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BIIWe tend to talk about social networks in terms of size, because audience reach is one of social mediaa€™s biggest advantages. But as audiences adopt newer social networks, and peoplea€™s social activity becomes increasingly fragmented, other measures of social network activity become more important, especially for businesses trying to determine where to best allocate time and resources. In a recent report, BI Intelligence calculates an Engagement Index for top major social networks and compares their performance in terms of time-spend terms per-user, on desktop and mobile. Social is now the top Internet activity: Americans spend more time on social media than any other major Internet activity, including email. Pinterest, Tumblr and LinkedInA made major successful pushes last year to increase engagement on their mobile sites and apps. Our BI IntelligenceA INSIDER Newsletters are currently read by thousands of business professionals first thing every morning. Our subscribers consider the INSIDER Newsletters a "daily must-read industry snapshot" and "the edge needed to succeed personally and professionally" a€” just to pick a few highlights from our recent customer survey. With our full money-back guarantee, we make it easy to find out for yourself how valuable the daily insights are for your business and career.
Facebook Users in Arab World 2013: This inforgraphic gives insights about Facebook user’s base growth in March 2013 for each country in the Middle East. Saudi may crack down on social network users: Saudi Arabia’s communications regulator are considering linking national Twitter bloggers to personal social media user IDs as the Gulf Kingdom steps up a crackdown against social network abusers, according to a local newspaper.

Social media empower businesses to innovate :  86% of the 5000 people involved in a study by Dubai School of Government’s Governance and Innovation Program and SAP focusing on Arab youth, believe that social media empowers entrepreneurs. Abu Dhabi Airport named Best Airport in the Middle East joins Social Media: Just this month it announced its Twitter and LinkedIn accounts for both passengers and employees. TV industry players and TV-focused marketers realized they could piggyback on this new consumer habit.
It can be used in many valuable ways:A There are variety of applications for social TV, including support for TV ad sales, optimizing TV ad buys, making ad buys more efficient, as a complement to audience measurement, and eventually, audience forecasting and real-time optimization. All the major social media platforms are moving into the space, but Twitter is in the lead:A Twitter, Facebook and Google+ have all been used for social TV-flavored strategies.
To access BI Intelligence's full reports on The Rise Of Social TV, sign up for a free trial subscription here.
We also look at how the different top activities on social media a€” photo-sharing, status updates, etc. As an added bonus, you'll also gain access to all future reports and daily newsletters to ensureA you stay ahead of the curve and benefit personally and professionally. Fortune 1000 companies, startups, digital agencies, investment firms, and media conglomerates rely on these newsletters to keep atop the key trends shaping their digital landscape a€” whether it is mobile, digital media, e-commerce, payments, or the Internet of Things.
New stats, new studies and reports are showing that people and brands should continuously be looking for a better way to harness the power of social media although there are some restrictions and regulations in some of our countries that can be considered as a constraint.

The Communications and Information Technology Commission (CITC) is studying ways to uncover social media users” real identities”. This means that a better environment for start ups and entrepreneurs to sprout in such conditions.  Many movements in the Middle East encouraging start ups along with incubators and crowd sourced project like kick starter to help new comers with the idea and the funding for their ideas. The Arab Strategy Forum reveals that 173 million tweets were made since March 2012, which represents 3,993 tweets per minute from the Middle East.
According to Moodie report, the Twitter account will mainly update readers as well as passengers about latest news and regular updates on developments, competitions, weather status, and it will serve as a social media help desk as well. If social TV can help make that advertising more effective, or help social media skim some of those dollars, the opportunity is there for social TV to become a major business in its own right.
According to officials, this could easily be accomplished by monitoring users who access Twitter from mobile phones, by requiring them to register an ID when they add money to their phone accounts. Many discuss what they're watching, and these conversations continue long after air-time, with TV-linked chatterA accounting for a significant percentage of overall social media activity.
For smartphone users, social media is a more popular companion activity during TV-watching than shopping.

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