Das bekannte US-Lingerieunternehmen wird seinen ersten Flagship-Store in London zu eroffnen. Der erste europaische Flagship-Store von Victoria’s Secret wird 2012 in London, Ecke New Bond Street und Brook Street seine Turen offnen. Victoria’s Secret erlangte internationale Beruhmtheit durch die jahrliche Modenschau, in der Supermodels wie Miranda Kerr oder Heidi Klum als Secret Angels auftreten.
Zum Limited Brands Konzern gehoren neben Victoria’s Secret auch das Lingerielabel La Senza, die Womenswearbrands Pink und Henry Bendel sowie die Kosmetiklinie Bath And Body Works.
For the Holidays I worked with Adam Newcomb to design the outdoor decorations—silver garland with lights—at the Victoria’s Secret on New Bond Street in London.


Ed Razek, the man responsible for the Victoria’s Secret Fashion Show, spoke to us at a party after reaching $1B in sales in 2010.
I would design about 10-15 gift cards for each season, because they were so fun to make; then would spend a week or two deciding which one was the most impulsive. Jennifer Lawrence goes for edgy look in see-through black top and ruffled skirt at GLAAD Media Awards, Sheer style! Ein bisschen mussen sich die britischen Ladies aber noch gedulden, denn die Eroffnung ist erst fur 2012 anvisiert. Juggling the flights and time zones as well as being available at the times Adam could review was the real challenge, but it was well worth it when the store was so beautifully set.


Weitere Information wird die Mutterfirma Limited Brands zur telefonischen Investorenkonferenz am 19. Limited Brands betreibt in den USA uber 2.671 Laden und ihre Produkte werden weltweit in weiteren 700 Verkaufsstellen verkauft.



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