDC via e-Strategy Trends)According to the fourth quarter survey of mobile developers by Appcelerator and IDC, about 63 percent of mobile developers are "very interested" in using HTML5 to build their apps.
Massive Spike in Mobile Enterprise App Revenue (Strategy Analytics via Mobile Marketing Watch)A report from Strategy Analytics shows that mobile business collaboration, productivity, and process apps went mobile in a big way in 2012. Shoppers Prefer Mobile Web To Apps (Nielsen via BrainSINS)Recently, Nielsen published a report where it’s shown that users prefer to access retailers mobile Web to retailers' apps.
Why HTML5 Should Replace Native Apps For E-Commerce (GetElastic)HTML5 will begin to replace native apps in mobile commerce strategies, as Apple’s dominance dwindles and Android and Windows Mobile grow. Mobile strategies that consider the ROI of developing apps, with a long-term outlook, will shift away from native development, though it may take some time to catch on, as the hype around native apps has convinced many marketing departments that native e-commerce apps are necessary.
Items ship out the same day or next business day and arrive in 2-3 business days after that. The Canon Speedlite 600EX-RT is engineered to provide a new level of performance and reliability for professional flash photography with today's most advanced DSLRs. New wireless multiple flash system using radio wave communication for enhanced control of up to five groups of flashes. For effective flash photography in more situations than previously possible with a Speedlite flash, the Speedlite 600EX-RT has an improved guide number of 197ft.
Redesigned contact construction, improved flash head durability, and exceptional dust and weather resistance for reliable operation. The Speedlite 600EX-RT is the most rugged, durable and reliable Speedlite in the Canon arsenal with construction on par with high-end Canon DSLRs. Working in conjunction with EOS SLR's, the Speedlite 600EX-RT automatically provides illumination using its built-in AF assist beam. A significant upgrade over previous flashes, the Speedlite 600EX-RT features an all-new dot matrix LCD panel (172 x 104 dots). To ensure consistent color in both the foreground and background of an image, the Speedlite 600EX-RT features a new color filter holder. To accommodate any number of shooting styles, the Speedlite 600EX-RT has 18 custom functions for the ultimate in flexibility.
In fact, you probably have a laptop and a tablet to go with it, according to Forrester Research. The survey was conducted by analyzing the activity of more than 5,000 users during the 2011 holidays. The ease of maintaining one experience that serves all platforms and the significant cost benefit will make this a no-brainer approach for organizations.
With wireless two-way radio communication, the Speedlite 600 EX-RT allows photographers to expand their creativity using wireless speedlites with the reliability of radio triggering. The flash head is more rugged and durable than its predecessor and a redesigned hot shoe contact ensures seamless communication.


This means more accurate AF, faster, even in dark or low contrast situations, with all lenses 28mm or longer. This new LCD displays Flash status, wireless configuration and all flash settings with more detailed information in comparison to previous systems. By placing a color filter over the front of the flash head, the color temperature of the flash can be made to match that of the ambient light. Options include Flash exposure bracketing controls, modeling flash, test firing controls, AF assist control, power and energy saving features, beep and much, much more. Generation Y (defined as 24 to 32-year-olds) are at the pinnacle of Internet adoption and activity. For instance, see how social news Zite lets you read an article on through the browser or in the app (an example of how hybrid apps are accelerating HTML5 adoption). Aggregating the access to mobile Web stores and specific retailers' apps, almost 60 percent of the traffic went to the principal e-commerce websites: Amazon, Best Buy, eBay, Target, and Walmart. The Speedlite 600EX-RT offers an expanded zoom range and a higher guide number, plus a number of improvements over its predecessor in both operation and feel. It offers 20mm to 200mm coverage, and when the extendable wide panel is pulled out, flash coverage moves as wide at 14mm. Dust and water resistance has been improved significantly as well: all moving parts and areas surrounding the flashes display and buttons are sealed for uninterrupted performance in harsh conditions. Color information and light output decrease can be transmitted from the Speedlite 600EX-RT to the camera for proper white balance and exposure.
They are the most likely to own multiple connected devices (like smartphones, tablets and PCs), and are increasingly mobile. With the app economy exploding, we now see thousands of apps use the hybrid wrapper model to increase the efficiency of building an app and lower the overall development costs. In that time period, more than three-quarters of respondents plan to devote at least 5 percent of their total ad budget to mobile.
It features a new dot-matrix LCD panel for display of all pertinent shooting information, backlit controls plus an internal sound generator. Plus, to maximize power and minimize energy consumption, the Speedlite 600EX-RT can be directed to zoom in accordance with the cameras image sensor size (full-frame, APS-H and APS-C). A new dust and water resistant adapter for the mounting foot creates a dust and water resistant seal between camera and flash. Additionally, when the flash head is positioned front and up 90°, the Speedlite 600EX-RT features a catch light panel to create catch light in the eyes of the subject for a more expressive look. Generation Y has a 72 percent adoption rate for smartphones and uses them for all varieties of interaction with information and communication and commerce.
Seventy percent of respondents believed the fast adoption of smartphones and tablets was the top factor driving up the price of ads on mobile, indicating that mobile penetration is the most important factor determining advertising value.


Reliability is ensured with improved hot shoe contacts, improved flash head durability and the most comprehensive dust and water sealing system ever on a Canon Speedlite flash.
About a quarter of the denizens of Generation Y have tablet computers, like iPads, or Android slates. Two-thirds of buyers cited improved ad formats on mobile as an important factor driving up prices. A new color filter holder helps maintain accurate color in a variety of ambient light conditions. Most respondents believed that the mobile and desktop channels would be comparably priced within the next two years.
Walmart announced that it will sell the iPhone 5 off-contract for a plan that costs just $45 a month with unlimited data, text, and voice, and another that gives you unlimited international calls for more than 1,000 destinations in a bunch of countries for just $60. That creates a whole new opportunity for developers to reach a part of the world that is only just waking up to a reality of always-on and always-there Internet. It's worth noting that native applications are no better than HTML5 applications when it comes to the network. There are three key problems in mobile networking to consider: high latency, unreliable networks and switching network conditions and battery life.
Your application still needs to work and this is where the HTML5 networking APIs fall short. To make this work for users, we need to tell the user that everything is done, while decoupling the user interaction from the state of the network request.
One day there will be a HTML5 based API which take these problems into account and solves them universally. This is the second time in the past three years that Starbucks has received this prestigious award, which is an impressive feat in the competitive world of mobile advertising. In recent years, the company has implemented a mobile-first strategy never before seen in the mobile marketing arena. Their approach spans the spectrum from the advanced technology of augmented reality and QR codes, to the more traditional channels of mobile apps and SMS. Facebook is still in the early stages of developing ads for users who access the social network via mobile devices instead of desktops. Features such as Facebook Exchange, which helps companies target ads based on users’ past Web activities, will help boost sales this year.



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