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A Brand is a product, service, or concept that is publicly distinguishable from other products, services, or concepts so that it can be easily communicated and marketed to customers.  Branding can be applied to an entire corporate identity as well as to individual product and service name. It may be obvious that Corn Flakes and Frosted Flakes are both made by Kellogg's, but did you know that Hot Pockets and L'Oreal share a parent company in Nestle? A ginormous number of brands are controlled by just 10 multinationals, according to this amazing infographic from French blog Convergence Alimentaire.
CORRECTION: A previous version of this post misidentified General Mills as the parent company of Corn Flakes and Frosted Flakes.
Now we can see just how many products are owned by Kraft, Coca-Cola, General Mills, Kellogg's, Mars, Unilever, Johnson & Johnson, P&G and Nestle. Ninety percent of the media is now controlled by just six companies, down from 50 in 1983, according to a Frugal Dad infographic from last year. Key terms that came up in the initial discussions included being open-minded and culturally literate, the desire to make connections, organic, solid but flexible.


Craig Williams ATL can give you quality design elements for your first impression and I will focus on strategies that will give you long term success!  Business branding gives your company a cohesive look!  Based locally in Atlanta, GA but working everywhere to deliver detailed design products.
Likewise, 37 banks merged to become JPMorgan Chase, Bank of America, Wells Fargo and CitiGroup in a little over two decades, as seen in this 2010 graphic from Mother Jones. Within it, four abstract shapes (based on the infinity symbol) interconnect and rotate around themselves.
Each has it’s own colour, and passes through the others to represent the overlap and integration of cultures. Here are 10 of the most important ones (and a few inspirational quotes from successful business people to back them up):1. Be nice not only to your customers, but also your suppliers, business partners, and any one else you come in contact with on a professional level.2. Owning a small business is in some ways the opposite of having a job and working for someone else.


Don’t be afraid to bring your unique personality into your business.“The NBA is never just a business. This plan should include all of your goals, and the steps you plan to take to meet those goals.
It’s difficult to change and improve your business when you don’t have the data to do so.11.
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