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Hight-level product branding could say much more about an approach and mission of your company in comparing with tons of texts. Illuminations developed a new product line of candles and bath accessories inspired by “a day at the spa.” They were looking to appeal to their premium candle brand customers by creating a home spa experience.


The garden oriented fragrances combined with spa opulence, informed the creation of this identity. Old-style forms, graceful swoops, and the tranquil green color provide an upscale, yet earthly spa feel.





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