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Advertising Press on Your Side Creating a BIG Promotion Tutorial Unique Ideas Promotion Articles Online Tools This is our article database. April 11, 2013 by Melissa HarrisonFiled Under: Branding, Marketing, Small BusinessDoes  your small business have a brand identity?
Take notice of which social media posts are getting the most attention, what pages users visit the most on your website, and what the overall perception is of your brand. A business that successfully harnesses the power of a strong, cohesive brand identity will reap the rewards for years to come.
So since we did an awesome geek jewelry post for the ladies last week – this week, its time for the MANLIEST of MAN posts – Can you feel the testosterone pumping already? I do believe that brewing is close to all of our hearts – we all like to have fun, eat good food, and have great drink!
Brewing is the production of beer through steeping a starch source (commonly cereal grains) in water and then fermenting with yeast. Wow, we have been getting drunk for quite some time as a civilization – so now let’s sit back, and enjoy the beautiful design that is wrapping our beverages today.
Really nice branding done here on the redesign of their brewery’s profile and products.
Bier Schnobbes Brewing Company has some awesome packaging with their six different kinds of beers branded under one craft brewing company. This one doesn’t really have any cool bottles, but their posters, interior decoration and sayings, are HILARIOUS – humor and wit go a long way when it comes to branding your company, especially one centered around having a good time! Backcountry Brew Company is a great example of a locally supported microbrewery that has epic design and also helps out their community. The Spoetzl Brewery focuses on a handcrafted Bavarian brew in the small town of Shiner, Texas.
You can learn a lot from beer, it may be the cultures from the roots of a particular brew, or the conversations that two people can have while enjoying certain beers. This is a line of beer that focuses on some outlandish laws that are associated with alcohol. Im a professional Freelancer specializing in Web Developer, Design, Programming web applications. We did a brewing company branding post a while back – not everyone is into alchohol – but everyone loves a nice cup of coffee! Coffee is a brewed beverage with a bitter, acidic flavor prepared from the roasted seeds of the coffee plant. Ok now start crushing up your beans – and get the drip going (ok that sounded bad – you know what I mean, get your coffee cup ready!) and get inspired by these java giants of Branding Design Inspiration! This is great if you need to mock up branding for a non-existent company – obviously it can be done! The ESPRESSO™ COFFEE PRESS is Less messy than the French press and dishwasher-safe, EsPresso™ harnesses a simple vacuum-pressure plunger mechanism to brew single cups of coffee. I love how creative the designs (and copy on the cups lol) is – hilarious artwork too. I love the look and feel of this coffee brand – nice organic texture to match up with its organic iced coffee product! Another non-profit coffee company – these guys are helping the villages of Fiji to produce and package their coffee for sale. This is another coffee machine – but they should just shut up and take my money because this thing is sleek and beautiful. Save this one for last because it is my favorite – this is an epic coffee concept that If it became a reality, would probably kill us all haha.
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It’s the personality, visual elements and feel of your brand all wrapped up into into a cohesive plan and strategy. Make sure everyone on your team understands your brand personality by taking the time to have a training meeting. Use surveys and gather feedback on social media to tap into the pulse of what your customers think and feel about your current brand. Don’t wait until your next business plan update is due before you look into what others think of your small business brand. Be consistent once your strategy has been set, don’t be afraid to adapt to change and understand your audience so those changes make sense.
Named one of the "Top Young Entrepreneurs" by Minnesota Business Magazine and a “Mover & Shaker” by the Star Tribune, Melissa has more than 13 years of experience in content management and strategy, branding and design, working with organizations to build strategic content marketing strategies.
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Nah, I am sure ladies will enjoy this post too though, any girls out there that like to knock back the cold ones? Its engrained in our heritage – all throughout history people have enjoyed the same thing over the years!
Brewing has taken place since around the 6th millennium BC, and archaeological evidence suggests that this technique was used in ancient Egypt. These awesome designs are evidence that ordering custom product packaging is easy once you are able to put together your ideas.
These beers unite great design with great ingredients while teaching consumers about why they should appreciate what they drink. The Branding design here is pretty classic, simple, and shows the history behind every bottle with its down-and-dirty look and feel. The sleek black design on the bottles and the packaging really make it look refined, and delicious!
Love the classic old style typography and look of these bottles and the environment – stunning! With that said, I want this beer label to invoke thought, it may take some images of hard times or times of prosperity from the birth place of that beer style. I love the typography – and it has a masculine feel, but I bet the ladies love it as well.
For example; You are not allowed to sell beer and pretzels at the same time, one is not allowed to intentionally get a moose drunk, one is not allowed to take more than three drinks at a time while standing and one is not to send any form of alcohol as a gift.
Nah I just really really like these, I think they are hilarious, using funny characters in their branding – I want to try them!!
Today we have put together some of the best coffee company branding & package design we have seen lately.
The beans are found in coffee cherries, which grow on trees cultivated in over 70 countries, primarily in equatorial Latin America, Southeast Asia, South Asia and Africa.
The energizing effect of the coffee bean plant is thought to have been discovered in the northeast region of Ethiopia, and the cultivation of coffee first expanded in the Arab world. I hope it inspires you on your latest creative endeavors, a brochure printing project, for branding or package design, or any type of design! This clever rendition of Crew Brew Coffee Company is a fictional coffee brand for prima dona actors and actresses. Not only is this thing simple and elegant, its just a nice design – and looks like a really functional coffee maker! It is an extension of the farm roasted concept, the hand crafted artwork created a new visual look for coffee packaging. Really nice colors (I like the browns and light textures mixed with pastel blue and pink colors) and package design concept – unique bottles that make it stand out – epic win! Three Avocados is an existing non-profit coffee company that sells Ugandan coffee in the US to improve access to clean water in Uganda.
Blue Rock Coffee Bar is an in process coffee company start-up located in Seattle, Washington. Share the brand strategy you have come up with – include examples, practice sessions, and hard copies of the strategy. Either you’re marketing the brand all wrong or there is a perception out there that is going to be hard to change. Melissa was listed as one of the “Top 36 Content Marketers Who Rock” by Content Marketing Institute and is a four-time recipient of the Hermes Creative Award.
Descriptions of various beer recipes can be found in Sumerian writings, some of the oldest known writing of any sort.
I hope this post inspires you on your next project – whether it is a branding, package design, or any type of creative project – to be as creative as you can be! The new Grans logo was formed using an illustration of the old brewhouse, that is still in use today, combined with typography they found on an old crate of the Grans beer.
They also created an epic series of infographic posters that highlight the aspects of brewing such as glass types, how to identify beer by color, how commercial breweries function, and what you need to make your own beer. They have some great designs on their bottles and even employ some jars to get the job done :). During this redesign it looks like a ton of materials were revamped including shadowboxes, brochures, shelf talkers, pint glasses, sandwich boards, mirrors and more.
The blackbottle adds to the objective of preserving freshness but it also allows Single Source to look different within the beer category, gives shelf appeal and provides a striking counterpoint to its label.By using a black glass bottle they are protecting the contents from light and heat (black bottles are ten times better at protecting the beer than green bottles) to retain the beer’s unique characteristics.
This was a complete design from the ground up for a home brewer that was stepping it up to the next level – I think he succeeded with this redesign!

I wish everyone had entertaining packages, it would definitely be more entertaining than most :). This is a nice showcase of Micro-brewery branding and bottle design – It looks rustic and homemade. This is a Collector Beer Series and I can see why – I wouldn’t mind collecting these myself!!
The earliest credible evidence of coffee drinking appears in the middle of the 15th century, in the Sufi shrines of Yemen in southern Arabia. I love minimal logos like that, it really makes me love whatever brand it is a little more for being clever (or for hiring a competent logo designer haha). Also its a dollar more than starbucks fraps in the store apparently – AMBITIOUS haha. I love how it has a minimal hummingbird logo (FOR TEH NECTARRRR – GET DAT HUMMINGBIRD SOME NECTAR, BITCHES LOVE NECTAR lol). The packaging has a nice palette of colors that reflect the texture of the coffee beans that it is made with – also sporting a unique typeface (gotta love dat typography). This branding really resonates with young urban professionals in any downtown area looking for the next hip coffee brand alternative.
This coffee company is in greece – so it has a really awesome cultural feel to it – Love the typography!!!
Really like the fresh colors used on this one – also kept it simple while keeping it modern with some nice typography! Set goals and calendars for every communication channel you will use—website, newsletter, mobile—your brand should come across clearly on all of these. Either way, you need to do something; remove the parts of the strategy that are not working. New technology will come, your customers’ needs will change and your ability to roll with the punches will be a key selling point. Today I have rounded up some of the most epic bottle and package design branding for Brewing Companies that I have ever seen.
Brewing takes place in a brewery by a brewer, and the brewing industry is part of most western economies. Everything is showcased at the SUNY Fredonia EC gallery where people can come visit and drool over all the epic designs! They also have some freaking great ideas, like postcard coasters that you can use to tell your friends, and a little map on the side of their bottles that shows where they are located – its little things like that, people really enjoy.
Definitely has some good ideas for a simple yet classic feel for your next brewery branding project. There is also a super epic coffee concept at the end of this post I think you will enjoy :). From the Muslim world, coffee spread to India, Italy, then to the rest of Europe, to Indonesia, and to the Americas.
I like the color scheme on this one as well – enjoy this clean little Identity package!
I also love how they only use 2 colors at once, and use a stamp for their cups – so simple, effective, and efficient! I also love how the bottles are made, with the cork – they look like magic potion bottles or mana! If you are a legitimate coffee company though, take a look, you might learn some new branding techniques! The Mo’Joe coffee maker, a sleek gently arcing spout that makes single, varying cups of coffee according to each individual drinker. As a result, the Ethiopian Church banned its secular consumption, a ban in effect until the reign of Emperor Menelik II of Ethiopia.
In asa fel incit clientii sa stie cine sunteti, ce faceti, sa va vada in cea mai buna lumina posibila, si mai ales sa isi aduca aminte de dvs si sa revina la dvs. Leeeroyyyyy jenkinnsssss haha (enjoy nerdy and obscure RPG references?) Erhmegherddd i just love them. It was banned in Ottoman Turkey during the 17th century for political reasons, and was associated with rebellious political activities in Europe. Multe componente, un singur sistem       Un sistem de CI include intre altele si sigla, sloganul, antetul, cartile de vizita, pagina web, brosurile, afisele, CD-urile multimedia, materialul informativ etc. Sistemul trebuie sa fie codificat in forma scrisa, astfel incat toate materiale de comunicare din prezent si din viitor sa fie construite folosind acelasi standard.

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