MORE ABOUT BRANDONAfter being physically and mentally disabled by a brain tumor, Brandon overcame the odds to regain his health to help his pregnant wife in her fight against stage 3 breast cancer. We strive to bring the latest marketing information, trends, best practices and success stories to our audience in a meaningful way. As a brand marketing agency we are all about marketing trends and new technologies, let us keep you updated as we stay on the cutting edge of it all.
First, kick start summer with Portland’s Digital Marketing Conference, where boot camps will cover everything from audience targeting to content marking to SEO. 1) Digital Marketing Conference: June 18th-June 19th at Portland Art Museum and U of O White Stag Building in Portland, OR. The Portland Digital Marketing Conference, PDXDMC, is a yearly conference for business professionals looking to add digital marketing to their business promotion activities or to enter digital marketing as a profession. 2) Integrated Marketing Week – June 10th-June 13th at Metropolitan Pavilion and The Altman Building in New York, NY.
Marketing is changing at what seems like the speed of light. The customer experience no longer recognizes offline, online, above the line or below. Integrated Marketing Week gives you access to high-level visionary keynote speakers, over 80 sessions across four tracks, and one-to-one Advice Clinic meetings. IMW2013 is for EVERY marketer who needs to fill in the gaps of their integrated marketing campaign.  Whether you want to learn more about direct mail, online, TV, radio, mobile marketing,- even retail-, IMW2013 will give you access to the professional resources you need to help you add it to your marketing mix requires. Plus, Integrated Marketing Week offers exciting social events as well … including can’t-miss launch and closing parties at New York City’s hottest watering holes! Metrics Summit is “Big Data for Marketing!” From early adopters leading the effort to those still in discovery mode, this is the only comprehensive event dedicated to digital analytics and marketing optimization.
4) SMX Advanced – June 11th-June 12th at Bell Harbor International Conference Center in Seattle, WA. SMX Advanced is the only search marketing conference designed exclusively for experienced internet marketers. 5) Social Media Strategy Summit – June 12th at McGraw Hill Conference Center in New York, NY.
Social Media Strategies Summit isn’t just another discussion about the future of social – it’s THE event for companies actually doing social now. Each Summit additionally offers networking opportunities with the “who’s who” in social media. We handpick speakers for each Summit to ensure they deliver the content most relevant and essential to your business growth.
Subscribe to Our Monthly NewsletterSubscribe and get the latest TMM exclusive discounts, job openings and MORE! Marketing Case Study are one of the most powerful ways for a brand owner to demonstrate what it delivers rather than what it offers. Writing a Marketing case study is not about touting your product features, but about the customer problem, the solution, and finally the results. For example, did they research the market; draw up a short list of potential solution providers? At this part of the case study you need to create quotes from the customer or client and quotes from your own organization that provides some “color” to the story. It’s also important to have numbers or statistics (measurable stuff) which back up and validate what is said you have delivered. Using these stakeholders own quotes will be powerful (and permission from the customer or client will be required). Read previous post:Marketing Campaign is Time-consuming Challenge For MarketersSuccessful Marketing campaigns aren't created on an ad hoc basis, they are thought about and planned in detail.
Don't get me wrong you will have to do traditional advertising as well to supplement word of mouth, but the best marketing tool, is still word of mouth.
It's also probably the hardest to master but if you do a few things you'll do pretty good at it. So next time you think about how many people are on your marketing team, remember to add the number of customers you have. Co founder of YHP, founder of IncuBus Ventures, online marketing consultant & host of one of London's top entrepreneurial events (Flagons Den).


You may have an idea for the next big UK business, but in order for a new venture to […]What’s missing from your 2016 marketing plan? Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Clipping is a handy way to collect and organize the most important slides from a presentation.
Anytime a person has back pain, they will normally visit a chiropractor’s office to relieve the pain that they have been feeling.
These seminars can be local events that are small and quaint or larger events held at a college. A good way to lure a person back to an office is to recognize them on the one day of the year that they can call their own – their birthday. What needs to be done is that the person will want to advertise in all of the local outlets so that their name and face become commonplace. This will allow a chiropractor to help their local community and do so while bringing in sales. Many of the elderly clients seen are going to inquire about age-related discounts and offering them can turn these persons into leads. By offering discounts based on referrals, clients will surely recommend your services to their friends. By offering a discount to members and promoting within the gym, it will be possible to boost sales and draw in new clients. By giving away services for free or offering discounts, it is possible to begin branding a chiropractor and ensure that future sales are always flowing. Gaille is one of the top business bloggers in the world, and he has founded several multi-million dollar companies.
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A local focus and an international collection of speakers provide a broad overview to digital marketing practices, while digital marketing boot camp classes and small group presentations provide skill-building opportunities.
The deluge of social media, big data, analytics, mobile, ecommerce, personalization and both multiple channels and devices is presenting you, as a marketer, with the biggest challenges … and opportunities … you have faced in two decades.
Plus, you’ll be able to engage with over 3,000 marketers – and meet the people behind the scenes who can help you with your marketing initiatives in 2013 and beyond. As the leading conference covering the impact of data & technology on marketing, eMetrics Summit focuses on driving business results through data analysis and technology adoption. Sessions are fast-paced, Q&A-packed, frequently controversial, always informative…and don’t stop to cover the basics.
Influencing industry developments is an essential mission of SMX Advanced, which connects search marketers, decision makers from the search engines, and other key industry stakeholders.
The most accomplished search marketers in the world will present cutting edge tips for driving traffic and increasing conversions from paid search advertising, SEO, social media marketing, and more.
Our largest summits, SMSS Vegas and SMSS Boston, have 9 interactive pre-summit workshops and over 40 learning sessions over the course of 3 days.
SMSS runs in various cities throughout the year including San Francisco, NYC, Chicago and Dallas. Take advantage of this opportunity to mix and mingle with leaders in the industry and network with speakers, attendees and solution providers throughout the event. Our team works diligently to bring Summit attendees the best topics, case studies and strategies that are directly applicable to their company’s social media marketing and branding goals. It can be nice to include some lessons learned also, so long as they don’t reflect poorly on your company or your product. This is the evidential basis part of the case study and in many respects one of the most important ingredients. A magical occurrence akin to going viral, that just happens if you're lucky, because we all feel that people should be lauding our product to everyone they meet right?! No use having someone sell the product as amazing and then not remember the name or the brand. Sending out a simple birthday card will show the client that your office remembers and cares about them.


Buying jerseys for a local baseball team or promoting a local food drive can be very fruitful.
If not, ask about passing out fliers to current patients or even offering discounts to any person currently in the hospital. This can be done on a strict discount basis wherein a person will save 10 percent on their next visit or be rewarded with a free session after they have referred so many people.
Promotion on a local scale will be of the utmost importance and will bring in highly targeted leads that will turn into continual clients.
Another great Pacific Northwest offering is SMX Advanced, where you can dive deep into search marketing while exploring Seattle sights. The conference takes place over two days and includes nationally recognized keynotes and the fast-paced Ignite DMC learning experience.
That’s why the DMA and Econsultancy have developed IMW2013, the 3-day, content-led event to help you through this maze.
You’ll participate in conversations orchestrated to debate thorny issues and move the industry forward. Your company is encouraged to send representatives from various departments within your organization so you can each take advantage of the various event tracks and session topics.
These 2-day summits offer over 25 learning sessions and 4 interactive pre-summit workshops. It's not only dealing with problems, exceeding expectations when generally when dealing with customers will help too. Part of this is the experience and impression it has left on someone but they then have to remember the name in the moment too.
Instead of letting unknowledgeable customers slip through the cracks, revitalize a chiropractor’s office with these marketing ideas for chiropractors. Come up with a very informative seminar that talks about chiropractors, what they do and what every person can do to ensure that they are always in proper health. By adding a special birthday discount into the mix, these past customers can easily become return customers that come back often. Taking this marketing idea one step further would include offering free adjustments to a retirement home on a monthly basis. Many of these patients will seek further rehabilitation services that normally include a chiropractor. There is also the possibility of printing up fliers and handing them out to gym patrons as they exit the gym.
Once a person has been in your office, keeping them happy will result in numerous referrals and a continually growing client base. One more not-to-be-missed conference in New York is the Social Media Strategy Summit – one the largest social media summits with tracks and lead by some of the industry’s best. The 2013 Portland Digital Marketing Conference will kick off on June 18, and 19, following other conferences that focus on other aspects of the digital ecosystem. Each event hosts corporate case studies from local brands and features 2 to 4 different themed learning tracks. This article provides our top tips for writing a compelling marketing case study that will drive sales. Through these marketing efforts, not only will sales increases, but potential clients will be better informed as well.
Through the sharing of knowledge, many of the attendees will become clients that come back routinely. This means that sponsorship has to be done out of pure kindness and that it may result in exposure, or it may not. Inquiring about this first with the gym’s management staff is necessary to ensure that they will allow this promotion on their premises.



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