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A marketing evaluation is a kind of an evaluation which is done by a company to evaluate either its marketing policies or its marketing project.
To do a successful marketing evaluation, one can take help of a marketing evaluation template. The template consists of the main fields or headings that are needed in such evaluations but the space under those heading is left as blanks so that the user can fill it up with the appropriate observation or review. Microsoft® and Microsoft Excel® and Microsoft Word® are registered trademarks of Microsoft Corporation. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising.
Partnership Marketing Evaluation Matrix Partner Partner PartnerEvaluation Criteria Weight Notes Option A Option B Option CStrategy - Strategic plans and goals are fully aligned.


Clipping is a handy way to collect and organize the most important slides from a presentation. Marketing projects are usually developed as plans and subjected to discussions in strategy meetings. It's the marketing department's job to think of innovative ways to promote sales and increase brand recognition. The evaluation is done by the marketing department of the company to suggest changes in the marketing strategies for the betterment of its profits. A marketing evaluation template is nothing but a document that can be used to perform a detailed evaluation of marketing by a company or an executive. Such templates find a lot of use in companies or marketing departments which may need to review marketing policies and strategies on a regular basis but may not have the time to conduct them from scratch each time.


Marketing evaluation templates can be downloaded either for free or for a cost from the web and can be used thereafter. Sampletemplates.org is not associated with Microsoft and templates provided are for guide only and not legal. The marketing department must constantly come up with novel ideas, and in a lot of cases spend tiring nights at the office to get them ready. Also, there should be a minimum of two test and two control markets to guard against any anomalies.In summary, control markets serve as a benchmark to determine whether the specific marketing execution was responsible for sales increases in the test markets.




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