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Alpharetta to contact us and let us explain how we can help your business get to that next level. Summary: Changing its business model, the client needed a new website as it expanded beyond its defense contractor heritage. Solution: My employer at the time (Coalmarch Productions in Raleigh, NC) designed and built the new Halfaker site.
My Role as Web Project Manager: I managed the website project from planning to design to development to launch, as liaison between the client and agency teams.
Need help solving a problem of your own? View more examples from my project portfolio, or let me know how I can help! Primary SidebarKarl Sakas is a marketing agency business consultant, speaker, and coach for digital marketing agency owners. Business model-goeroe Alexander Osterwalder definieert en business model als het model dat de grondgedachte beschrijft van hoe een organisatie waarde creeert, levert en behoud. Klantsegmenten (Customer segments): een organisatie bedient een of meerdere klantsegmenten. Waardeproposities (Value propositions): een organisatie streeft ernaar problemen van klanten op te lossen en in klantbehoeften te voorzien met waardeproposities.
Kanalen (Distribution channels): waardeproposities worden aan klanten geleverd via communicatie-, distributie- en verkoopkanalen. Klantrelaties (Customer relationships): klantrelaties worden opgebouwd en onderhouden met elk klantsegment. Inkomstenstromen (Revenue streams): waardepropositie die met succes aan klanten worden aangeboden, resulteren in inkomstenstromen. Key resources: beschrijving van de assets die nodig zijn om te zorgen dat een businessmodel werkt. Kernactiviteiten (Core capabilities): beschrijving van de belangrijkste activiteiten die een organisatie moet doen om te zorgen dat haar businessmodel werkt, de zgn. Key partners (Partner network): sommige activiteiten worden geoutsourcet en sommige resources worden buiten de organisatie ingekocht. Kostenstructuur (Cost structure): de kostenstructuur beschrijft alle kosten die gemaakt worden om een business model te laten werken. Om deze app te gebruiken moet u beschikken over product update 252 of hoger van Exact Synergy Enterprise. Het is wel van belang om product update 254 of hoger van Exact Synergy Enterprise met een PSA omgeving te hebben om gebruik te kunnen maken van deze app.
Als u met Exact Synergy Enterprise werkt, dan is een waardevolle toevoeging de Exact Self Service app. Wanneer de app wordt geinstalleerd, zult u eenmalig moeten inloggen met uw gebruikersgegevens.
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Today, I’m focusing on the newsletter subscription model, one of the more profitable models on the Internet. Discover how to build a profitable subscription website when you download our FREE Subscription Website Publishing handbook today.
A newsletter subscription website is set up solely to sell subscriptions for a related print – or, even cheaper to produce, digital – newsletter.
The newsletter website does not produce any free content, so the heavy lifting of SEO and social media is left up to their affinity site. While easier and cheaper to publish than glossy magazines, newsletters, particularly those in the investing space, have always commanded higher prices than even the fattest consumer magazine, where the urgent need to maintain advertiser rate base led over the decades to insanely low prices for a year’s subscription.
If you’re looking for a good niche media newsletter example, a splendid one is The Dark Report. In addition, Mequoda is a firm believer in the value of an archive of old issues, which can either be used as an entirely separate product or used in a product bundle to leverage contrast pricing.
The newsletter subscription website has defined characteristics that help to promote the newsletter and increase circulation and profits.
MIU: The Minimum Information Unit (MIU) for a newsletter site is an article, and the primary product. Number of authors: Newsletter content can be generated by one writer or by a team, but even a team will consist of only a few authors.
Video: Newsletter websites may sometimes include video as part of their subscription but not always. In short, there’s really no way to go wrong here, and the newsletter, and its subscription website business model, is perfect for topic experts who want to focus solely on their topic.
Tagged with content, email, email newsletter, homepage, magazine, magazine website, media, mequoda, minimum information unit, newsletter, newsletter subscription, Newsletter Subscription Website, OFIE, SEO, social media, subscription website, subscriptions, video. SlideShare verwendet Cookies, um die Funktionalitat und Leistungsfahigkeit der Webseite zu verbessern und Ihnen relevante Werbung bereitzustellen. I managed the project to give the client a modern website that helps the client secure new clients and recruit new employees, to better compete with big consulting firms like Accenture and BearingPoint. We used the open source Drupal content management system (CMS) and created a custom job-search web app, which helps the Halfaker meet its goal of recruiting new employees as it fulfills both government and corporate contracts.
When he's not helping his clients as the founder of Sakas & Company, Karl serves as President-Elect on the board of NC's largest marketing trade association and volunteers as a bartender on a 1930s railroad car. Het business model is als een blauwdruk voor een strategie die geimplementeerd gaat worden door organisatiestructuren, processen en systemen. De bouwsteen klantsegmenten definieert de verschillende groepen mensen of organisaties waarvoor een organisatie waarde wil creeeren.


De bouwsteen waardepropositie beschrijft de bundel van producten en diensten die waarde creeert voor een specifiek klantsegment. De bouwsteen beschrijft hoe een organisatie met zijn klantsegmenten communiceert en ze bereikt om een waardepropositie te leveren. Het gaat om de manier waarop een organisatie (meer)waarde creeert en levert waarvoor de klant bereid is te betalen, oftewel het verdienmodel.
De key resources maken het mogelijk om een waardepropositie te creeren en te bieden, markten te bereiken, relaties te onderhouden met klantsegmenten en inkomsten te verdienen. De bouwsteen Key partners beschrijft het netwerk van leveranciers en partners dat van invloed is op het succes van het businessmodel. Deze kosten kunnen relatief gemakkelijk berekend worden nadat de key resources, kernactiviteiten en key partners zijn gedefinieerd. U bent constant op de hoogte van alles wat er bij de klanten speelt in een oogopslag zie u hoe het er voorstaat met de verkoopkansen en welke stap er volgt om een deal binnen te slepen.
Voor iedereen die met Exact Synergie Enterprise werkt en de gegevens van de relatiesten alle tijden bij de hand wil hebben.
Deze app biedt de mogelijkheid om op elk moment en vanaf elke plek uw werkstroom te bekijken, uw persoonlijke documenten raadplegen, vakantie inplannen, agenda van collega’s bekijken, etc.
Bel dan voor een afspraak met 06-34693196, of laat uw gegevens achter op het contactformulier.
Daarbij werken de afdelingen gemakkelijk samen en maken gebruik van dezelfde en actuele data.
Het kan zijn dat klanten een hoge verwachting hebben of dat er complicaties ontstaan als gevolg van globalisering.
Je hebt altijd klanten- en productgegevens bij de hand, ten alle tijden, waar en wanneer je het nodig hebt. One of the first decisions a new publisher has to make is what kind of subscription website to create.
Newsletters have long been a staple of the periodical publishing industry, focusing on a specific, narrow topic in a shorter, less graphic format than magazines, usually black and white text only and shorter than 20 pages. Like all premium models, a newsletter website is typically paired with an affinity (free) model like a portal or community which promotes the newsletter website. Editorial staff can be minimal, though each writer must be an expert in the newsletter’s specialized field, rather than a generalist as many magazine editors and writers are.
Thus an aspiring publisher, with expertise in a specific field, can most easily jump into the newsletter space. In all characteristics except the number of authors, the newsletter site is the same as a magazine website business model. As with the magazine website business model, a search function is only occasionally used by the rare reader who is looking for tightly specific information.
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Having a website not only makes the firm look credible but improves their brand quotient too.
Deze bouwsteen beschrijft de soorten relaties die een bedrijf aangaat met specifieke klantsegmenten. Binnen de resources kan onderscheid gemaakt worden in: (a) fysieke middelen (gebouwen, machines, voertuigen, systemen, netwerken), (b) intellectuele middelen (gedeponeerde kennis, auteursrechten, klantendatabases, merken), (c) menselijke middelen, human resources (ervaren wetenschappers, ingenieurs, vakkundige verkoop) en (d) financiele middelen (inkoopmacht, leencapaciteit). Er kunnen drie redenen zijn om te kiezen voor partnerschap: (a) optimalisering van schaalvoordelen, (b) beperking van risico en onzekerheid, (c) acquisitie van bepaalde resources en activiteiten. U beschikt over alle klantinformatie, zoals Twitter feeds en sociale profielen van de klant, maar ook afspraken, documenten, contactinformatie, gerelateerde activiteiten, contactpersonen en verkoopkansen. Het is vaak een verplichting om uren in te voeren, dat moet vaak even tussendoor en is nooit echt leuk om te doen.
U vindt in Exact alle informatie met betrekking op transacties, beschikbaarheid en artikelen terug. Doordat alle relevante data in een systeem is ondergebracht, bent u in staat om snel te (laten) signaleren, in te spelen op vragen en de juiste acties uit te zetten. Tevens biedt de software veel mogelijkheden om data uit te wisselen en real-time koppelingen te realiseren. And one of the easiest ways of starting a subscription website is to launch a newsletter site, with its tight editorial focus and typically small editorial staff. A newsletter subscription website is commerce-based, with an overall objective of increasing product sales and providing customer service to existing subscribers.
And because the newsletter publisher can easily expand his offerings into events, The Dark Report also offers an events website. The only advertising, as exemplified in the Nutrition Action example above, is for the publisher’s other premium products. Five years later, the company was changing its business model to now pursue corporate clients, too.
Having a website is like having authority with you, which is another reason why you should have a website. Klantrelaties kunnen worden aangestuurd door de volgende motivaties: (a) acquisitie, (b) klantretentie, klantbehoud, en (c) verkoop stimuleren (upselling), vergroten gemiddelde inkomsten per klant. Met de Exact Hour Entry app is het registreren van uren zo gemakkelijk dat het voordat u het beseft al gebeurd is!
Zeker in combinatie met CRM, Quality Control en workflow zorgt u ervoor dat er overal en altijd informatie is om snel te reageren.
De Exact software is daarmee in te zetten als platform met gekoppelde ‘best of breed’ oplossingen.
These sites are fairly simple: Usually the home page consists of a free area, with content that focuses on the benefits of becoming a subscriber to the related publication – a sales letter – and conversion architecture where a visitor can subscribe.
Below is their newsletter website, where unknown users hit a paywall if they try to access content. However, with great power comes great responsibility and much greater planning.A website for sure guarantees you the desired limelight, but you should have a business plan to establish that commendable website. In the midst of the rebranding, Halfaker & Associates needed a modern website to help it land new clients that would be its future.


This article will be about how an entrepreneur can create a website business model successfully and things that he should consider giving a thought.The commercial landscape till date changes continuously and even the moment when we talk amongst each other, the business scenario is going through series of changes.
These series of changes for sure have offered a world of possibilities to the entrepreneurs, who now find deploying a business plan faster and easier than ever.
However, surviving in an era that is driven by technology and surrounded by cut throat competition, requires you as an entrepreneur to go places where nobody has invaded and try strategies that nobody has ever thought off till now. Above all, you have to be fast at whatever you implement because it might not take much time for your competitor to figure out what you’re up to these days.Why you have to be fast?
The thing that I have noticed with the shift in technology trend is that technology today is conceived by people as a way of living and no longer is limited to mere gadgets. Moreover, to this point I will not be wrong in my opinion of today’s market as technology driven instead of gadget driven.More or less, you will be glad to know that today we have brand advocates too, who are actually the customers who are ready to be loyal to your brand. An entrepreneur has to work in accordance to his people’s expectations so that he is able to establish a positive brand image and is able to promote his brand to a wider level of audience.Often I have clients asking me about the perfect time to start creating a website business plan.
My answer to them depends a lot on their strategy as some would advise them to go for it if they are ready with everything.
Research and analysisThis stage is concerned with establishment of a strong business plan, which is backed with enough research and analysis of the market you wish to target.
Document your research and findingsNow, whatever research you have compiled till now, it’s time to give meaning to them. You might have several people other than you associated with your web business vision, which is why a well documented information is the best way of making them understand ‘where you are?’ and ‘where you wish to be?’.
Divide info under sections, present verifiable data, use stats but not excessive numbers and you are ready to overwhelm the board members.3.
Here comes the SWOT and TeamPresent what you consider as strength, weakness, opportunity and threat to the members. The documentation should also include the authority-responsibility model, which mentions the team you wish to have on-board.
In short, you’ll have to address and define all the necessary management functions through documentation.4. Nobody has the time to read your mathematical bibleBeing a Web Consultant by profession, I have had the honor of going through many prestigious business conversations and profit planning.
I hereby use by experience and knowledge to pen down the secret to a perfect website plan.Here’s How a Website Business Plan Should Be CraftedBefore you hit the road, know where you’re headed!I believe your business or website plan is not ready till the moment you are not able to define your goal or objectives clearly. If you yourself are confused about your business goals, then how do you expect a service provider to help you out? You should be able to define your website motive to a consultant in few words, which will make things easier for him. If you are not able to do so, then it means you are confused, clueless or clueless and confused both at the same time. I believe the wolf climbing the hill has a better chance of winning than a wolf which is already uphill…why? Simple, it’s the hunger that gets you going in tough times.Fake commitments or half-hearted efforts towards your website dreams will impact the productivity somewhere down the time lane.When it comes to websites…Go Professional!That’s right! There are times when you have to call the shots immediately and this is when a Web Consultant comes into the scene. Business website ideas need diversity and deepness, which needs experience and natural expertise of a web specialist.
In other words, the life of your web business model depends on names like designers, programmers, developers.
This is where money matters because if you are hiring resources at cheap prices with no growth opportunities bestowed upon them may doom your plans in the long run.Let’s face it! We’re in a complex world wherein survival is a question and amidst such market fluctuations how can one expect loyalty at a cheap price? Sadly, in the end you’ll be the only one remaining on deck to drown!Run after passion…not money!With passion comes perfection…this has always been my philosophy!
Those who have money expectations riding high behind their business idea are very less likely to succeed. On the otherhand, if you have a dream to excel above others then you will automatically start investing time and effort to make it come alive. The secret behind such hard work and endless dedication is pure passion and of course money will follow automatically.Chasing money is like chasing a lifeless dream, which will somehow perish in the end.
Not only money minded ideas lack enthusiasm, but they lack hard working hands too as you are left with desperations and no zeal to put brilliant effort.Hold your opinion but acknowledge other’s tooIf you are passionate about your web business model, you are likely to have opinions that are backed by enough research and stats. Hold your opinion high because prior to others it is you who should have faith in your findings. However, you’ll find it hard to believe that there are smart individuals around you too and they might have better and reasonable opinions. Having an opinion is like doing probability of a given situation from n’ number of angles, but being human we are prone to errors and misses.
There might be an angle that you might have missed and apparently clicked to the other person at the same time.If your PHP expert is warning about a particular technology being obsolete, take your time to swallow the hard fact and then take an intelligent decision. Every businessperson looks forward to maximize the value of his business before attracting investors in the market. The exit strategy may vary depending on the long term goals as many consider sticking to what they believe the only business in their knowledge, while some prefer improving the brand market value and then passing the same to their investors at a better price. Defining these long term objectives in advance will assist you in defining a ‘Market Exit Strategy’, smoothen the future business operations and clearing up your business goals too.I believe these are the major things that as an entrepreneur you should be keeping in your mind while you are working on your next big thing!
A good website business model is more of a well planned foundation that leads to a better business, which is why in order to develop a good foundation you need to have self belief and passion.
If you have even a slight doubt in your capabilities then sadly, you’ve already killed your web business dream!“Don’t be inspired…Be Motivated!”Like it?



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