To keep up with the fast-paced web design industry you must seek out self education sources as often as possible, such as books, or you’ll be left behind. Certainly there can’t be any promise that these books will deliver, but it will be worth your while to check them out. Each book has either a release date or estimated release date listed, however these dates often change due to publishing and other related issues, so please take these dates as approximations only.
This addition to the popular ICONS Web Design series focuses on very carefully crafted navigation systems, where usability and narrative are taken in consideration in the development of the website.
Featuring over 90 projects from more than 20 countries, as well as case studies on outstanding work by the world’s leading studios such as Fahrenheit, Clusta, and Sequence, this collection illustrates the ingenious solutions to one of the most difficult and important aspects of web design. Whether you’re a seasoned search marketer, a paid search advertiser, or a complete novice, this book will help position your business front-and-center when prospects are searching for solutions online.
In addition, Lutze explains how to respond to your customers and understand their issues, wants, and needs so that you can more easily turn prospects into customers. This book presents a chapter-by-chapter guide through an appropriate User Experience process, as well as provides additional information on the creating SOWs and Proposals, Project Ecosystem, best practices for meetings, and understanding business requirements. User Experience neophytes and professionals alike should be able to find information relevant to any phase of a project in this book. This book delivers a proactive approach to building an effective Web site that is search engine friendly and will result in better search rankings. It outlines the steps needed to bridge the gap between a Google search and a Web site, and also improve the users’ experience once they get to the site.
Creating a satisfying user experience is the key to maximizing search effectiveness and getting conversions.
Designing usable and aesthetically pleasing interfaces is crucial to the success of any application on today’s Web. This book also covers the process of web site design from the discovery phase all the way through production and the development of style guides. This fundamental survey quickly reveals key evolving ideas in the industry, putting them into a rich historical and cultural context.
This breakthrough book offers you a series of best practices for using HTML, CSS and JavaScript, for building sites with Flash that will stand tall in search rankings. The first -and only- book that explains how to optimize Flash content for search engines, Search Engine Optimization for Flash is an invaluable resource if you develop with Flash and want to be sure your audience can easily find your site. Author Jason Teague takes an approach to CSS that breaks it down around common design tasks and helps the reader learn that they already think in styles- they just need to learn to speak the language.
Professional Widgets with CSS, DOM and Ajax is the first guide to building web widgets – tiny applications that can be embedded in a web page or on the desktop and have exploded in popularity in recent months.
Inside, award-winning programmer Rajesh Lal provides readers with a methodology for building widgets using standards like CSS and DOM to create widgets that work anywhere. Next he guides readers though the creation of widgets using several popular toolkits and frameworks including Yahoo! Professional Widgets with CSS, DOM and Ajax is heavy on step-by step examples enabling readers to get up to speed and begin building widgets quickly and easily.
The next major advance in the Web 3.0 will be built on semantic Web technologies, which will allow data to be shared and reused across application, enterprise, and community boundaries. Written by a team of highly experienced Web developers, this book explains and examines how this powerful new technology can unify and fully leverage the ever-growing data, information, and services that are available on the Internet.
Helpful examples demonstrate how to use the semantic Web to solve practical, real-world problems while you take a look at the set of design principles, collaborative working groups, and technologies that form the semantic Web.
From beginning to end, the book will explain a concept and show how that concept relates to the development of an actual sample web site the reader can access online. Once a concept is explained in theory, it is then illustrated by showing how one would implement each concept in a real web site. While other Drupal books focus on module development, Front End Drupal is 100% focused on issues of site design, behavior, usability, and management. The authors show how to style Drupal sites, make the most of Drupal’s powerful templating system, build sophisticated community sites, streamline site management, and build more portable, flexible themes. You’ll also gain hands-on experience through several case studies that walk you through site creation and customization from start to finish.
Using clever illustrations, easy-to-follow lists and diagrams, and other friendly touches, Website Owner’s Manual helps readers form a vision for a site, guides them through the process of selecting a web design agency, and gives just enough background to help them make intelligent decisions throughout the development process.
This book provides a jargon-free overview of web design, including accessibility, usability, online marketing, and web development techniques.
Using Website Owner’s Manual, readers master the vocabulary and concepts they need to discuss how a website dovetails with the needs of a business. This book will help them work confidently with the designers and developers building and maintaining a site so they can concentrate on what your website needs to do. The expanded second edition of Dan Cederholm’s best-selling Web Standards Solutions is even better than the first. This book, like the first edition, is your essential guide to understanding the advantages you can bring to your web pages by implementing web standards and precisely how to apply them.
Web standards such as XHTML and CSS are now fairly well-known technologies, and they will likely be familiar to you, the web designer. This book demonstrates how to use jQuery to reduce the amount of code you need to write and reduce the amount of testing that is required.


You’ll see how separation of presentation (CSS), markup (XHTML), and script (JavaScript and Ajax) in web pages is a crucial direction in web development for creating maintainable, accessible, cost-effective web sites.
The featured full-color code syntax highlighting provides you with a visual reinforcement so you can see the various pieces and parts that make up each line and section of code for each language. Recharge Your Design Batteries will help shock you out of your complacency, inspire you to look in new directions for radical solutions, and invite you to hone entirely new skill sets. Web Application Architecture provides an in-depth examination of the basic concepts and general principles associated with Web application development, using examples that illustrate specific technologies. This conceptual knowledge is critical when building and deploying complex systems that are scaleable, extensible, maintainable and reusable.
The book explains the underlying protocols and languages that support Web application development, and delineates the best practices associated with building robust applications.
It describes mechanisms for providing Web access to heterogeneous data sources including relational databases and multimedia.
In Web Anatomy, renowned design researcher Jared Spool, founder of User Interface Engineering, and veteran interaction designer Robert Hoekman, Jr., author of Designing the Obvious and Designing the Moment, introduce a collection of interaction design frameworks and reveal how the psychology behind these standards leads not only to effective designs, but can also serve as the basis for cutting-edge innovations and superior user experiences. Jakob and his coauthor Kara Pernice train thousands of people each year on Web usability, and in this book they demonstrate what can be learned from users’ eye paths over a broad variety of Web designs. Readers learn how much a user’s goal or task influences the way they read and traverse a Web site, which parts of a page users attend to first, how readers react to advertising and design elements that look like ads, where people look first for common page elements and navigation, how they respond to text, pictures, and multimedia, and so much more. With all this data in place, readers come away with practical and effective information about designing their Web sites. Developers don’t get to spend a lot of time thinking about design, but many secretly wish they knew how to make their applications look just a little bit better. This book takes you on a journey through a web site redesign, where you’ll learn the basic concepts of design, color theory, typography, and accessibility. You’ll learn how to take a sketch and transform it into a digital mockup in Photoshop, and then finally into a working web page.
You’ll see how to develop logos, icons, and buttons using Illustrator and Photoshop, and then code a web page that will load fast, be easy to maintain, and most of all, be accessible to all audiences.
The Designer’s Guide to Business and Careers is a comprehensive guide to basic business issues for designers in today’s competitive marketplace.
You’ll find information on how to successfully navigate your design career or start your own studio with case studies, tips, examples and exercises. From choosing a career path to freelancing to striking out on your own, this must-have guide gives you the tools you need to find clients, negotiate prices, understand production basics and stay on top of industry trends. This book covers everything from installing PHP & MySQL under Windows, Linux, and Mac through to building a live web-based content management system.
While this is essentially a beginners book, it also covers more advanced topics such as the storage of binary data in MySQL, and cookies and sessions in PHP. Advanced CSS goes beyond the basics of CSS to give you an expert’s understanding of CSS concepts and practices. It discusses everything you need to know to work on large-scale projects, such as CSS optimization and techniques for managing complexity.
The book uses real-life examples to help intermediate CSS developers take their CSS skills to the next level and help all Web developers and designers utilize the full power and flexibility of CSS.
Based on the latest research on how people read the Web, it also includes numerous tips, tricks, and techniques on writing a blog, training, and creating an audio or video podcast.
This book is the key to delivering useful, usable content to your online audiences, when and where they need it most. This is the only book that gives practical advice on staffing and resource allocation for web editorial roles and responsibilities. Focusing on the user experience as it relates to content strategy, this book defines content strategy, its business value, and why so many web projects implode in the content development phase. Readers get solid, practical advice on staffing and resource allocation for content-related roles and responsibilities and learn about the easy-to-use tools that are necessary to plan for, create, and govern online content.
Each has selected an existing design piece they feel to be good, based on their personal definition of what “good” is. By taking this backwards approach through design—from completed piece back to conception—readers will discover why the design works and how they can use this information in their own projects. As a designer, it’s easy to take on a freelance project here and there to expand your creativity and increase your income. Freelance Design in Practice addresses these issues as well as explaining exactly what it takes to create a full-time freelance business.
For both active freelancers and those who aspire to it, Freelance Design in Practice offers insight and advice from working professionals who have successfully jumped the many hurdles on the road to becoming solo practitioners. Beginning Rails 2 is the practical starting point for anyone wanting to learn how to build dynamic web applications using the Rails framework for Ruby.
You’ll learn how all of the components of Rails and Rails 2 fit together and how you can leverage them to create sophisticated web applications with less code and more joy.
This book is particularly well suited to those with little or no experience with web application development, or who have some experience but are new to Rails. Beginning Rails 2 assumes basic familiarity with web terms and technologies but doesn’t require you to be an expert. The third edition of this best-selling book, published in full color, has been completely revised and updated to cover the latest techniques and newer browsers, including Firefox 3 and Internet Explorer 8.


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Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Kristina Halvorson is the CEO and founder of Brain Traffic, a world-renowned content strategy consultancy. Kristina was instrumental in establishing content strategy as an essential practice for agencies and companies across every industry. Published in 2009, Kristina’s book Content Strategy for the Web (1st edition) was, at the time, the only book published on the topic.
Onstage, Kristina is a celebrated speaker, well-known for her humorous, practical, and inspiring talks.
As host of the popular Content Talks podcast, Kristina’s lively conversations with content experts from all over the world explore how content strategy can help businesses in every industry. Kristina was recognized by the 2011 SXSW Interactive conference as one of the industry’s top thought leaders.
Listed below are 30 web design related books from some of the brightest designers and developers in the industry, that will likely be influential must-reads.
She includes a wealth of creative strategies for keeping campaigns fresh and effective, so that you can re-energize stale Web sites or tweak successful ones to make them even more profitable. Her step-by-step approach, up-to-date research, and warnings about common pitfalls make this the ultimate practical guide to getting your business noticed on the Internet. You’ll learn how search engines work, what constitutes a search-engine-optimized (SEO) site, and what to watch out for in the way of SEO pitfalls. Learn how to avoid missed opportunities, frustrated users, and spiraling costs with the tools and advice in Total Web Monitoring. What better way to explore this growing field than with master usability expert Jakob Nielsen showing the way?
Technical writers, and those who write for industry, will appreciate the extensive safety-related material.
It delivers the knowledge to plan for and implement a successful online content strategy It shows which tools are available and how to use them to plan for, create and govern online content. The Web Content Strategy Handbook can help in delivering useful, usable content to online audiences, when and where they need it most. It provides simple ways to introduce content strategy into the user experience design process. The author also takes a critical look at the design to determine if it is effective with its target market and interviews the designer of the piece to unlock the concept behind the design. Michael is a web designer and graphic design student who has worked in both web and print for over 4 years. Brain Traffic delivers content strategy, large-scale audits, and digital content development to clients around the world. Her seminal article, The Discipline of Content Strategy, was published in 2008 by A List Apart, the world’s most popular online magazine for web professionals. She has appeared at over 50 conferences, including the WOMMA Summit,SXSW, The Future of Web Apps, UX Week, IA Summit, National Association of Government Webmasters, An Event Apart, Online Marketing Summit, UX London, Intelligent Content, inControl, Ontario Communications Conference, Webdagene, j.
She also appeared on the celebrated 2011 200 Minnesotans You Should Know list, published each year by Twin Cities Business. In three short years, she has single-handedly brought content strategy to the forefront of the UX community's attention.
Business people can now create effective, readily understood Web content about their services or products. Their team of strategists includes some of the best-known names in the content strategy community, and their work continues to redefine and evolve industry best practices. She also initiated the 2009 Content Strategy Consortium, which was the first official gathering dedicated to the topic of content strategy. The conference debuted in May of 2011, selling out several months in advance and attracting attendees from all over the world. Boye, Content Strategy Forum, UX Lisbon, Web Content Conference, Webstock, Digital Marketing Forum, Content Strategy Applied, User Interface Conference, BOLO Digital Marketing, Sharepoint Summit, MinneWebCon, Web 2.0 Expo, Do It With Drupal, and CMS Expo. I'm in awe of how quickly she's mobilized a small army of content strategists, and can't wait to see where she goes next.
Then, in 2010, she delivered the keynote address at the world’s first Content Strategy Forum in Paris, France. She also regularly conducts online seminars about content strategy and works closely with Fortune 500 companies as both a speaker and consultant.
Kristina has been interviewed by dozens of other bloggers, podcasters, online magazines, business magazines, and other media for her insights on content strategy and the importance of treating content as a business asset.



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