Wendy is Branch Manager at Brook Street in Inverness and is celebrating her 12 year anniversary with the high street recruiters on the day of this event!
Wendy's career at Brook Street got off to a great start, after being promoted from a Temporaries Consultant to a Branch Manager in the space of a year. Angela Garry is a qualified teacher and psychotherapist with 24 years’ experience in administrative roles in England and Ireland.
Andy is the Strategic Business Manager for Sue Bruce, Chief Executive of the City of Edinburgh Council. Andy also worked in the private sector as Senior Policy Adviser within Saltire Public Law and Policy, advising clients on how best to engage with government and to influence and enhance legislation and guidance. Since setting up Cameron Consulting in January 2004 I have been on a wonderful journey.Building on the coaching skills I learned while working with one of the Big4 international accounting firms the range of clients has developed to include senior executives, business owners, new graduates, first time managers and headteachers.
Based in Edinburgh, Scotland I am an Associate of the Edinburgh Institute at Edinburgh Napier University and also a Member of the Chartered Institute of Personnel and Development ( CIPD). To demonstrate that I do what I teach I love to find out more about others and you should have no trouble finding a way to get in touch with me that suits you whether it be by phone or email or Twitter, Facebook or LinkedIn.
John Curtis, one of Scotland’s leading journalists and a user of social media as a force for business growth. Margaret Williamson is Director of Boardroom Development Limited, the business she established in 1993. Margaret helps people at the top of organisations make the connection between their own beliefs, attitudes and behaviours and the outcomes they achieve for staff and customers. Gilly gained practical management experience in finance, sales, marketing and training in a variety of roles at Midland Bank, Mars Confectionery and Kettle Foods. A lively, approachable and impactful presentation style makes Gilly a popular and sought after speaker.
Amy firmly believes that we are all happier and mentally healthier at work when people develop effective relationships. Amy, founder and CEO of Headtorch, delivers learning and development (L&D) sessions using a dramatic storlyline to stimulate discussion.
With a background in theatre and education, business, mediation, neuro-linguistic programming and coaching, Amy’s purpose is always to provide highly accessible, thought-provoking and engaging sessions.
She has worked with a wide range of organisations including: PepsiCo UK, CIPD, Healthy Working Lives and the Scottish Institute of Business Leaders. Few people understand the importance of looking after high-profile figures than Joan Serafini. Lucy recently joined Principal Hayley Hotels to assist with the merger of the new Scottish Cluster Hotels across Edinburgh and Glasgow, consisting of Grand Central Hotel Glasgow, Blythswood Hotel Glasgow, George Hotel Edinburgh, Roxburghe Hotel Edinburgh & Bonham Hotel Edinburgh. I have 18 years marketing and communications experience in the not-for-profit sector, with 13 at a senior level.
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Here at Adindia360 Web Design, we offer brilliant and quality website designing at the cheapest prices. We design brilliant eCommerce website that will not only help you to sell your products online, but will make the shopping process easy for your customers. We design user-friendly and robust portals for Matrimonial, Community, Classifieds, Travel, Job or Real Estate and more. Along with great design, we create a fully flash made website with cool animations and interactive navigation.. We provide perfect discussion forum on your website that will engage your website visitors in conversation, allow them to post topics, responses, involve them in online discussions. Search Engine Optimization is the process of improving the visibility of a website on organic ("natural" or un-paid) search engine result pages (SERPs), by incorporating search engine friendly elements into a website. Our search engine promotion services are designed to improve your website's ranking in short order. The post 11 Impossible Tech Interview Questions You Don't Want To Be Asked appeared first on DreamStateDigital.
You may purchase phone plans with more than enough data to cover things like casual web surfing and streaming the occasional song. It means that if you spend an hour a day on social media over a cellular network, you could be using 2.7 GB of data a month. A lot of that usage is likely due to the auto-play video Facebook recently added to its app. You can disable the auto-play option for newsfeed videos when you’re on a cellular network by going in to the Facebook app and tapping the options button (the three horizontal lines on top of each other) found on the bottom right for the iOS version, and towards the top right for the Android version.
Streaming music at the normal, average stream quality for an hour will use up 43 megabytes of your data plan per hour. If today were the last day of your life, would you want to do what you are about to do today? But you may not realize that browsing Facebook could be a big hit against your data plan too. The post How a tweet turned Uber’s first hire into a millionaire appeared first on DreamStateDigital.
The post How E-Commerce Is Finally Disrupting The $600 Billion-A-Year Grocery Industry appeared first on DreamStateDigital. While some healthcare professionals are effectively leveraging the Web to connect with time-strapped patients, many providers still have significant work to do on mobile if they are to meet consumers‘ needs, according to a report from Kentico. The post Healthcare marketers miss the mark on mobile, leading to frustration appeared first on DreamStateDigital. Kentico’s digital experience research showed that consumers are becoming increasingly frustrated with the lack of mobile options when it comes to communicating with healthcare experts or navigating wellness sites on smartphones.
The post Important Alert: Payments scam targeting web designers and other small business owners appeared first on DreamStateDigital.
The scam: An inquiry asking if you accept credit cards before discussing any project details.
The customer often suggests a large deposit on the project, but insists on a rushed timeline. The prospective customer will claim they are ready to make payment with a credit card so that work can begin immediately. The prospective client will provide a reason why the third party can’t accept the payment directly. Once you process the credit card payment and receive the funds, the fraudsters will be asking you to quickly deliver the funds to the third party and get to work on the project.
The post This CEO is taking on the biggest banks on Wall Street — and winning appeared first on DreamStateDigital. The post Google employee dies in an accident at the Cannes Lions advertising festival appeared first on DreamStateDigital. The post How a tweet turned Uber's first hire into a billionaire appeared first on DreamStateDigital. The post How To Rock Brand Journalism Like a Celebrity appeared first on DreamStateDigital. Goop ’s pages that are labeled “Go,” “Be,” “Do,” “See,” “Make,” “Get” and “Shop” represent the site’s wide variety of content.
With light and fun articles on topics such as fashion, beauty and fitness, Conrad’s site appeals to every need of her high-maintenance audience.


Hollywood A-listers are now adopting this tactic to promote their personal brands and offer insights into their interests and passions. As you plan for a new year, quarter, or month, it’s time to determine your SMART marketing goals. The post A Visual Guide to Creating the Perfect Linkedin Company Page appeared first on DreamStateDigital. A LinkedIn Company Page gives a business a tremendous opportunity to advertise its products and services, recruit top talent, & share important, interesting, and useful updates. Anyone with a company name and company email address can create a LinkedIn Company Page within minutes.
Crafting a clear, relevant, and click-worthy title is the most important thing you can do to ensure that the article you spent hours and hours researching and writing performs well.
A great headline ensures that your post is found in search results and shared on social media, meaning more people will read and benefit from your article. There are handy formulas for writing headlines, but it can also be helpful to know what words and topics perform well.
Uprise.io, a content marketing tool that allows you to research and analyze top performing content in different industries, gathered data on nearly 500,000 articles published from January 1 to April 30, 2015. To help marketers and consultants through the process of quickly creating a campaign we have created a email sequence planning template. The post How to plan event-triggered automated email campaigns appeared first on DreamStateDigital.
I think that the reason event-triggered emails are underused is that maybe many companies are still in a campaign mindset. The great benefits of event-triggered e-mails is that once set up and tested for effectiveness, they are a low cost method of boosting response. Research shows that behavioural email marketing is a powerful technique to automatically follow-up online customer actions to help increase conversion to sale at a low cost. The post A Guide to Email Marketing and Marketing Automation Tools appeared first on DreamStateDigital. Companies have long used email marketing to reach out to people to keep them informed and to remain connected with them. The post 5 ways for brands to build relevance and trust appeared first on DreamStateDigital. LeadSift, a provider of #social media intelligence solutions, announced that OMERS Ventures and Salesforce Ventures have invested in the company. LeadSift also officially launched its Consumer Insights API to allow for easy integration of real-time social insights directly into other business applications to enrich contact and profile data. The Apple Watch is here to stay, and depending on how you feel about smartwatches, that may be a good or bad thing. The second annual EContent Sourcebook: A Guide to Content and the Digital Experience brings together everything digital content professionals need to know in 2015. With the myriad of demands pulling at you from every direction, it can be difficult for any business leader to prioritize which area most needs your attention next.
Creating a winning strategy and blending it directly into the work-fabric of mid-market and Fortune 1000 companies is our passion. Durante un tiempo los emails publicitarios eran considerados como una herramienta ineficaz para hacer marketing. Sin embargo, ahora el sentimiento del consumidor hacia su “bandeja de recibidos “ es totalmente la contraria. Por otra parte, la mayoria de las redes sociales se consultan a modo de entretenimiento y diversion, psicologicamente el consumidor espera encontrar informacion no relevante, en la mayoria de los casos, mientras que en el email espera encontrar informacion de mayor relevancia, ya que, una vez bloqueados todos los mensajes considerados de no interes, solo esperamos disponer de informacion realmente seria o de nuestro interes en nuestra bandeja de entrada. Por ello, las campanas de email marketing son actualmente mas valiosas a nivel de impacto que lanzar un tweet o postear un mensaje en Facebook. Estamos viviendo momentos de saturacion en los impactos mediaticos y publicitarios, por ello, las campanas de email marketing vuelven a adquirir efectividad, porque las recibimos en un espacio, nuestra Bandeja de Entrada, que la consideramos reservada a informacion especificamente de nuestro verdadero interes.
Recibimos en esa Bandeja de Entrada de nuestros emails, aquellos mensajes que realmente nos interesan, porque una vez pasada la temporada de que hemos considerado como algo nocivo los emails publicitarios que recibiamos, tenemos la Bandeja de Entrada totalmente personalizada a nuestro gusto, por ello si recibimos un newsletter o un email de una marca que nos interesa, nos prestamos a abrir el correo y la informacion la percibimos de interes, leemos y claro, finalmente podremos borrar el email recibido, pero la informacion ya se ha registrado en nuestro cerebro como una informacion de interes, habiendo causado el impacto buscado por la marca emisora en nuestra mente de consumidores.
Por supuesto, no debemos de dejar emitir mensajes en el resto de nuestros canales de comunicacion, porque recordemos que todos esfuerzos comunicacionales nos generara una sinergia positiva para nuestra marca, pero sin duda, es momento de utilizar nuestras bases de datos y configurar una campana de email marketing destinada realmente a aquellas personas de nuestra base de datos, que creamos les pueda interesar la informacion que le vayamos a enviar, realmente segmentaremos un target group que este interesado en nuestra marca.
Otro de los secretos del email marketing es que el tema del email sea lo suficientemente creativo para que despierte el interes del receptor del mensaje, de esta manera el “subject” se convierte en un componente vital tambien para el exito final de la campana. Y siempre, una vez aplicada la campana deberemos comprobar a traves de las metricas si realmente el contenido de la campana fue de interes para la base de datos que utilizamos, analizar en que fallamos si las metricas no fueron las deseadas y comprender que rasgos debemos repetir la proxima vez si la campana fue un exito.
Analizar los resultados de una campana siempre es una oportunidad para conocer mejor el comportamiento y los intereses de nuestro target group y en futuras campanas de email marketing, conseguir realmente que esta sea efectiva para los resultados de la empresa. Chair of the Board of Costco Wholesale Canada, is the 2016 recipient of RCC’s Lifetime Achievement Award. Over the past 12 years, Wendy and her team have experienced some great successes - from winning an internal Branch of the Year award three years running to achieving regular quality at work awards for their performance.
He is an ex marketing manager for the Post Office and a small business owner who has seen his own business harness social media to reach more than four million customers a week.
She is an experienced strategy and organisation development consultant specialising in working with business and community leaders. She combines a clear understanding and skill in strategic thinking with an ability to design and facilitate innovative learning opportunities that sensitively raise the self-awareness and capability of her clients. With a strong business background and interpersonal skills, Gilly is an enthusiastic and knowledgeable trainer and developer of people.
With speeches full of helpful tips and practical suggestions that audiences love for their immediate benefits, Gilly’s approach is enjoyable, frank and very memorable. There will certainly be drama and she’ll be very interested in your thoughts and ideas throughout. With over 20 years of experience in the hospitality industry Lucy is looking forward to meeting the ACES delegates. For the last 12 years I have been managing the Jeans for Genes Day Appeal where I have been instrumental in raising over £35 million. For the first time in their history, Assistants are starting to get the recognition that they deserve as strategic business partners and not just as a support mechanism.
Your customers get impressed by seeing your product and services which is displayed beautifully and creatively.
Here we have web site designers who have minimum 3 years of Industry experience and who are aware of the trendy designing.
A successful search engine optimization campaign will have, as part of the improvements, carefully select, relevant, keywords which the on-page optimization will be designed to make prominent for search engine algorithms. The videos appear at different rates for each user based on a variety of factors in Facebook’s newsfeed algorithm. Although several marketers, such as Web MD, have made a strong push for applications centering on healthcare, doctors and providers must roll out a greater presence on mobile and SMS to connect with consumers.
That’s why we wanted to let you know about a new scam targeting web designers and other online merchants. They do this because they’ll be paying you with a stolen credit card, and want to complete the scam before the card is reported as stolen or the true owner of the credit card detects the unauthorized transaction. This could range from them not being set up to accept credit cards to them being tied up with a family emergency. Unfortunately you will now likely be looking at a loss as the true holder of the credit card will dispute the charge and you will receive a chargeback.


The site—featuring her handpicked team of experts—provides a goldmine for guidance on food, fashion and mindfulness, among other topics.
Articles feature multiple graphics and rich visuals produced with a feminine flair that resonates with readers. It’s the leading social networking site for professionals, it is a truly unique space on the web, one that blurs the lines between knowledge- sharing platform and relationship-building tool. The guide also includes several inspirational visual examples garnered from top-performing company pages to assist you in crafting your own perfect linkedin company page.
This way, you not only know how to optimize your headline but also can come up with article ideas that will attract and intrigue your target audience. To setup event-triggered email does need investment in a project to work through the relevant creative treatment and targeting for different customer actions and position in the lifecycle. You can let the technology take the strain since there are too many triggers and layers of segmentation to manage manually. One barrier to setting up these event-triggered email sequences is the time it takes to specify the sequences if it’s a new approach to the company or agency.
In fact, there is a high probability your company is already using some form of it, even though you might not be aware of it. Traditionally, you would buy an email database and have an email server with the capability of high-volume email blasts to send out mailers to people in that database.
He says in a press release, ““Companies need to move beyond collecting likes and retweets with meaningless content.
The company says the investment will further product development efforts and fuel sales and #marketing.
As we learn more about how people are actually using their smartwatches, manufacturers have the opportunity to create devices and operating systems that better address the needs and wants of users. La principal razon era que los emails publicitarios iban directamente a la carpeta de eliminados por los usuarios. Por lo que la percepcion esperada cambia y, actualmente, se presenta mas positiva para las campanas de email marketing.
Todos sabemos que unos de los secretos para tener exito en nuestro email marketing es que sino enviamos nuestro email a la base de datos adecuada, corremos el gran riesgo de fracasar en la campana. Una vez este haya abierto el email, y el receptor haya leido facilmente la informacion -casi de manera inconsciente- otro de los secretos es que el email debe incluir es un “call to action”, un boton donde el consumidor pueda clickar en el momento de lectura del email y le lleve directamente a efectuar la compra online. Para ello, el diseno del email debe ser lo suficientemente atractivo: Poco texto, mensaje claro, corto, directo y anadir una imagen lo suficiente atractiva para el receptor del mensaje.
Wendy firmly believes that regularly rewarding her team for a job well done helped them to achieve this success, and can bring a whole host of additional benefits too - as she will be discussing at this event. Andy was Business Manager to the Leader of The City of Edinburgh Council between 2003 and 2012, serving Council Leaders from different political parties and in both majority and coalition Administrations. My workshops are aimed at getting people to speak up and have their voices heard and I have been engaged by organisations to help them hear those voices.
John is also motoring correspondent for the Daily Record, an expert on low carbon vehicles and is a broadcaster and business advisor. She began her consulting career in 1987 with PA Consulting Group where she was a Senior Strategy Consultant in their International Financial Service Group and a key account manager for the public sector in Scotland. In addition, Gilly has developed and grown Priority Management in Glasgow with year on year growth; her high standards and expectations throughout the business from administration to delivering training have resulted in a significant market presence. By introducing people to new working processes and by leveraging existing IT, productivity and performance improvements are immediate, tangible and measurable. Her concept of an event management company seemed to fit in well as another arm of the organisation.The success has come from spotting the possibilities of business events and trips, to and from Scotland.
Also, a good design compels your website visitors to explore your website further and much deeper. Search engine optimization is broken down into two basic areas: on-page, and off-page optimization. Be sure to keep an eye out and look for these telltale signs that you may be dealing with a fraudster. Originally started as a weekly email newsletter, Goop quickly transformed into a repository for consumers who crave lifestyle content. Paltrow follows the principles of brand journalism by providing the type of lifestyle content that focuses squarely on her target audience.
Mark Brownlow has more on the whys and wherefores of event triggered campaigns in this post on Email Marketing Reports. With that in mind, Battery Ventures decided to find out exactly how smartwatches are being used. Por supuesto, deberan incluirse tambien las redes sociales de la empresa, porque siempre vamos a generar sinergias con el resto de los canales de comunicacion de la empresa.
Her main area of interest is in the link between strategic outcomes and leadership behaviours.
Gilly now has a first class team working with her to deliver the Priority Management programmes. She has to organise possibly the most glamorous event ever to hit Scotland.She was the Scottish co-ordinator of the Braveheart film premiere in Stirling, liaising with BAFTA, 20th Century Fox and essential services, such as local police, to ensure the evening for the event went smoothly. They celebrate and recognise the role and its importance while encouraging Assistants to take control of their personal development, and drive their own career agendas. The only way to keep your customers engaged and increase your sale is good content, easy-to-use features and exciting offers. On-page optimization refers to website elements which comprise a web page, such as HTML code, textual content, and images. They’ll offer to place a large deposit and then ask if they can transfer funds to you that are destined for a third party. Paltrow and her team provide such compelling information that it wasn’t hard to get sucked into a few articles while researching this story.
Goop features many industry experts, which enhance the credibility of the site even beyond Paltrow’s celebrity status. Though the site may tout Conrad’s celebrity name, the information is laser focused on her target audience, the typical girly girl who views primping as a necessity.
To help you align your marketing efforts with SMART goals, our Partner HubSpot built this marketing planning template that you can download for free. The best thing about our designing team is they are always ready to provide with endless ideas and possibilities. Off-page optimization refers, predominantly, to backlinks (links pointing to the site which is being optimized, from other relevant websites). Once you agree to the project, this new customer will want to pay you with a credit card very quickly.
If you require any creative assistance, they are here to assist you with proper suggestion.
Once you transfer funds to the third party the original credit card payment will be charged back to you and all contact will be lost with the scammer.



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