An entrepreneur in every sense of the word, Daymond John has come a long way from his $40 budget by growing FUBU into a six billion dollar brand. John's track record as an award-winning entrepreneur includes receiving over 35 awards including the Brandweek Marketer of the Year, Advertising Age Marketing 1000 Award for Outstanding Ad Campaign, and Ernst & Young's New York Entrepreneur of the Year Award. His firm Shark Branding offers advice on how to effectively communicate to consumers through innovative means and connects brands with the world's top celebrities for everything from endorsements to product extensions. In May 2015, the White House appointed John, Global Ambassador of Entrepreneurship as part of the PAGE Program.
John has also been tapped to work with President Obama on his My Brother's Keeper program, which will help create access and opportunity for underserved men of color via mentorship and education.


Angry Birds soars to top of US box office Ludacris & Ciara Host 2016 Billboard Music Awards 2016 Billboard Music Awards Red Carpet Get the LOOK! In The Power of Broke, Daymond John takes an insightful look at individuals who’ve launched their own powerful brands and careers from a place of desperation, harnessing the “power of broke” to think creatively, alternatively, and aggressively in order to make a meaningful mark.
Daymond John has been practicing the power of broke ever since he started selling his home-sewn t-shirts on the streets of Queens.
The Founder of FUBU, Presidential Ambassador of Global Entrepreneurship and Co-star of ABC's Shark Tank, is a celebrated pioneer in the fashion industry, best-selling author, branding guru and highly sought after motivational speaker.
John has two best-selling books Display of Power and The Brand Within and a third book, The Power of Broke being released in 2016.


His signature initiative will be to work with underserved entrepreneurs and emerging digital influencers to help them build customer bases and brands. With no funding and a $40 budget, Daymond had to come up with out-of-the box ways to promote his products.
Luckily, desperation breeds innovation, and so he hatched an idea for a creative campaign that eventually launched the FUBU brand into a $6 billion dollar global phenomenon.  But it might not have happened if he hadn’t started out broke - with nothing but a heart full of hope and a ferocious drive to succeed by any means possible.



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