New Delhi, SMO Service company in rajpur, SMO Service company in bhiwandi, SMO Service company in kochi, SMO Service company in jamshedpur, SMO Service company in bhilai nagar, SMO Service company in amravati, SMO Service company in cuttak, SMO Service company in bikaner, SMO Service company in warangal, SMO Service company in mire, SMO Service company in guntur, SMO Service company in bhavnagar, SMO Service company in durgapur, SMO Service company in asansol, SMO Service company in ajmer, SMO Service company kolhapur, SMO Service company i ulhasnagar, SMO Service company in siliguri, SMO Service company in saharanpur, SMO Service company in dehradun, SMO Service company in jamnagar, SMO Service company in bhatpara, SMO Service company in dewas, SMO Service company in indore, SMO Service company in sangli miraj & kupwad, SMO Service company in kozhikode, SMO Service company in nanded waghala, SMO Service company in ujjain, SMO Service company in gulbarga, SMO Service company in tiruneveli, toll free no. SMO, or social media optimization, is the perfect marriage between search engine optimization (SEO) and social media. As a business in the Internet Age, you know you need them both, but how do you know they are working together? In order to determine which social media outlets and content will reach and resonate with patients, you must first understand the delivery mediums. Setting a clear marketing objective will act as a guide to ensure you derive value from your social media marketing efforts.
The blog -- Adding a blog to your website gives your practice a simple way to share information, whether it's office news, photos, videos, or other information. Facebook -- Facebook has become an integral platform for all individuals to connect, and an effective platform for businesses to reach new and existing clients. Twitter -- Twitter is widely regarded as a powerful marketing tool, used to share quick and focused updates, connect with patients, learn from customers' past experiences, and connect with professional peers.
Even if it is not related to your dental practice, if it's interesting and relevant to patients, tweet it!
Remember, keywords, site links, and intriguing content are the key ingredients of a great tweet. YouTube -- Despite being known as a video network first, YouTube is also the second largest search engine in the world, with 100 hours of video uploaded every minute and 4 billion videos viewed on a daily basis. As long as you’re using it right, email is still one of the most valuable and targeted channels for reaching your audience. Use Litmus for render testing and make sure your creative is optimized for any given device. Litmus comes with a free 7-day trial, while the premium version can be had for $399 a month, $149 for the Plus version, and $79 for the basic version. The dashboard lays it all out clearly: import lists, create and send campaigns, and proceed to build your audience. The enhanced tracking option links to your website through Salesforce or Google Analytics.  To use “auto-responders”, you must have a paid account – you can automatically trigger specific responses or segment users based on actions they take. MailChimp offers free subscription for 2000 subscribers or 12,000 emails per month.  For unlimited account, the pricing starts from $10.
Use Reach Mail’s Message Testing feature to see a direct performance metrics comparison of as many as five individual email campaigns. Through this feature, you can also decide on the percentage of your subscriber list that should be used to test the message.
Reach Mail also gives you the option to choose from  several hundred email templates or let one of their designers custom-design it for you. Advanced tracking lets you see who clicked on your links, how many users forwarded your message or who opted out. Target Hero has a prominent WYSIWYG (what you see is what you get) editor, image hosting, HTML as well as plain text emails, and a host of features you’d want to have in email marketing software. This tool is ideal for businesses that require a wide spectrum of features to run their campaigns, but often lack the large subscriber lists. Target Hero requires account verification, to do this, you’ll have to sign up, then follow the SMS authentication process. Aside from creating fresh email marketing campaigns, you can copy campaigns using the clone tool – adjust the original document without making changes to prior versions of your work.
The detailed reporting features allow you to see how many emails were opened, number of embedded links, how many shares there were on social media and a lot more. Mad Mimi integrates with Google Analytics to provide in-depth statistics and click tracking. Mad Mimi pricing starts from $10 per month basic account for 500 contacts and the pro package costs $42 for 10,000 contacts.
The Campaign Analysis Tools use Google Analytics to give detailed reports on open, click, bounce and unsubscribe rates for your contacts. Use Mailjet to conveniently combine template-based marketing and transactional email sending in one online app. Manage email lists, stats and templates all inside Mailjet’s interface, but eventually, you get to decide how you want them sent. No matter what the focus of your newsletter is, you can pull down content from blog posts or search the web to pull content from a variety of sources – Flashissue automatically summarizes this content for you.
Get a premium account which ranges between $20 and $50, and Flashissue integrates with Constant Contact and MailChimp to unlock a host of extra features. The free Solo plan gives you 25 contacts a month with unlimited emails and group plan starts from $5 per month with 250 contacts. They offer two plans; the email plan starts at $20 per month and the email plus plan starts at $45 per month.
Improve various business functions by integrating your email marketing account with other online services. Your AWeber account can also integrate with the most well-known shopping cart tools, letting you add new customers each time they make a purchase on your website. AWeber’s monthly plan goes for $19 and provides 500 subscribers, unlimited emails and a 30-day money back guarantee.
An easy-to-navigate interface greets you and the tabs at the top half of the screen let you create email campaigns and see how they’re performing. Once you have a list of contacts, iContact helps you add a sign-up form to your website so you can convert visitors to solidified subscribers.
Create aliases and send out emails according to specific filters to define your target market. The autoresponder feature sends automatic messages at preset intervals which are triggered by certain events.


The contacts section lets you add custom fields to contact lists and allows you to copy contacts as well as conduct searches. GetResponse will track how many subscribers view your emails, complain, unsubscribe or click on links. Help and support comes in the form of FAQS, webinars, PDFs, video tutorials, a glossary and learning center articles. They offer various packages depends on the number of subscribers, the basic starts from $15 per month with 1,000 subscribers. Zoho’s campaign process is divided into three sections: Basic Details where you select the campaign’s name and email details, Content and, The Audience. Your campaign can be completed once you select your recipients and other campaign-specific details. When it comes to functionality and features, ToutApp has found its place as the Swiss Army Knife of email marketing tools. The need for your sales team to be equipped with templates is always there – in this department, ToutApp excels. The desktop alert and notification lets you know who opened and forwarded emails, and to top it all off, there’s an email chat feature that lets you contact support right through the email you send them.
You can create superb landing pages with ease using LeadPages, and the best part is you don’t need to get into your tech-nerd shoes just to make the most of it. Create a variety of landing pages for your site – pages that ar necessary for having a prominent online presence without having to use an advanced code. The editing template offers plenty of flexibility to customize landing pages whenever needed – 50 templates to be exact. This tool provides multiple templates for almost every purpose, including; newsletter, greetings, promotion templates, giveaways, etc.
They have a brilliant community system that encourages your own personalized designs and vote your idea.
Social media optimization helps connect all of your social media accounts in a cohesive, consistently branded network that points your potential customers where you want them to go. The questions are which tools in that toolbox are necessary, and what is the best way to use them? Patients have different expectations for each social platform and it's imperative that your objectives align with those expectations. A regularly updated blog educates patients, promotes your dental brand, differentiates your practice from the one down the street, and keeps your patients up-to-date on exciting developments in dentistry and your dental practice.
A blog has the ability to provide expansive information in each posting, giving readers a more thorough understanding of the featured topic as well as an inside look at who you are as a person, who your team is, and what your practice philosophy is. Sharing photos, events, and information through specially designed Facebook Business Pages is easy and enormously productive. That includes other dentist offices, dental associations, dental bloggers, dental specialty fields, and dental product manufacturers.
Users create theme-based image collections that include favorite events, hobbies, interests, and more. You can test your emails in traditional web-clients and also popular mobile devices like Android, Apple and Windows. You can test more than 40 clients and devices and with a mere click, Litmus can generate a test email to an address so you can send it to your ESP.
Put the email through a landing page test and within minutes, you’re going to get an overlay of that email with complete results for every link. It’s all business when it comes to collecting statistics, sending emails and improving performance. You have the option to choose if everyone in your list gets the email or a specific segment only – the process is very customizable. The tracking options let you know who has opened the email messages and which campaign links receives the most clicks.
After sending out your emails, MailChimp allows you to integrate your social channels to post regular updates on Twitter and Facebook. This feature also takes into account different subject lines or content within each email, so you can optimize the subject line wording or determine how any given email performs in contrast to others.
Once the ‘test campaign’ has finished, the system will generate a snapshot report highlighting open and click rates for each version. From there on, you can send a follow-up email campaign to the users how clicked on specific links. Choose from 39 social networking buttons like share, like, pin and retweet and easily customize your emails to add links. For the accident-prone among us, there’s no need to worry about deleting your email campaigns as you can always undo the deletion.
Just give your campaign a title, set your recipients, design your email and choose the time to send. Use this information to group contacts into lists depending on email patterns and user interests.
Libraries let you add Mailjet support to your app in several languages, including Python, Ruby and PHP, and integrations with Magento, WordPress and much more. For example, you can use the app’s UUI to create a campaign or you could use the API integration and use a few lines of code to launch a formatted email campaign to your contacts. After populating the editor with a certain number of story summaries, you can change the headline and article descriptions in order to better personalize it for your readers. Even the free version boasts plenty of functionality – you can send your newsletter either through Flashissue itself or Gmail, Facebook, LinkedIn, Twitter, Google+ and a variety of other platforms as well.
Insert a wide assortment of extra features if you wish – documents, images, polls, links to surveys, videos etc.


Create comprehensive reports on your email campaigns to show number of opt-outs, complaints, bounces, forwards and click-throughs.
If you happen to be using a service like Salesforce, you can customize your account to automatically display which customers are subscribed to AWeber emails, and the emails they’ve gotten from you. If you want to take your marketing efforts to the next level, you can visit AWeber Labs to build your own apps and time-saving tools through the AWeber API. After choosing a tab, leave it up to the setup wizard to guide you through the rest of the process.
For instance, if a newsletter is signed up for, the autoresponder sends that person a short welcome message. You will also know how many emails failed to arrive at their destination due to any given reason.
In the Content section, you’ll find an incredibly useful WYSIWYG editor used for HTML content.
You also need visibility into what emails got delivered, which ones were opened or forwarded, in addition to links clicked, attachments opened and attached PDF pages that were opened. This gives you full transparency to know exactly how your emails are doing at any given stage of the process. You’re only a few clicks away from integrating your landing page with the desired marketing platform. With the intuitive visual editor tool, you can add your own HTML and CSS to give more personalized look. If your design receives most votes, their development team look into it and add it in the next update.
SMO Pros employs a strategic, multi-point process to build your successful SMO foundation, boost your SEO, and drive more potential customers to your site.
A blog can be used as an extremely effective channel to promote new dental technology and cutting-edge products and services sold in your office, share in-depth information about specific treatments performed, or promote community events. The additional benefit is that this channel introduces your practice to prospective new patients through information delivered to them from a member of their own trusted network.
It is much more convenient to tweet a message in seconds than to use a time-consuming media platform. Whether filming patient testimonials, a demonstration of a treatment, or just a simple office tour, dental practices are harnessing the marketing power of YouTube.
It is interactive; users can browse other boards, repin images to their board, or "like" images.
The ESP tracking report inserts a tracking pixel in your email and you get subscriber data such as how and where the email was opened, how much time the user spent time reading it, and if it was organically forwarded or printed.
View real-time responses on your social networking activity with regard to email campaigns. There’s Google Integration as well to let you view detailed stats on how each campaign is faring. Sign in through Google or Facebook and have newsletters emailed to your contacts in just five minutes.
The social-share toolbar and social media buttons – Twitter, LinkedIn and Facebook – will work wonders to boost traffic to your web page. With this kind of flexibility at your fingertips, you can really take advantage of customer data in order to better optimize marketing strategies.
The kind of custom fields and tags you create is governed by the type of products and servicing you’re offering.
With the built in spam filter, you can cross check your template and make sure it doesn’t contain any objectionable material. Your dental office can reach out to millions of potential patients in a matter of a few clicks.
Google's social sharing feature is proven to drive traffic to your website, increasing your visibility in the networks' integrated search results. When patients enjoy your content, they share it with their friends and families on their own personal social networks.
For example, your dental practice may pin items such as "Top 5 Ways To Keep Teeth Healthy," "Teeth Whitening Techniques," or "Foods You Can Eat While in Braces." If they agree, using your patients' before-and-after dental photos can create valuable content on Pinterest. Today’s marketers may not be as email savvy, nor do they consider it to be a “cool” way of contacting clients, however, it has stood the test of time and proven itself to be an effective method of communication. A campaign comparison tool pits your previous campaigns against the current one to give a complete picture. Designate a staff member to update the blog at least once a week or make time on your schedule to do so, even if it's just to remind patients about a contest. How it works: Twitter is an interactive stream of messages that are limited to a maximum of 140 characters each.
One of the key features of Google+ is "Circles," which are simply groups that contain your contacts.
Pinterest drives more referral traffic on the web than Google+, YouTube, Reddit, and LinkedIn -- combined. The editor also lets you add, delete, and rearrange sections of your email like text boxes, images, QR codes, social media elements, and Google Maps.
Alternatively, hire a company with dental-specific social media expertise to manage the postings on your behalf.
Set up a profile for your dental practice and then start adding your patients (if they agree to it), local businesses, and other dental-related professionals to your public circles.



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