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Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Mobile Ad-hoc Network (MANET) is an infrastructure less and decentralized network which need a robust dynamic routing protocol. These guidelines are a general statement of Playhaven’s advertising standards and are not intended to be comprehensive. All components of an Ad, including any text, images, or other media, must be relevant and appropriate to the product or service being offered and the audience viewing the Ad. Ads must clearly represent the company, product, service, or brand that is being advertised.
Ads must lead to a functioning landing page that does not interfere with a user's ability to navigate away from the page. Ads must always apply appropriate targeting and never use targeting criteria to provoke players. Advertisers must ensure that their Ads comply with all applicable laws, regulations and guidelines. Ads may not promote the sale or use of adult products or services, including but not limited to toys, videos, publications, live shows, or sexual enhancement products. Ads that promote or reference alcohol are prohibited in the following countries: Afghanistan, Brunei, Bangladesh, Egypt, Gambia, Kuwait, Libya, Norway, Pakistan, Russia, Saudi Arabia, United Arab Emirates, Yemen and any other jurisdiction where such ads are prohibited by law.
Where permissible, ads that promote or reference alcohol must: (i) comply with all applicable local laws, required or recommended industry codes, guidelines, licenses and approvals and (ii) apply age and country targeting criteria consistent with applicable local laws. Ads may not promote or facilitate the sale or consumption of illegal or recreational drugs, tobacco products, or drug or tobacco paraphernalia. Ads that promote or facilitate online gambling, games of skill or lotteries, including online casino, sports books, bingo, or poker, are only allowed in specific countries with prior authorization from Playhaven. Lotteries run by government entities may advertise on Playhaven, provided that ads must be targeted in accordance with applicable law in the jurisdiction in which the ads will be served and may only target players in the jurisdiction in which the lottery is available. Ads that promote offline gambling establishments, such as offline casinos, in accordance with applicable laws and regulations, are generally permitted, provided that ads must be appropriately targeted. Ads that promote dietary and herbal supplements are generally permitted, provided they do not promote products containing anabolic steroids, chitosan, comfrey, dehydroepiandrosterne, ephedra, human growth hormones, melatonin, and any additional products deemed unsafe or questionable by Playhaven in its sole discretion. Each of the foregoing must be located in a prominent place on your landing page, as determined by Playhaven in its sole discretion, and should be easy to find, read, and understand.
Ads may not promote a business model or practice that is deemed by Playhaven in its sole discretion to be unacceptable or contrary to Playhaven's overall advertising philosophy or to any applicable law, including but not limited to multi-level marketing schemes, or advertisements for scams.
Ads, or categories of ads, that receive a significant amount of negative user feedback, or are otherwise deemed to violate our community standards, are prohibited and may be removed. Ads may not contain "hate speech," whether directed at an individual or a group, based on membership within certain categories. Ads that are targeted to minors may not promote products or services that are illegal for use by minors in their jurisdiction, or that are deemed to be unsafe or inappropriate.


Ads may not contain adult content, including nudity, depictions of people in explicit or suggestive positions, or activities that are overly suggestive or sexually provocative. Ads may not include content that infringes upon or violates the rights of any third party, including copyright, trademark, privacy, publicity, or other personal or proprietary rights. We reserve the right to reject, approve or remove any ad for any reason, in our sole discretion, including ads that negatively affect our relationship with our players or that promote content, services, or activities, contrary to our competitive position, interests, or advertising philosophy. In 2014, around 200 million people across the world used ad blockers, resulting in an estimated loss of more than $20 billion in advertising revenue for businesses. The fact that so many people are willing to take the time to install this software points to a growing disdain for automatic advertising. Although the software will initially be deployed in Jamaica, where Digicel is based, it will be introduced to other networks across the Caribbean and the Asia Pacific shortly afterwards. The company now has more than 14 million customers in more than 30 markets in the Caribbean, Asia-Pacific and Central America, and the impact of a universal deployment of ad-blocking software could, at least in theory, have marked consequences for advertising revenue in these regions. With ad-blocking, Digicel hopes its users will be able to load web pages much faster, and a reduced number of ads will also cut down on the number of megabytes mobile users consume on a daily basis. This move is not really about improving the user experience and reducing annoying advertising, however. Part of the difference maybe that I let the kids play on my phone when I am out, usually when one is waiting for the other at a club, so the phone is on 3G.
So long as advertisers force very invasive ads on users, people will want to turn them off.
ValueClick is going to be the first of the traditional web advertising networks to move into the mobile space with an acquisition of Greystripe for $75 million in cash. Greystripe serves rich media advertising to over 30 million users of smartphones and other touch-screen devices across all major mobile platforms.
Many routing protocols for such networks have been proposed so far to find optimized routes from source to the destination and prominent among them are Dynamic Source Routing (DSR), Ad-hoc On Demand Distance Vector (AODV), and Destination-Sequenced Distance Vector (DSDV) routing protocols.
Our ad network is targeted towards mobile devices and sites formatted for a mobile browser. Products and services promoted in the ad copy must be clearly represented on the landing page, and the destination site may not offer or link to any prohibited product or service. Ads for family planning and contraception are allowed provided they follow the appropriate targeting requirements.
Where a user's age or country cannot be determined, the ad must not be displayed to the user.
Ads for other online dating services must adhere to the dating targeting requirements and the name of the product or service must be included in the ad text or image. Ads for online pharmacies are prohibited except that ads for certified pharmacies may be permitted with prior approval from Playhaven. In all cases, Playhaven reserves the right in its sole discretion to determine whether particular content is in violation of our community standards.


These categories include, but are not limited to, race, sex, creed, national origin, religious affiliation, marital status, sexual orientation, gender identity, or language.
On the one hand, I am against it, because without advertising on my blogs they would not earn me any money. It started with browser apps, and then, as Alex Viall from Mustard IT explained last month, network ad blocking is possible, so that businesses could block all advertising being shown on company computers. In Germany, for example, nearly a third of mobile phone users have installed ad-blocking software, despite the fact that around 95 percent of all mobile users have yet to use this technology.
The new software, which is from the ad-blocking company Shine, will make ads disappear by default, although Digicel says its customers may opt out of ad blocking if they wish to. The performance comparison of these protocols should be considered as the primary step towards the invention of a new routing protocol. Adherence to the guidelines outlined below does not guarantee Playhaven’s acceptance of advertising content, and is not necessarily sufficient to meet the standards of all applicable laws. On the other hand, some websites (especially local news websites), have got out of control and ad blocking is often the only way to actually read the news!
In the US, meanwhile, only one in ten people have an ad blocker, according to data from Sourcepoint and comScore, although it would be sensible to assume that this figure will increase once more people discover the technology. Today, however, Apple Inc already permits iPhone and iPad users to install ad-blocks on their devices.
However, with up to 10 percent of customers’ data currently being eaten up by pop-up ads, it is likely that the new ad-blocking software will benefit millions of customers, thus potentially improving the customer perception of the network provider. However, Angry Birds is still a bandwidth hog, and much of that I suspect is the video adverts that the kids are forced to watch. This paper presents a performance comparison of proactive and reactive routing protocols DSDV, AODV and DSR based on QoS metrics (packet delivery ratio, average end-to-end delay, throughput, jitter), normalized routing overhead and normalized MAC overhead by using the NS-2 simulator. Each advertiser should consult with legal counsel before seeking to place any advertising to ensure it adheres to all applicable laws.
Ads and any offers promoted within ads must not be false, deceptive or misleading or contain spam. The performance comparison is conducted by varying mobility speed, number of nodes and data rate.
The comparison results show that AODV performs optimally well not the best among all the studied protocols.




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