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En este articulo te presentaremos los aspectos basicos de como elegir una maestria en marketing, y los temas que generalmente cubre esta maestria, existen diferentes tipos de maestria y posgrados, por lo que es de suma importancia que investigues cual es el adecuado a tus necesidades y a tu formacion profesional. Algunos programas estan disenados para las personas que no tienen experiencia en la industria del marketing. Estudiantes de posgrado que estan presionados por el tiempo tambien pueden considerar tomar clases por la noche, fin de semana o maestrias en linea. Los programas de marketing de maestria ofrecen a los estudiantes una formacion en negocios y luego una formacion especializada en las que los estudios de casos completos ayudan a entender los tipos de problemas de la vida real que los directores de marketing tratan en el dia a dia.
Te recordamos que existen diversos tipos de maestrias y posgrados, generalmente, en las maestrias en marketing el primer semestre o dos de este programa se basa normalmente el aprendizaje de los fundamentos de la gestion empresarial y, mayoria de los estudiantes utilizan este grado para convertirse en un director de marketing. En este programa, los alumnos aprenden una variedad de conocimientos sobre el marketing con el objetivo de ser capaces de determinar la demanda de un producto, identificar el grupo demografico clave, establecer una estrategia de precios e identificar a los competidores. En el blog Posgrados en Marketing, podras comparar todos los posgrados en marketing disponibles, clasificados en region como Mexico, Espana y en el extranjero, asi como por tema, como Marketing Digital, Direccion de Mercadotecnia, o tipo de posgrado, como cursos, maestrias, especializaciones y diplomados. Encuentra tambien consejos y tips al seleccionar la maestria de mercadotecnia adecuada a tus necesidades, por ejemplo como evaluar el curriculum de estudios, comparar precios, considerar costo de vida en la ciudad o el pais, entre otros. Es un blog para brindarte informacion sobre los Posgrados en Marketing y ayudarte a encontrar el que mas te conviene. Experience with social and emerging media channels such as Twitter, Facebook, Google + and Pinterest a plus! Training For Success marketing and sales development programs are designed for specific industries and tailored to meet your organization's specific goals, style and objectives.
We offer individual marketing and sales strategy coaching as well as customized training programs devoted to a variety of marketing topics. 5 Key Social Media Trends Surfacing at Social Media Marketing World You are using an outdated browser. If I had to pick a single social media trend driving conversations at #SMMW13, it would be the convergence of social and content marketing. Sending a clear message to a well-defined target audience was the only way to build a brand. Uno en donde se proporciona a los estudiantes informacion sobre todos los tipos de marketing. Estos programas proporcionan un panorama general de marketing mas amplio que un programa disenado para personas que ya tienen experiencia en la mercadotecnia.
Tomar cursos en la noche o en el fin de semana permite mantener su trabajo a tiempo completo. El resto de los estudiantes se centran en el aprendizaje de los diversos aspectos del negocio de la mercadotecnia.
Un curso tipico de un estudiante en un programa de maestria en marketing incluye las relaciones publicas, el comportamiento del consumidor, las ventas, el arte visual, publicidad, historia del arte, consultoria de marketing y fotografia. In addition, each program incorporates the skills and tools utilized by your top achievers.
In interviews, Jason Miller, resident Social Media Strategist at Marketo, has admitted that he agrees, and “believes that this is the year where content and social media will convene into the driving force behind organizations’ marketing strategies.”2. El otro se especializa en un tipo particular de marketing, tal como promociones, publicidad o ventas.


Un profesional que ha estado en el negocio por algunos anos debe elegir un programa que ensene habilidades de gestion de marketing avanzado. Un grado de maestria en linea es tan riguroso y valioso como un titulo obtenido en el campus.
La mayoria de los graduados de los programas de maestria de marketing estan preparados para manejar cualquier puesto de gestion. Engagement Goes DeeperFor many brands who are just starting a presence on Facebook, Twitter, and Pinterest, any engagement is a good thing. In fact, many marketers are facing an increasingly complex landscape of consumers, media platforms and service providers that can cause them to spend more time trying to save their jobs than creating effective marketing.Multifarious marketing is multiple groups working toward multiple goals on multiple platforms and reaching multiple audiences with one core message. Determine su meta de la carrera final para ayudarse a decidir que programa es el adecuado para usted y compare maestrias. La escuela de posgrado en linea ofrece a los estudiantes una mayor flexibilidad para completar sus tareas en su propio tiempo. Posts that gain “Likes” and “Shares” are certainly rewarding, but paying attention to Facebook Insights is crucial. Lucky you if you managed to attend it rubbing shoulders with some of the biggest names in the industry, including Guy Kawasaki and Chris Brogan! Amy Porterfield, co-author of Facebook Marketing for Dummies believes that a leading social media trend will be looking deeper at  engagement, as a tool for learning more about your audience.3. These days, your company’s message should be about your core purpose and benefits rather than the tightly-defined needs of some small group. You probably had the luxury of cruising gorgeous San Diego bay in the evenings on a private yacht. Podcasting Gains SteamOne of the most-effective ways to be heard could be to literally invest in publishing branded sound bytes.
Between inspiring conversations with other experts and the exciting roster of speakers, I’ve had the pleasure of gaining some insight on the biggest social media trends of 2013.I’ll be sharing highlights of my experience in a series of blog articles. One of the powerhouses behind the conference, Social Media Examiner founder Michael Stelzner reported that a recent survey of 3,000 marketers revealed there would be an 800% increase in podcasting in 2013. Tune in for more insights over the next few days, and in the meantime, enjoy this sneak peek at the hottest social media trends that are right around the corner for your brand:1. Approximately 1 in 7 people on the planet have a mobile-enabled device, allowing convenient access to podcasts.4.
Live out your message in the media you choose and the campaigns you run.Multiple PlatformsUsing a single platform to deliver your message (whether it’s TV, Facebook, print or email) is just leaving customers and sales on the table. Content is Social2011 was the year where social media marketing became a runaway phenomenon.
Social Commerce GrowsDespite the meteoric rise of social media, consumers still trust recommendations from family and friends more than any paid media, or online review websites.
Smart marketers now expect their plans to be integrated, but the complexity comes in ideation. Viveka Von Rosen, CEO of LinkedIn to Business, predicts a rise in social commerce, like Facebook’s graph search. 2013 is the year where companies are beginning to realize that you simply can’t gain an audience without social media, and you can’t educate and engage without branded content.


More social media networks will likely invest in tools that allow users to explore their friends’ and families’ “Likes” and experiences with brands.5. The very successful Tweet-a-Beer campaign by tenfour + Waggener Edstrom must have been created in an environment where there was no predisposition to the 30-second TV spot.
Personalization MattersPersonalization is really nothing new, but as the internet becomes more sophisticated, it’s becoming increasingly possible for brands to develop real friendships with customers. Most marketing teams don’t conceive of ideas outside of their experience and comfort zone. If new ideas are just old ideas combined or used in a new way, people who have diverse experiences and skill sets simply have more to draw from. Design schools are hip to this and have begun turning out graduates with broad-based skills and knowledge, and the best agencies are snatching them up.
ROI is tough to measure, and CMOs are being pressured more and more by the rest of the C-suite to produce. Is growing a Facebook following important, or is traffic on your own website a better goal? If you’re not yet using Pinterest as a part of your marketing plan, you should consider doing so as this very popular pinboard-style, photo-sharing site provides you with the ultimate platform to showcase those items you sell. Here are a few tips you can use to help you market your home entertainment goods on Pinterest.Target Your Ideal AudienceIn order for your pins and boards to be appealing to your targeted audience, be sure that you focus providing your ideal customer with useful or inspiring information related to your  pool tables, bar stools, etc. You can do this by posting beautiful images that draw people in and by using creative titles. You could run a contest where pinners are asked to create the ultimate home entertainment room with the most popular room being the winner of the prize you offer.
In a single year, the family-man was named AMA-Atlanta’s Agency Marketer of the Year, Catalyst Magazine’s No. When not brainstorming at the office or helping a client, McMullen spends time with his wife and two kids, probably reading Dr. You can have a board for each of your home entertainment products if you wish but only include photos of the products being used in real people’s homes. You could build an entire board of customer photos like this and then link to those customers’ Pinterest accounts in your pin descriptions.
These types of photos featuring your products and real people will help to inspire those out there who are thinking of buying similar items into coming into your store to so they can see, touch and try out your products in person.Carrie Fox has been a Pinterest fan for a few years. She loves to collect and organize beautiful images for home and gardening.A post by Kidal Delonix (1534 Posts)Kidal Delonix is author at LeraBlog. Chief editor and author at LERAblog, writing useful articles and HOW TOs on various topics. Particularly interested in topics such as Internet, advertising, SEO, web development and business.Do you like this post?



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