A good translation should read naturally and respect the conventions of the target language. One factor which plays a significant role in creating a natural end result is context-aware string translation. In English two language rules will cover all cardinal numbers: one rule for the singular ‘one month’ and another to cover more than one month.
Enter ‘stringsdict’, an intermediary translation file format that was created to deal with this very issue. Starting with iOS 7, Apple provided native support for pluralization and gender rules in the form of the .stringsdict file.
Instead of being localized text, the value in a .stringdict file defines a plural rule for the key.
Furthermore, it is now possible to provide correct localizations into languages that have  a more complicated set of rules for dealing with plurals, like Polish.
Each key-value pair provides a plural rule for a specific string and the means to provide unique, natural, and accurate translations for each. Post-translation text expansion and contraction can significantly impact on the end quality of your localized Mobile app. To optimize UI elements for expansion and contraction of text, some measure of these effects is required.
Results for expansion and contraction of text in different languages are displayed above, with maximum expansion of 33% for French and contraction for all three of the Asian languages. As can be seen from the data above, it is worth building a version of your app with 30% expansion and 30%-40% contraction to test the effects on your UI. There are 128 Regional Windows Phone Stores currently available for developers to publish their apps to, and 50 languages supported on the Windows Phone 8 device. So, how is an app developer to navigate these device supported languages and regional store languages while maximizing market reach? We must first draw a distinction between your app metadata and the language bundles that exist inside your app; as localized content is handled differently for both.
Localized app bundles are managed by the device and will display in any of the 50 supported languages in which they are made available. Metadata: app description, keywords and what’s new, are all managed through your developer account and are displayed in the Windows Phone regional App Stores. The device supported language to regional store mapping, shows the default languages for each of the available 128 regional stores. We thought you’d be interested in knowing where the different language versions of your metadata show up around the world. As a result of numerous customer requests, and the ever increasing number of marketing reports heralding video as the must-have marketing tool, we feel it is passed time that we demystify some of the complexity around Video localization.
With the latest PEW Internet Report showing that 72% of adult internet users in the US have watched videos on video sharing sites, like Youtube and Vimeo; the need for having your content available in video format has never been greater. We will now focus on the options available to the proud owner of video content, wishing to increase their market reach and get their message to the maximum number of potential customers. Obviously a complete re-recording of the voice content in the target language, coupled with a re-editing of all images to replace English source text with target language, is a time consuming, and somewhat expensive undertaking. The second approach, although producing an end result inferior to the above, does enable the core message to reach the intended market, with a minimum of effort and cost. Once you have created your .SBV file, give your captioned video a once over and make sure that everything lines up, as it should.
For a detailed step-by-step explanation on translating your YouTube video, please check out our Video KnowledgeBase.
So, how is an app developer to navigate these device supported languages, territory stores, and iTunes Connect languages while maximizing market reach? We must first draw a distinction between your iTunes Connect metadata and the language bundles that exist in your app, as localized content is handled differently for both.
Localized app bundles are managed by the device and will display in any of the 34 supported languages in which they are made available.
Metadata: app description, keywords and what’s new, are all managed through iTunes Connect and displayed in the 155 territories supported in the App Store. The language to territory mapping shows the default languages for each of the available 155 territories on iTunes Connect. We thought you’d be interested in knowing where the different language versions of your metadata show up around the world on the App Store. If you only ever intend to sell your app in one particular region of the world where only one language is spoken, where business is conducted in a single currency, then you can ignore this article. Externalize all of your UI strings from code into the appropriate externalized resource files. Use the international date and time utilities provided in the SDK to input, process, and display dates and times. Separate localizable text from graphics and render this text at runtime, and not in Photoshop.
Remember that English speaking users require your app to be fully internationalized from day one. I was pleasantly surprised to receive the latest email from the App Store team at Apple, and especially pleased with the topic and the overall message coming from 1 Infinite Loop. My mood quickly changed from good to great on reading Apple’s recommendations on language regions for localization. Naturally I set to cross-checking the two lists with fevered anticipation, and with great joy scored a perfect A+ on the 8 regions listed in the blog. Wanting to get to the bottom of this, I rechecked all of my calculations, and the source data used. Relief in not having erred with our calculations was quickly replaced by frustration at not having access to all of the data.
Localization on the other hand, has been portrayed as a complex, knowledge-intensive process requiring the essential guidance of linguistic experts and silver-tongued consultants.
Localization and translation are not the same thing – localization will include the changing of other attributes of the software to make it more locally acceptable.
This may seem quite daunting, and cause you to throw your arms in the air and forget about the whole thing. To translate your app into the language of the market you wish to enter is 99% of the way towards making that app local. Xyologic’s January figures for mobile app downloads reports on over 1.9 million apps and more than 500,000 publishers. Before we analyze these non-English markets, let’s take a quick look at the actual market reach you can achieve as an app developer by leaving your app in English only. The vast majority of mobile app downloads are to non-native English speakers, and this is the case across each of the 3 main platforms.
If we examine the non-English markets across each platform by concentrating on the top 8 languages we can map these markets as shown in the table below. Each of the 3 main platforms has its own unique profile, yet they all exhibit similar long tail effects with the majority of the market share going to a relatively small number of language regions.
Only two language localizations are required to make your app addressable to over 50% of the non-English market. With Android OS, three language sets are required to get you close to 50% of your remaining market.
Only two language localizations are required for Windows Phone app developers to make their Windows Phone app addressable to over 50% of their non-English market. Mobile app developers should consider this data when deciding on target markets for their apps.
Further market targeting advice can be found here iOS App Localization, Android App Localization, Windows Phone App Localization.
You have just finished your latest App, countless late nights and tough weekends have finally paid off. At Tethras we are often asked what languages should I localize my App into, hopefully the following data will help to demystify foreign language App download markets. The results show the US market as 27% of total downloads, closely followed by China at 22%.
Analyzing the data based on language rather than region will enable us to better choose which language markets need to be addressed in maximizing the market reach of your App. With native English speakers making up 35% of your total addressable market, publishing your App in the US, UK, and Australian stores is still your easiest route to high download numbers.
There are obviously other factors involved in your decision, on which languages to localize your App into.
Another week has come to an end, and we have, as we always do, looked in the Google Play Store and found which are some of the best new Android apps and games.
Asphalt Nitro is the latest game from Gameloft and it’s aimed at lovers of the racing genre. Signal Private Messenger is a new Android app from Open Whisper Systems which comes with a focus on privacy.
If you think the default quick settings in Android are not enough for you, then you need to try out Custom Quick Settings from Mighty Quinn Apps. In Between from Headup Games is a new adventure described as an atmospheric, award-winning platformer where you solve mind-bending puzzles by manipulating your surroundings and gravity itself. Coming from Isaias Matewos, Texpand is a text expansion app that helps you save a lot of time by assigning shortcuts to your frequently used texts. Grab for Instagram from GrandSoft is a new social app for Android users which lets you take full advantage of your mobile device and your social network by expanding the capabilities of Instagram.
The post 10 Best Android Apps & Games This Week [November 9th] appeared first on Technology Personalized. Product InformationLet The Brilliant Double Din 6.1 Touch Screen Display Entertain And Inform You With An Easy-To-Use, Advanced Response Interface Sure To Please. By clicking Confirm bid, you commit to buy this item from the seller if you are the winning bidder.
By clicking Confirm bid, you are committing to buy this item from the seller if you are the winning bidder and have read and agree to the Global Shipping Program terms and conditions - opens in a new window or tab. By clicking 1 Click Bid, you commit to buy this item from the seller if you're the winning bidder.
Providing context in the form of developer comments is not too difficult for normal strings, however, consider context for placeholders: how and where can you add context to these? This is different in Polish, in which, for example, there are four basic cases required to cover the cardinal numbers: one, few, many and other. It is an extension of the .strings format that allows translators to provide different forms of plurals depending on the magnitude of the number being used. Similarly to a regular .strings file, the key is the portion that is passed to the NSLocalizedString macro and gets replaced by localized text.
Some languages (for example, Arabic) use the full set of six keys that the .stringsdict format supports. With text sometimes expanding by more than 33%, UI elements struggle for valuable screen space. As the source content can have a large effect on the degree of expansion and contraction, we have analyzed thousands of strings across 30 apps and generated mobile-specific text expansion and contraction data for the more common language regions. By concentrating our analysis on .strings, we have focused on UI text rather than verbose marketing text, or help stacks.


Although iOS, Android and Windows Phone 8 apps, all handle expansion and contraction in different ways, creating sample builds with expanded and contracted text is the best way of checking your layout prior to full localization. Here you can find the complete list of device supported languages and their Microsoft Language codes. It is worth noting that some languages are default for multiple regional stores, Arabic for example is the language in 13 regional stores.
This approach leads to very high quality localized content that will appeal to the target market. By simply adding localized subtitles to your content you can quickly and easily make your video accessible to the vast majority of non-English speakers using the Internet.
Finally, after you have checked your English language caption file, you can now upload it directly as SBV, or SRT, to you localization vendor, like Tethras and order translated SRT or SBV files for direct download.
Take Spanish for example, with 3 default versions; European Spanish is the default mapping to the Spanish territory, Mexican Spanish maps to Mexican however, Latin American Spanish maps to 16 different territories, as shown in the table below. A truly internationalized app is one that can be easily translated into another language, without having to change any code. Timezone support is not something you need for foreign languages – time zones exist in the English speaking worlds of North America and Australia. Make sure that every piece of text or data entered by the user and persisted to your database is UTF-8. Such people can live in faraway places, where the “Quarter Pounder” might be known as the “Royale with cheese”.
With a strong vested interest in seeing the world’s developers localizing their apps, it was music to my ears.
Having recently written a blog on this very subject, Into Which Languages Should I Localize My Mobile App, and posted market size Metrics on the Tethras Knowledge Base. Things didn’t look so great when I cross-referenced with the Knowledge Base to check on the remaining 4 regions recommended by Apple. I then realized that the source data provided by Xyologic does not report data for Turkey or the main Traditional Chinese regions of Taiwan or Hong Kong. We stand over our analysis of the market and are pleased to have had it substantively confirmed by Apple. Translation is the act of taking a word, or phrase from one language and rendering it into another language.
A process where you will be told that you must recode your app because it is not internationalized, and really you should have hired a consultant from the get go, tut tut.
Things like time and date formats, specific meanings of colors, national holidays, currency, etc. By translating your app you are making it accessible to a local audience – it can now be understood and enjoyed by a larger number of potential customers.
However, you might consider app translation as an interim step towards full localization, and increase your sales in the meantime without the need for expensive consultants. It might surprise you to discover that English is no longer the unanimous language of the mobile app user. Chinese Simplified and Japanese versions of your app can net you a further 52% of your remaining market. The addition of Korean, Spanish and Russian will give you approximately 47% extra market cover.
So, how do you make your App appealing to the widest possible audience, and ensure that you get the maximum possible downloads and revenue?
Translating your iOS App will help to significantly increase your potential market above the combined UK and US market of 32%. By using population data on the languages spoken by each region we get a language split as shown below.
Translation of your iOS App into an additional 3 languages, Chinese, Japanese and Spanish – immediately doubles your market reach. China has a large slice of the total App downloads, but it also has a tendency to download a higher proportion of free Apps versus paid Apps. By localizing your iOS App into only 6 languages, you can make your App appealing to 85% of the total iOS App market.
This is actually a very nice extra package for Asphalt 8, featuring luxury licensed cars, such as the Ferrari LaFerrari or Lamborghini Veneno. It lets you communicate instantly while avoiding SMS fees, create groups to chat in real time with all your friends and share media or attachments with complete privacy. The app lets you add app links, web links and custom toggles to your quick settings without having to root your device. You can lock and unlock any app with a PIN or Pattern and on supported Samsung devices, you can eve use your fingerprint. It lets you expand text on almost all apps, works with any virtual and physical keyboards, lets you backup your data to Google Drive or local storage.
Packaging should be the same as what is found in a retail store, unless the item is handmade or was packaged by the manufacturer in non-retail packaging, such as an unprinted box or plastic bag. Pop In A Dvd And Turn Your Car Into A Mobile Movie Theater, Keeping Everyone Quieted Down On Long Road Trips. Import charges previously quoted are subject to change if you increase you maximum bid amount. The fact is that although this is quite common and has almost become acceptable, it does not read naturally nor is it correct.
See ‘Handling Noun Plurals and Units of Measurement’ in Apple’s guide to localizing your app. Alternatively, significant text contraction can render the UI ‘Clunky’ with excessive white space and loss of symmetry.
It is also the case that some countries have multiple regions and hence languages, Switzerland for example has 3 regional stores, French language, German language and Italian Language. The timing will be maintained during translation and once complete the translated captions can be directly uploaded to your video on Youtube. Now to further confuse the issue iTunes Connect supports 28 languages for uploading your app descriptions and keywords. This means that it is possible to have different app descriptions for your Mexican and Argentinian app listings. It is something you need to build in right from the beginning as part of your core design and architecture.
Of course you are because in this day and age, no software product is developed with such a narrow focus. When you choose to actually translate your app is a whole different subject, but more on that in another article.
Building a truly internationalized app from the start will also allow you to easily localize the app when the time comes for you to market and sell your app to the non-English speakers of the world. Although data is reported for the UAE and gives an indirect figure for Arabic, it is the only Arabic-speaking country reported.
Obviously Apple has first-hand access to the exact download numbers and thus knows exactly which language regions provide the greater market opportunities for app developers. We then removed the English language market as most apps are written and first published in that language. Consider the table below; we estimate that native English speakers account for only 34% , 39%, and 25% of iOS, Android, and Windows Phone downloads, respectively.
For a more detailed breakdown of the iOS language markets please check out our iOS Knowledge Base. Fur a more detailed breakdown of the Windows Phone language markets please check out our Windows Knowledge Base. Spend your localization dollar smartly, select the larger markets and maximize the reach of your product while targeting your spend. So if you are hoping to transact an in-app purchase to a native Chinese speaker, you really should consider making that purchase process as easy as possible for you customer.
You will be able to challenge opponents in 8 different game modes, including Gate Drift, Knockdown, Police Chase mode and asynchronous races, as well.
According to the developers, the server will never have access to any of your communication and never stores any of your data. You have at your disposal 3 different personalities, a unique system of 100+ upgradable body implants and gear sets, 40+ upgradable weapons and much more. The app comes with support for more than 10 languages, and you really should take a look at it if you’re interested in its functionality. It brings science-based Coaching to increase your energy, feel vibrant health, lose weight and sleep better. Images,snapshots,and pics often capture a sentiment,a mood,a feeling,or even an idea of a person who's at the center of attention. If you reside in an EU member state besides UK, import VAT on this purchase is not recoverable. Furthermore, things get considerably worse in other languages that have more intricate pluralization rules.
It is not possible to translate the above key-value pair into Polish as there are a number of different translations for ‘month’ which depend on the value passed into %d. Careful choice and layout of the UI elements can significantly reduce the negative effects of expansion and contraction.
Until they decide to start sharing the data, we will continue to second-guess them with the information that is made available and with feedback from our customers.
This results in a platform-by-platform data on the relative size of the language markets for app downloads. You will be able to race across some of the most gorgeous locations on Earth, each recreated with stunning graphics.
You will be able to reach any of your Health & Productivity goals by following a step-by-step program. Throughout the years,pictures has become one of the most popular ways to capture memorable moments.
And certainly,for a tantamount of consumer and shoppers you cant put a price tag on family and holiday pics. Decades after the invention of the first camera, a large number of consumers and shoppers continue to take pics, in a hgh tech fashion. Instead of the antiquated bulky cameras with huge lenses,consumers and shoppers frequently use SmartPhones and digital cameras to capture images and to take holiday pics. From family gatherings,to family picnics to traditional weddings to the holidays,consumers and shoppers often seize the opportunity at planned events and during the holidays for instance Thanksgiving and Christmas to take pictures of loved ones,family,friends and co workers.
Since founding csaccac Inc in 2010, as Founder and President,I fill many hats including Product Tester and photographer. And truthfully speaking,in the beginning I experienced some difficulty;however,after I purchased my first digital camera I began to feel comfortable and enjoy the ease of taking pics with a digital camera. Months after I purchased my first digital camera,I set my sights on a tripod, a universal stand to hold my digital camera. The main reason I purchased a tripod__ at the time, I wanted to create high quality self pics and group pics. Eventhough, I've had my tripod for some months,I am still learning the ins and outs of both my digital camera and tripod.


Well,if you havent guessed or envisioned what the featured product for the month of November 2013 looks like or remotely even resembles __then as productor tester I guess I'll do the honors first__it's my tripod. Eventually, I wanted to find out what the craze had been all about and the reason that consumers seemed to ofA  been trading in personal computers for Tablets,_well, at least leaving them at home.
Ultimately, I placed online an order for a NookHD+ then opt to pick up the tech item from the store instead of waiting for it to be shipped to my place of residency. AA  few weeks with the NookHD+, I was hooked_eventhough, IA  wasna€™t a fan of touchscreen only. And in all honesty, since the beginning of the Smart Phone craze, I had insisted upon that all of my primary tech gadgets used for work, research and blogging had to be equipped with a QWERTY keyboard.
However, in this particular instance,The NookHD+, again, touchscreen only, I made an exception. As I continued to learn the ins and outs of my newly purchased NookHD+ , at the same time, I began to inquire about the accessories compatible with the tech gadget. In doing so, I foundA  the tech item had a Stylus Pen specifically made to use with the NookHD+. Weeks later, I purchased a different kind of Stylus Pen , I noticed while standing atA  the checkout counter at Walgreens,pictured next to this article is that Stylus Pen. Quite astonishing the Stylus Pen worked wellA  with both of my tech gadgets ( Smart Phone & Tablet). A frequent question a tantamount of consumers and shoppers find themselves entertaining especially during the holidays when manufacturers and retailers offer what they consider to be great deals and bargains. After giving the device a run for its money as well as a brief critique of the various apps and functions,I stated in my review of the Nook HD+ how pleased I was with the tech gadget. Further into the critique, I also commented that I was soooo pleased with the tech gadget that I wanted to protect my investment.
Based on my income and budget,I considered the purchase of the Nook HD+ to be a major purchase of the year.
Shortly after, I purchased the Nook HD+,I began to look at the recommended accessories for the tech gadget.
Eventually, after I and my Nook HD+ survived the return and exchange 14 day trial period,I chose to protect my investment with a Nook HD+ cover. As I began to search and think of different items that could be the product of the month for September,I began to heavily weigh in on August's product of the month,the Nook HD+cover.
Hours later,I arrived to the assertion that there's more than one way to protect your investment. With the assertion___, there's more than one way to protect your investment, I made the final choice to make Smart Phone covers as the product of the month for September. Furthermore, within the past five years,Ive purchased several Smart Phones from Virgin Mobile. To be truthful, I've even purchased Smart Phone insurance,a good choice because a few months later my Smart Phone had an accident. Despite all of the stuff I tried, sampled, tasted and tested during the recent months, as a result of a long review and critique besides from featuring the Smart Phone as a product of the month,I began to think of the different ways Ia€™ve used to protect my Smart Phone as an alternative product of the month. For instance,Smart Phone insurance has been one the ways I protect my investment from unexpected accidents. Ostensibly, there's more than one way to protect your Smart Phone from accidents such as, for example, you accidentally drop and break your Smart Phone or in some weird, odd, freak accident as you rush out the door you accidentally step on your Smart Phone or heaven forbids the same thing happens to you that happen to me, a few months ago, I dropped my Smart Phone in the toilet.
Without a question, eschewing further debate, Smart Phone insurance is a great investment for consumers and shoppers who use their Smart Phone daily and for work.
Best of all, Smart Phone insurance usually saves the consumer from digging deep into their pockets. So, what about before those mishaps and accidents, if you havena€™t figured it out__ there's more than one way to protect your investment.
Even though, at first, I might of skipped over protecting my investments, I am more open to the idea of investing and protecting my major purchases. Here's an example of what I am talking about, I currently have several Smart Phone covers to protect my Smart Phone from breakage, moisture, and malfunctioning.
Varying in price,color,size and shape, most of today's Smart Phone manufacturers and retailers offer to consumers and shoppers Smart Phone covers as an accessory. From passwords, to anti-theft apps, to screen locks and codes, there's more than one way to protect your investment. Regardless of the price, and hopefully it is within your budget, a true frugal savvy shopper knows the importance of protecting their investment. Above everything else,both I and my Nook HD+ survived the return and exchange process,quite remarkable,I even have the receipt to prove it.
Unlike sooo manyA  items, I ve returned and exchanged in the past,__it,meaning my Nook HD+ survived the fourteenth days as printed on the receipt. A business practice that's part of Barnes and Noble store policy that allows customers fourteen days to return an item. In short,the 14th day, adhering to store policy was the final day that I couldA  actually return my Nook HD+ and get cash back. It goes without saying ,I readA  the instructions,totally unavoidable with a new tech gadget,as well as,downloaded apps,and,uploaded wallpapers. Not quite sure,on the day I purchased my Nook HD+__ifA  in fact, I would be satisfied with my purchase,I chose at the time not to purchase any kind of accessories. As it turns out,I was soooo pleased with my purchase of the Nook HD+,I wanted to protect my investments. It doesnt matter if you're on lunch break,on a mini vacation,at a webinar or conference,filling out an online report or having to send emails can be a hassle if you don't have a wifi connection,a Broadband device is just one of the many tech gadgets that consumers and shoppers frequently use to get an internet connection.
Constantly,on the go,I wanted to have access to wifiA  while away from my place of residency. Because,I perform an arrary task that frequently requires wifi access ,I purchased a Broadband to Go device from Virgin Mobile. Egregiously,as a Virgin Mobile customer and fan,I live by Virgin Mobile products except in the case of Virgin Mobile wifi devices. Recently,I purchased Virgin Mobile's MiFi 2200 to conciliate my worries about not being able to access wifi home. Aside from very slow internet speed,the device could only connect to one tech gadget and,the 3G USB plug n play stick broke too easily.
Affordable,great to have on hand for shopping emergencies,the latest in recycling,a recyclable tote makes shopping less of a hassle.
Ditching the old biodegradeable plastic bags for a recyclable tote,it's a smart move and a great investment for frugal,savvy,and environmentally conscious consumers and shoppers.Available in most local chain stores and at grocery stores,recyclable totes are becoming the better choice than leaving stores with the traditional biodegradeable plastic bag. Part of a movement to get consumers and shoppers involved in recycling and to think about going green,consumers and shoppers now have the option of trading in those plastic bags for a recyclable tote.
A frequent shopper,I usually purchase a couple of recyclable totes to hold store purchases and other stuff. Eventhough,I like having the choice to purchase a recyclable tote,I havent completely stop using biodegradeable plastic bags.
However,I have to point out the fact that when a consumer and shoppers purchase a recyclable tote they're not limited to using the tote only in that store,that's why they're called recyclable totes because they can be used more than once.
In fact, most recycable totes last for more than a week,I should know because I still have a few leftover from the previous month. A great deal,a really good find,a price you wont find anywhere else,and the best price among competitors,I love a great sale and I love rewards for shopping. Savings and Rewards,for most consumers and shoppers,it's all about getting the best price for items purchase daily.
From household supplies to groceries,anyone who shops frequently knows consumers and shoppers love a really good sale_,the economic recession of 2008 could be the culprit.
In fact,since the 2008 economic recession savings and rewards has become extremely important to American families on a budget. For many American consumers and shoppers,the unexpected downturn of the American economy caused a disruption in their daily activies thus forcing consumer and shoppers to rethink the way they shop and how they shop. As a frequent shopper and consumer,I am constantly looking for a great deal and sales on items I purchase regularly,mainly because I do live on a strict budget. Admittedly,after the 2008 economic recession,I rediscovered coupons,and began clipping coupons frequently. In addition to clipping coupons,I also began to check sale ads at home and at the door of stores before shopping. Along with making a shopping list,clipping coupons at home,checking sale ads at the door and comparing prices,these days one of the best ways to save and get the best deals,I feel without a question has to be with a savings and reward card. And speaking honestly, a savings and rewards card from your local chain store should be a consumer or shoppers BF(bestie). A must have for consumers and shoppers who seriously want to save,a savings and rewards card. Throughout the years, my experience with last minute shopping in most instances was not too pleasant. Admittedly,I empathize as well as concur with consumers who express sentiments that last minute shopping makes the shopper(consumer) feel uncomfortable and forlorn with the just thought of buying a gift at the last minute.
Often tight on funds to purchase a gift ahead of time,last minute shopping for an overwhelmed consumer with a limited budget could cause the consumer to be late and in some instance not to attend the event or special function.
Subsequently, over the years, I have come to realize that last minute shopping it's not the best of fun. As a result, I definitely would not recommend last minute shopping to a consumer as a shopping tip. Unequivocally, shopping for special events and functions such as finding an appropriate could take several visits different stores. Finding the appropriate could mean spending an entire day in a Hallmark store reading cards, it could also mean spending all day on the phone with friend or relatives discussing gift registry,preferences,stores,likes and dislike of the recipient. Ostensibly,the older you get the adults in your life expect two things from you one not to embarrass them in public and two if you don't have a gift to bring at least show up at special functions on time. Indeed, an earnest shopper as well as a meticulous shopper knows finding the right gift or card for a special function could require hours of shopping and visiting different stores. Shopping done precipitously could result in purchasing the wrong size,color, or something way out in left field. Don't wait until the last minute to shop for a party,baby showers,bachelorette bash,birthdays,holidays ,and anniversaries avoid uncomfortableness and the feeling of being inadequate,plan the week before. On certain days, I have even shopped the day of the event that often leaves me feeling embarrassed ashamed, and guilty about my finances even worse depress.
Incontrovertibly,last minute shopping in many instances could causes the consumer to become distraught,exasperated, and disconcerted not surprisingly all the emotions take away from the planned day. What's more important being punctilious for the planned event or arriving with a hand picked gift for the recipient or recipients?
Ultimately,the answer remains with the shopper (consumer) The answer should be non bias and based on the event as well as the recipient and not the shoppers wallet . The meticulous consumer that normally keeps track of birthdays, holidays,and anniversaries with calendars,through emails,P DA's ,Smart phones and other tech savvy gadgets of courses would not necessarily share the same feelings of a last minute shopper .



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