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The “I’m Lovin’ It” slogan is one of McDonalds’ most popular and long standing advertising straplines.
Much like its Fast Food rival, KFC’s long standing advert slogan reflects the company’s values. A lunch box favourite of kids (and Superdreamers!), the iconic Kit Kat slogan is one that has stood the test of time. Tony the Tiger has been the Frosties mascot since the very beginning, and he is famous for uttering the elongated catchphrase “They’re Gr-r-r-reat!”. Introduced in 2009, the “What’s the Worst That Could Happen?” campaign was a great success for soft drink Dr Pepper.
Cosmetic brands always have really memorable slogans and adverts, and Maybelline is no different.
In a move to unite its global operations, HSBC announced in 1999 that they would use one, universal logo. Energizer looks to be positioning itself as the leader in the long lasting battery market with their latest advert tagline.
Audi’s infamous slogan – roughly translated as “advancement through technology” – is another that has been recognised as one of the greats.
Insurance company, Zurich, has cleverly used their tagline to tell audiences why they should be insured by them. Apple is known for pushing the boundaries of technology, and always coming up with new and exciting ideas. We understand that your business and target markets may change rapidly or from season to season so having the ability to make changes or adjustments to your banner ads in real time is a crucial part when creating your successful banner advertising campaign. Neither the service provider nor the domain owner maintain any relationship with the advertisers. Fast food is notoriously bad for you, so in a bid to position themselves as more ‘healthy’, this tagline was born. Used in both printed and television adverts, the “Have a Break…” tagline reflects how quick and easy the wafer bar is to eat. Not only does it mention the brand name, and keep things short and sweet; it plays on the brand name and the product. And as well as being great mascots, the onomatopoeic gnomes make for a great and long lasting slogan. This ad slogan works because it appeals to the brand’s target audience of children, and shows that breakfast can be delicious. The catchy song that featured on the adverts and the humour they used helped make them memorable and effective. Their main ad strapline “Every Little Helps” perfectly reflects this, and has been used in printed and television marketing for many years. Those four simple words perfectly reflected the high end nature of the product and the company.


First introduced in 1988, the infamous tagline has featured on all of the brand’s advertising since. To counter this, Ronseal introduced their key strapline to show just how ‘no nonsense’ and simple it can be. Coupled with their bunny mascot who is running errands, the strapline tells audiences exactly why they should purchase from this brand. Simple, powerful, and effective; this advertising tagline appeals to shoppers of all kinds. It perfectly reflects the high end nature of the car, and tells customers that they will always receive the best vehicle. The company is telling its audience that, when they need them, they will be there – just as long as they have insurance.
Their “Don’t be Evil” tagline was to promote ‘white hat’ SEO (search engine optimisation) techniques. Unlike other online marketing companies and banner advertising companies, we give you direct creative control over your banner ad designs, banner ad network targeting, campaign scalability to deliver a higher return on investment. In case of trademark issues please contact the domain owner directly (contact information can be found in whois). A great advertising slogan does more than get people talking about your brand though – it brings it to life. Coupled with their signature advert style, this helps create a winning campaign every time. The “Eat Fresh” slogan lets audiences know their sandwiches – and the fillings – are always fresh and freshly prepared. The tagline tells audiences if they want baked beans, their best choice is the Heinz brand. Coupled with clever advertising and an interesting use of words – “probably” isn’t 100% definite and still implies choice – Carlsberg’s adverts are always a huge hit.
It tells prospective customers that they can trust the store, and will always get the best product and service. It tells the audience that they deserve to treat themselves and make the best of themselves. By telling women this is the brand makeup artists use, Max Factor instantly becomes a brand that can make a difference. It was a metaphor for everlasting love; telling audiences that buying these gems would cement their relationship forever. The “Local Bank” tagline promotes trust; something which the banks certainly need to promote at the moment.
It also helps position Audi as being at the forefront of technological advances, and passing these on to their customers.
It tells customers that they are buying into a lifestyle and are at the forefront of technology.


We dare to think outside the box and produce creative designs that wow your customers and tell your brand story. Let us show you the difference and earn your business!How Can A Banner Advertising Company Increase ROITotal Market Exposure will design and implement your customized banner ads. This tagline ties in with the company branding, which features a rainbow on the sweets packaging. This clever marketing strategy is carried through in the television adverts, to reinforce the slogan. Rather than targeting one niche, they cleverly appeal to everyone with one simple strapline. By using three powerful adjectives associated with high quality, this phrase helps to reinforce the brand values and encourage people to make a purchase. Our team of display advertising professionals will make eye catching display ads that will dramatically increase name branding, sales, brand awareness, conversions, profitability, product interest, and website traffic.
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For more information about display banner advertising and banner advertising networks please contact Total Market Exposure directly using our toll free number or email contact form.What Is Banner Ad Retargeting?Banner Ad retargeting is one of the most effective ways to increase your banner ad campaign ROI.
Banner ad retargeting is the process of serving banner ads to people that have visited your websites and left.
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Banner ad retargeting gives your business the frequency to achieve the name branding and product awareness you are looking for. For more information about banner ad retargeting and banner advertising networks please contact Total Market Exposure directly using our toll free number or email contact form.Display Banner AdvertisingDisplay banner advertising provides cost effective solutions for small, medium and large sized businesses to get your marketing message in front of millions of customers all over the web. With our advanced targeting and our extensive network partnerships we will expand your market reach beyond the search engines to reach over 90% of Internet users!



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