LinkedIn emplea cookies para mejorar la funcionalidad y el rendimiento de nuestro sitio web, asi como para ofrecer publicidad relevante. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Ulaanbaatar, Mongolia - Blue Sky Hotel 2013 Business Plan which covers the Marketing and Sales initiatives for the hotel management team. Campana de Publicidad elaborado por alumnos de la Catedra Especialidad de Campanas de Publicidad, Universidad Dr. This is based on the number of pre-contracted corporate rooms, and an anticipated return to business levels projected.


Quarterly travel trade publications and interim monthly press ads communicate our message to key corporate clients in one of our most significant target markets. Consulta nuestras Condiciones de uso y nuestra Politica de privacidad para mas informacion. Consulta nuestra Politica de privacidad y nuestras Condiciones de uso para mas informacion. Monthly Internet advertising expenses include banner ads, and strategic links with car hire, airline and destination management companies' websites to drive business to the hotel. Direct mail activity builds our targeted customer database, not only in terms of improving the quality of the data we currently hold, but on increasing the size of the database with prospective customer information.


Public relations expenses cover PR events, participation at local functions and sponsorship funds. Overall, the percentage of total revenue required to support the marketing expense is considered a moderate amount.



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