Best landing pages for lead generation website,audio visual presentation software crack,marketing mobile significado - Plans Download

This is 10 teeny tiny thumbnails of the soon to be heretofore thought of as the greatest landing pages ever seen on November 23rd, 2010.
And that’s exactly what your visitors do when your design sucks, you have a video auto-playing with no mute button, there are no indicators of trust or security, the form has a million fields and the testimonials look like you wrote them yourself. Soooooooo, today we’re going to take a trip down to the Top-Notch Landing Page Store and see if we can rustle up something to inspire your next design.
Each of the following pages exhibits excellent qualities of conversion centered design, but most of them also do a couple of things wrong. Even with a clean and conversion oriented design, many pages still commit the cardinal sin of providing outbound links that aren’t part of the conversion funnel. The links at the bottom of the page still go to external microsites (click the image to see the full screenshot). Social proof in the context of landing pages refers to the idea that your visitors will be influenced positively (although there can be negative effects) by showing evidence of others participating in the use of your product or service. I was a little underwhelmed when the next page was a blog, rather than a continuation of a marketing experience, so I’d do something more engaging at that point. They have used geo-targeted segmentation to set up my location, and are presenting a big bold value proposition statement (50%-90% off) to get me interested. Simple forms: In step 2 (the lead gen portion), they ask for your email address only, reducing the barrier to entry to a bare minimum.
It pains me to repeat the same thing over and over, but the call to action on your buttons is REALLY IMPORTANT.
It tells a simple story: As a click through page, it provides enough information and interest to warm up visitors and encourage them to continue down the intended conversion path.
This is the modern apple-esque equivalent of the old-school long sales letter landing page. The price and call to action to buy the app are nicely positioned above the fold, leaving you to explore the page knowing how to interact when you are ready. Proof of concept: The photo gallery at the end caps it off nicely by showing that you can take great photos with this app. The reviews beneath the phone are highlighted in red, making them the most important visual aspect of the first screen. Despite how much this looks like a standalone landing page, it’s actually their main pricing page.
Trust and credibility: The Verisign symbol is placed next to the purchase button and the grouping of worldwide brand names directly below helps to reinforce the value of the product.
Attention to different reading styles: There is a nice mix of bullet points, coupled with detailed descriptions for those who need to dig deeper. Would love to know how this converts in comparison to a similar page that had the regular global navigation and footer distractions. As one of the world’s biggest newspapers, they clearly need to keep up with the times when it comes to marketing. It’s a great video that really demonstrates the power that video has to tell a story. Like I said at the start, I don’t want to link to the campaign page, to prevent skewing the stats just for editorial purposes.
If you have other great examples of landing pages or have any questions, please jump into the comments. I just thought Group On page was very generic and can?t convert well depending on the users intents when landing there. It does give you a complete registration form at the 3rd step so they do lose a bit of their street cred for simplicity. I think the Theme Forest ones (and the ones we provide) are a great way to get started when you don’t have a designer.
The Theme Forest ones are nice, and if you biught one of them, you could re-create the page inside Unbounce (either by chopping up the PSD) or getting an HTML version that has pre-chopped images and just importing them and laying it out in Unbounce.
Do you think they started off from scratch, or have they bought any of the templates that you can buy? I think most of them will have internal design teams or design agencies that they pay to do this kind of thing. If you are working on a smaller scale (most of our customers are SMB) – then starting with one of our templates is an easy way to get going. I notice that all the links in your nice piece here open external sites in the same tab, thus removing viewers from your page. If this were a promotion specific landing page I would open them in lightbox modal windows most likely.
Here the links are more there as a thank you to the owners of the content rather than a place to drive readers as they go to their main homepages (for the most part) rather than the landing page in question (to protect their conversion stats). I prefer opening a link in a new tab because that way when a person ventures off down the internet rabbit hole and gets distracted, they don’t lose the original place they started from which can happen when you have tons of tabs open and click through many links in one session. We have more then 1200+ brilliant landing page design to use in your marketing campaign and make it successful with leads and sales. Electronic payment service Square makes it easy to accept payments from just about anywhere. We’re marketers, and we love data, so let’s start this article off with some statistics to whet the appetite. Interestingly, according to Marketing Sherpa, 62% of B2B companies have six or fewer landing pages in total. The power of landing pages is sadly underestimated, and because of this many of us are leaving a whole load of opportunity on the table.
Whether you’re using landing pages or not, I want to give you 7 elements that the best landing pages all share. To help ease this anxiety, the best landing pages remove several common website elements from their landing pages completely. We do this because when we get our visitor on to our landing pages we want them to take a specific action, not to be directed elsewhere and get distracted.
If you’re still using the navigation in your landing pages then this should be the first thing you test.
Humans are visual creatures, and when it comes to landing pages it’s sometimes hard to illustrate what the user will be receiving.
With eBooks, whitepapers and other forms of downloadable or streamable content this can be quite easy. When offering something like a quote or a consultation however, and this can become more difficult.


One current trend is using a photographic background with bold text in front of it, as seen here on the Kapost pricing page. Whatever you use, if you can make it relevant and in context with the offer, then you’re more likely to increase conversions. When a visitor lands on your landing page, it’s said you have about 7 seconds to get their attention.
What is it that differentiates you from everyone else, or separates you from the competition? A value proposition can be displayed as a headline and sub-heading, displayed above the fold and the first thing that your visitors see when they land. Spend time crafting a headline that both explains what the visitor is getting as well as the benefits of doing so.
We’ve talked about using various images as a way of illustrating and visualising the offer, known as the hero shot, but another way of doing this is to use video. Video has been proven to increase the length of time that people stay on your home page for, which allows your message to sink in deeper. Featuring your employees or happy clients, direct to camera, can really help to build the trust factor. If you’re going to take video seriously then you should test different elements to see what your audience prefers. It can be tempting to give your visitors more than one option or offer, but a confused user does not a conversion make. At Seraph Science we’re currently running a test on our Ebook’s landing page to improve conversions by amending the call-to-action copy. The original copy, which was reward based, would not appear to be as effective as the new copy, which is more focused on instant gratification. What someone else says about you is 100 times more believable about what you say about yourself. We touched upon this briefly under the section on video, but it gets its own section simply because of how important and effective it is.
It’s important that you get testimonials right, as around 90% of people tend to assume that they’re made up.
Including a decent photograph of the client that has given you the testimonial will help add to the credibility.
There are two things you want to avoid in your landing pages, and they are friction and anxiety. Most of the time, these two psychological restrictions are found in the same landing page element: the form. Too many fields in your form can cause friction, while asking your users for something such as a phone number at the wrong time can cause anxiety. To combat this, you need to make sure you get the right fields at the right stage of the funnel. Middle-of-funnel offers, such as a demo, call back or quote, will require more details from the prospect. If you’re unsure on how many fields you should be including then test different variations until you get to the sweet spot. Having a good nurturing system that uses email and social media channels will help guide these prospects further down the funnel and eventually provide you with this information. These 7 elements are not a be-all-end-all, but they are what make the best landing pages so effective. But you should still test, because despite our assumptions, that’s what will show you what you should or shouldn’t be doing with your landing pages.
People probably spend too much time (sometimes months!) on landing pages so these elements help. Rather, I’m going to cling to the assumption that it sucks simply because most of them do. If you’re looking anywhere for design inspiration for lead capture forms, this is a good place to start. To get around this they’ve placed a directional cue (arrow) at the top of the form to point the way to the action area below.
This keeps visitors on the landing page instead of wandering off onto another page – and away from your conversion goal. This can be presented via counters showing your social followers (Twitter, Facebook etc.), and testimonials that describe the emotional reaction to your offering from real world customers.
Instead of showing people following or registered for the conference, they are showing the photos and names of a huge collection of famous players in the marketing industry. Here, they’ve added a Twitter sharing button to help visitors spread the word on their behalf. But there’s no denying that the click through rate of this landing page would be very high. The progress indicator below the form lets you know that there are 3 steps and where you are in the process. The imagery indicates alcohol which might be why I agreed to enter my email, but some qualification of the offer details would be good. The branding is so powerful in this case that it can be safely relegated to the bottom of the page. Any doubt in the visitors mind as to what will happen can lead to little leaks in confidence.
You’ve probably seen the less trustworthy ones before, where the writer uses reams of ultra persuasive copy to convince you that, despite being an average Joe, they have managed to build an online internet business that prints money. The target customer already has an iPhone, so they are used to seeing beautiful design with apps placed in context with their intended use. Professional photographers that just want a cool app for their phone will find this convincing. While I would normally recommend the CTA get this level of attention, it really pushes you towards what is often the swing vote in a purchase – what other people say. They’ve taken conversion design principles and applied them directly to the most important page on the site. Coupled with the name and company name, you’d be able to verify that these are real business people quite easily.
However, the video from this landing page is freely available on YouTube, which as I mentioned earlier, is a great re-use of campaign content to help your organic rankings. If you see it in action its quite nice too as the forms for each stage just scroll in from the side.


I’m actually about to release a product in the next few months and need to create a solid landing page. Yeah, it’s hard work finding the good ones, but when you do it can make everything very clear for people.
I like UPS lander, but instead of the text I would place opt-in box next to the video player, and not bottom left. Obviously it’s a random sample but it will be an interesting ration to keep tabs on to see if it climbs as awareness of video effectiveness grows.
Just going to prove that what we learn each day is that we’ll never know it all, but instead can find satisfaction in our attempts.
Most of these would have been designed and put online by marketing professionals, so do you have any hints and tips for those of us who doing this for ourselves rather than a big multinational? Then if you want to step it up a bit, I’d recommend 99designs to get a really great design for your page. Some like external links to open in a new tab, some in the same (so that they can go back rather than close).
Generate new leads and new sales for your brand new business by using mobile optimized responsive landing page design from us. Use highest converting call to action graphic rich beautiful landing page design to redirect traffic from your PPC campaign to your main business website. Let us know by commenting below or connecting with lonelybrand on Twitter. Want landing page optimization tips? Did you know that, according to HubSpot, websites with more than 10 landing pages yield 57% more conversions? In fact, they also say that 48% of marketers build a new landing page for each marketing campaign.
If you’re getting started with landing page creation then this will put you ahead of the curve, and if you are then you might find some great takeaways here, too. If your prospects aren’t guided through a process or need to figure out what to do for themselves then they’ll often bounce. Landing pages are fairly middle-of-funnel, and to direct them up the funnel with links to the home or other pages can harm conversions. For most landing pages this is usually filling out a form, with emphasis on the button, which we’ll cover shortly. Take Yuppiechef, for example, who increased their conversion rate from 3% to 6% – a 100% lift!
All you need to do is put the cover of the book or a still from a video on the page and you can turn digital content into something perceived more tangible.
Your value proposition is what will get attention in the first instance and compel a visitor to continue their journey on your landing page. It’s the first thing people see, and so you should put a lot of time and effort into crafting one that will help you gather conversions. The headline shows exactly what the offer is all about, and the sub-headings list out the benefits; increasing sales, reducing costs and improving efficiency.
There’s not one-size-fits-all solution but there are some best practices you should follow.
Thanks to TV, it’s a format we’ve all become used to, and can really help in reducing friction and increasing conversions. People do business with other people, and by creating a relate-able message through video you can gain credibility far quicker than you would with copy alone. Try a short and long version of your video to see what inspires engagement and yields a greater conversion. Distractions hurt conversions, and having more than one action or offering on the same landing page is the same.
You need to make the journey through your landing page as linear as possible, making the only obvious option the one action you’ve laid out for them. Testing button size, colour and the copy used on them are all things you should try to optimise. While the original copy consistently yields a 24% conversion rate, the new variation is currently converting at 41%. Friction are the things that make taking an action laborious and slow, often causing a user to bounce, while anxiety is just that – making your prospect feel anxious about taking an action. This anxiety is usually because they don’t trust you enough yet, and that sensitive information will get into the wrong hands. For example, if you’re offering something at the top-of-funnel then just asking for a name, email address and perhaps company name will be best.
Usually they are ready enough to hand over these details and are aware that this is what it takes to take the conversation further, so friction and anxiety will be lower.
You may be wondering how your sales team is supposed to follow up on a prospect with such minimal information, and the answer is: they don’t.
Nothing we say is the Holy Grail, but they work tremendously well for us and many other marketers.
Sorry Webtrends, as much as I love you, this is a rookie mistake that should never be repeated.
You can see what I’m talking about on one of the Unbounce contest landing pages (click the contest rules link near the bottom to see the modal window).
Below are some examples of best converting lead generation landing pages for your online business marketing campaign in 2015. Many of the best landing pages are using video to communicate their value propositions and benefits of their offering with great success.
Just doing a Google search on any of the above elements will show some terrific examples and articles that advocate the same. It’s becoming increasingly common (for good reason) to include testimonials on pricing pages. Video marketing specialists Turn Here highlight good conversion improvement numbers and the side benefit that properly optimized video can be 53 times more likely to reach the front page of Google search results. A call to action that is consistent with that the user is looking for as she drops by the page.



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