The SWOT Analysis (strengths, weakness, opportunities, threats) has been used in business settings for some time and it is a useful technique that helps in the area of “protection” as well.
What makes SWOT especially powerful is that, with a little thought, it can help you uncover opportunities that you would not otherwise have spotted.
If you look at yourself using the SWOT framework, you can start to separate yourself and further develop the specialized talents and abilities you need to achieve success in the field of self-protection and the protection of others. When I started my coaching business the Personal SWOT (for career planning and coaching) was one of the very first tools it utilized.
SWOT stands for Strengths, Weaknesses, Opportunities and Threats, and the something being evaluated could be a business, a person, place, product, process or even an industry.
The creation of the SWOT Analysis Tool (originally called the SOFT Analysis) is attributed to Albert Humphrey. Since then, the SWOT Analysis has become an essential tool in many business toolboxes to help identify competitive advantage – and where we may be disadvantaged.
There are many different ways to use a SWOT Analysis but for it to work best you need a clear objective – a reason for performing the SWOT Analysis.
The SWOT Analysis was originally designed as an input to corporate planning and to DRIVE OUT Goals. 2) Once the Strengths, Weaknesses, Opportunities and Threats facing the business or person have been identified, we examine and evaluate the results. Match: MAXIMISE the impact of your ideas or goals by looking for a match between the Strengths you’ve identified – and the Opportunities.


Convert: CREATE new opportunities by taking the Weaknesses and Threats you’ve identified and converting them into Strengths or Opportunities. Personal SWOT Tool: Maximize the benefits of this tool by asking people around you – friends, colleagues, your boss or coach – to offer their insights into your Strengths, Weaknesses, Opportunities and Threats. Business SWOT Tool: Maximize the benefit of the SWOT Analysis by using it in a team environment. Another issue is that a SWOT item may be a strength when looked at from one angle, but when considered in another light – it may be a weakness or a threat. TIP: In addition, a SWOT list item may appear important – but not actually generate any goals or ideas. A great addition to the SWOT Analysis Tool is the e-book “Develop the Mental Strength of a Warrior.”  Together you can develop a very effective professional or personal development plan.
And by understanding your weaknesses, you can manage and eliminate threats that might otherwise present potential danger to you and others. Albert was a US Business Consultant who specialized in organizational management and cultural change. These are the advantages or disadvantages the project, department, business or person has over others.
These are the items relating to a project, department, business or person that can be exploited and taken advantage of – or to avoid.
When you get involvement and input from lots of people, you get many different perspectives which broadens our understanding.


In addition by involving employees and stakeholders within an organization you get greater buy-in to goals and ideas because people have had input and feel heard. People may focus on creating lists rather than really considering what the most important or influential factors are. For example, a personal strength of being detail-focused is a strength when proof-reading, but could be a weakness when trying to generate ideas in a brainstorming session.
Or a SWOT item may appear small and unimportant but trigger a number of other ideas or goals. He created the SWOT Analysis while working for the Stanford Research Institute in the 1960s – and the original purpose was to get a team of people involved in planning. We never know which items are going to be the most useful, so include as many list items as you can. So before deciding which goals to move forwards with it’s important to review, evaluate and prioritize the goals.



The secret of yogic levitation
How to develop self confidence in tamil pdf
The secret society pc windows 7




Comments to «Individual professional development plan goals»

  1. Anjelika writes:
    He additionally moved out it's an orientation.
  2. ISABELLA writes:
    For brand new and experienced the identical time having a trip that might rejuvenate.
  3. I_LIVE_FOR_YOU writes:
    Evaluative ideas, briefly go back to one of the points.