Safeguard’s interactive marketing and web strategies team helps organizations attract, win, and retain business through creative online marketing. Contact us to discover how Safeguard can help you with your online marketing strategies and execution.
Seller shall not be responsible for failure to perform under this Contract due to circumstances beyond Seller’s control, including, but not limited to, fires, floods, and other catastrophes caused by nature, riots, civil commotion, strikes, labor disputes, freight embargoes or transportation delays, shortage of labor, inability to secure fuel, materials, supplies, equipment or power at reasonable prices or on account of shortages thereof, delays in deliveries from subcontractors, acts of God or of a public enemy, or any existing or future laws, rules, regulations or acts of any national, state or local government (including specifically, but not exclusively, any orders, rules or regulations issued by any official or agency of any such government) affecting a party which would delay or prohibit performance under this Contract. The foregoing limited warranty is exclusive of all other warranties, express or implied, with respect to quality, condition, capabilities or performance of any Services sold by Seller to Customer, INCLUDING, BUT NOT LIMITED TO, ANY IMPLIED WARRANTY OR REPRESENTATION OF ANY KIND BY SELLER OR ANYONE ELSE WHO HAS BEEN INVOLVED IN THE PERFORMANCE OF THE SERVICES, INCLUDING, BUT NOT LIMITED TO, ANY IMPLIED WARRANTY OF merchantability OR FITNESS FOR PARTICULAR PURPOSE; and the foregoing alternative remedies shall constitute Seller’s sole responsibility, and Customer’s exclusive remedy, on account of any claimed defect or deficiency with respect to the Services sold by Seller to Customer, whether such claim is based on any statutory duty, or otherwise.
REPAIR, REPERFORMANCE OR REFUND AS PROVIDED UNDER THIS LIMITED WARRANTY IS THE EXCLUSIVE REMEDY OF CUSTOMER. Terms of sale are cash on performance or cash in advance, unless Customer obtains credit approval from Seller’s Credit Department prior to the time of performance, in which case terms of sale are net 30 days from the date of performance or date of invoice, whichever is later. In the event of the filing of any petition in bankruptcy or for reorganization by or against Customer, or the appointment of a receiver of Customer’s insolvency, Seller may refuse to make further performance and all terms of sale shall become immediately due and payable. Title to any products sold under this Contract as a part of and incidental to the Services shall remain with Seller, and such products shall remain personal property of Seller, until all payments under the terms of sale, including deferred payments, whether evidenced by notes or otherwise, shall have been made in full in cash and until all other terms of sale have been fully performed by Customer. Customer will keep all information and knowledge regarding the Proprietary Rights provided by Seller confidential and will institute reasonable procedures and policies to prevent disclosure.
Customer acknowledges and agrees that breach of any of the Proprietary Rights or confidentiality agreements contained in this Contract would give rise to irreparable injury to Seller and that monetary damages would be an inadequate remedy for any such breach. If Customer defaults in the payment or performance of any term of sale, Seller may immediately cease all performance of the Services. Seller reserves the right to correct errors or omissions and to make changes in design at any time without incurring any obligation to make or perform such changes on the Services previously purchased by or performed for Customer.
Unless modified in writing signed by both parties, this Contract is understood to be the complete and exclusive agreement between the parties, superseding all oral or written prior agreements and all other communications between the parties relating to the subject matter of this Contract, including statements made by salespersons. Orders submitted on Customer’s own purchase order forms, which may contain statements, clauses, or conditions modifying, adding to, repugnant to, or inconsistent with the terms and provisions contained in this Contract, will be accepted by Seller only upon condition and with the express understanding that notwithstanding any such statements, clauses, or conditions contained in any forms of Customer, Seller’s liabilities shall be determined solely by Seller’s terms and conditions of sale as stated in this Contract. Seller’s failure to require performance by Customer of any provision of this Contract shall in no way be deemed a waiver or otherwise affect the right of Seller to require such performance at any time thereafter.
This Contract shall be governed by and construed in accordance with the substantive laws of the State of Wisconsin, without reference to any conflict of laws rules of that State which would require the use or employment of the laws of any other jurisdiction. Seller and Customer also agree that, if either Seller or Customer so chooses, all controversies or claims arising out of or relating to this Contract, or the breach thereof, shall be settled by arbitration in Milwaukee, Wisconsin administered by the American Arbitration Association under its Commercial Arbitration Rules, and judgment on the award rendered by the arbitrator may be entered in either court set forth above. In the event that any suit, action or arbitration proceeding is commenced by a party under this Contract to enforce its terms or seek damages or equitable relief in connection with this Contract, the prevailing party in such action or arbitration (as determined by the court or arbitrator) will be entitled to reasonable attorneys’ fees and costs to be fixed by the court or arbitrator, including such fees and costs as may be incurred in any appellate proceeding or in collection. In the event that any of the provisions of this Contract are construed by a court of competent jurisdiction to be invalid or for any reason unenforceable, the remaining provisions of this Contract nonetheless shall continue in full force and effect in accordance with their terms. All notices or other writings to Seller shall be sent by prepaid registered or certified mail, or by a recognized overnight delivery service (such as Federal Express or UPS), to SAFEGUARD, 5097 Nathan Lane, Minneapolis, Minnesota 55442, or such other address as the Seller may designate in writing.
Seller shall not be responsible for failure to perform under this Contract due to circumstances beyond Seller’s control, including, but not limited to, fires, floods, and other catastrophes caused by nature, riots, civil commotion, strikes, labor disputes, freight embargoes or transportation delays, shortage of labor, inability to secure fuel, materials, supplies, equipment or power at reasonable prices or on account of shortages thereof, delays in deliveries from subcontractors, acts of God or of a public enemy, or any existing or future laws, rules, regulations or acts of any national state or local government (including specifically, but not exclusively, any orders, rules or regulations issued by any official or agency of any such government) affecting a party which would delay or prohibit performance under this Contract. Consumable items (including, but not limited to, lamps, fuses, and worn O rings or shaft-seals) are excluded from this limited warranty. The foregoing limited warranty is exclusive of all other warranties, express or implied, with respect to quality, condition, capabilities or performance of any Product sold by Seller to Customer, INCLUDING, BUT NOT LIMITED TO, ANY IMPLIED WARRANTY OR REPRESENTATION OF ANY KIND BY SELLER OR ANYONE ELSE WHO HAS BEEN INVOLVED IN THE CREATION, MANUFACTURE OR DELIVERY OF THE PRODUCT, INCLUDING, BUT NOT LIMITED TO, ANY IMPLIED WARRANTY OF merchantability OR FITNESS FOR PARTICULAR PURPOSE; and the foregoing alternative remedies shall constitute Seller’s sole responsibility, and Customer’s exclusive remedy, on account of any claimed defect or deficiency with respect to the Product sold by Seller to Customer, whether such claim is based on any statutory duty, or otherwise. REPAIR, REPLACEMENT OR REFUND AS PROVIDED UNDER THIS LIMITED WARRANTY IS THE EXCLUSIVE REMEDY OF CUSTOMER PURSUANT TO WISCONSIN COMMERCIAL CODE SECTION 402.719. In the event of the filing of any petition in bankruptcy or for reorganization by or against Customer, or the appointment of a receiver of Customer’s insolvency, Seller may refuse to make further deliveries and all terms of sale shall become immediately due and payable. No credit shall be allowed for returns unless Customers first obtains Seller’s approval in writing.
Title to the Product sold under this Contract shall remain with Seller, and the Product shall remain personal property of Seller, until all payments under the terms of sale, including deferred payments, whether evidenced by notes or otherwise, shall have been made in full in cash and until all other terms of sale have been fully performed by Customer. If Customer defaults in the payment or performance of any term of sale, Seller may retake possession of the Product, and for this purpose, Seller may peaceably enter upon the premises of Customer without judicial process.
Seller reserves the right to correct clerical or stenographic errors or omissions and to make changes in design at any time without incurring any obligation to install such changes on the Product previously purchased by Customer. Unless modified in writing signed by both parties, this Contract is understood to be the complete and exclusive agreement between the parties, superseding all oral or written prior agreements and all other communications between the parties relating to the subject mater of this Contract, including statements made by salespersons. All notices or other writings to Seller shall be sent by prepaid registered or certified mail, or by a recognized overnight delivery service (such as Federal Express or UPS), to Safteguard., 5097 Nathan Lane, Minneapolis, Minnesota 55442, or such other address as the Seller may designate in writing. At Safeguard, we understand the importance of protecting the privacy of our customers and web site visitors.
Interactive Marketing Private Limited is a leading Customers Relations Management company in India. Interactive has been our solution partner for more than 5 years and they continue to exceed our expectations every time.
Interactive has been a key contributor in a critical phase of our business growth in Mumbai.


This post is an introduction to a blog series I’ll be writing that will hopefully help clarify what interactive marketing is, the tools and technologies that enable it, and the disciplines and activities required to do it well. Interactive Marketing refers to the evolving trend in marketing whereby marketing has moved from a transaction-based effort to a conversation. No content on this site may be republished or reprinted in any fashion without written permission from David Tyler Communications, Inc.
Our tools and strategies will help you increase interactions with prospects, customers, employees and other audiences you want to engage. Safeguard’s online marketing solutions deliver results for your marketing, branding, fund-raising, awareness-building, lead generation and prospect-nurturing efforts. Seller’s responsibility ceases (except as stated in Seller’s limited warranty) with the performance of the Services. If Customer fails to accept performance as agreed, such failure shall not relieve the Customer from payment of an installment or other term or obligation due on performance. Technical difficulties shall also be an event of Force Majeure provided that the difficulties are reasonably unforeseen. Upon receipt of any such claim, Seller will, at Seller’s expense, either: (1) repair the Non-Conformities or (2) reperform the Services.
Seller shall have no liability to Customer for any Non-Conformities that are ascertainable by Customer, unless Customer notifies Seller in writing and within 15 days after the Services are performed, as set forth above. The maximum liability of Seller shall not, in any case, exceed the price for performance of the Services.
UNDER NO CIRCUMSTANCES SHALL SELLER OR ANY OTHER PERSON INVOLVED IN THE PERFORMANCE OF ANY SERVICES BE LIABLE TO CUSTOMER FOR ANY SPECIAL, CONSEQUENTIAL, INCIDENTAL, PUNITIVE OR EXEMPLARY DAMAGES, INCLUDING, BUT NOT LIMITED TO, LOST PROFITS OR LOSS OF USE, ON ACCOUNT OF ANY CLAIMED DEFECT OR DEFICIENCY WITH RESPECT TO THE SERVICES, WHETHER THE CLAIM FOR SUCH DAMAGES BE BASED UPON PRINCIPLES OF CONTRACT, WARRANTY, NEGLIGENCE OR OTHER TORT, BREACH OF ANY STATUTORY DUTY, PRINCIPLES OF INDEMNITY OR CONTRIBUTION, THE FAILURE OF ANY LIMITED OR EXCLUSIVE REMEDY TO ACHIEVE ITS ESSENTIAL PURPOSE, OR OTHERWISE. Customer hereby waives all notice and demand and consents that all terms of sale shall become immediately due and payable upon the happening of such events. Customer agrees to do all acts necessary to perfect and maintain such title in Seller, including, but not limited to, executing and filing financing statements to perfect a security interest of Seller in such products. Seller also will be the sole owner of all improvements, enhancements and modifications to any Proprietary Rights (whether patented or patentable) designed, produced, created or conceived by any person or party in connection with the performance, use and sale of the Services and of any goodwill associated with the Services or the Proprietary Rights. If Customer or any of its representatives becomes legally compelled to disclose any information or knowledge regarding the Proprietary Rights, Customer will provide Seller with prompt notice of such requirement and will cooperate with Seller in seeking to obtain a protective order or other arrangement pursuant to which the confidentiality of such information is preserved.
Accordingly, Seller may seek and obtain injunctive relief against any such breach or threatened breach, without the need of proving actual damages or the posting of a bond or other security, in addition to any other legal remedies which may be available. Whenever Seller, by reason of Customer’s default, shall have the right to cease all performance, Seller shall serve written notice on Customer setting forth therein the circumstances of default or breach. All orders calling for future performance shall be billed according to the price in effect at the time of the future performance. No employee of Seller or any other party is authorized to make any warranty in addition to those made in this Contract. Orders, acceptances or confirmations that state additional or differing terms from this Contract shall be operative as acceptances of this Contract. Seller’s failure to object to any provisions contained in any communication from Customer which are at variance with the provisions of this Contract shall not be deemed a waiver or modification of the provisions of this Contract. Seller and Customer agree that the venue of any judicial proceeding for the enforcement of, or otherwise pertaining to, any of the terms of this Contract shall be in either the state courts located in Milwaukee County, Wisconsin, or the federal courts located in Milwaukee, Wisconsin, and both parties hereby consent and submit to the jurisdiction of these courts for any such proceeding. If a judicial proceeding is commenced, Seller or Customer must exercise its option to demand arbitration on or before the date its Answer or first other responsive pleading must be filed or served. All notices or other writings to Customer shall be sent by prepaid registered or certified mail, or by recognized overnight delivery service, to Customer’s last known business address or such other address as the Customer may designate in writing. In cases where more than one product, component, or item is placed on the same order and only one shipping date for the entire order is specified and in the absence of a specific schedule of shipments applied to each product, component, or item, Seller reserves the right to ship any part of the order in advance of the shipping date, and Customer shall make payment in accordance with the terms specified below. If Customer fails to accept delivery as agreed, such failure shall not relieve the Customer from payment of an installment or other term or obligation due on delivery, and Seller will endeavor to arrange for storage of the Product at the risk and cost of Customer. Upon receipt of any such claim, Seller will fill the shortage or will, at Seller’s expense, either: (1) repair the Non-Conformities or (2) replace the Product with the same or a substantially equivalent product.
Seller shall have no liability to Customer for any Non-Conformities that are ascertainable by reasonable inspection of the Product by Customer, unless Customer notifies Seller in writing and within 15 days of Customer’s receipt of the Product, as set forth above.
This limited warranty does not cover cosmetic damage or damage due to acts of God, accident, misuse, abuse, vandalism, negligence, or modification of or to any part of the Product.
UNDER NO CIRCUMSTANCES SHALL SELLER OR ANY OTHER PERSON INVOLVED IN THE CREATION, MANUFACTURE OR DELIVERY OF ANY PRODUCT BE LIABLE TO CUSTOMER OR TO ANY PERSON WHO ACQUIRES THE PRODUCT FROM OR THROUGH CUSTOMER FOR ANY SPECIAL, CONSEQUENTIAL, INCIDENTAL, PUNITIVE OR EXEMPLARY DAMAGES, INCLUDING, BUT NOT LIMITED TO, LOST PROFITS OR LOSS OF USE, ON ACCOUNT OF ANY CLAIMED DEFECT OR DEFICIENCY WITH RESPECT TO THE PRODUCT, WHETHER THE CLAIM FOR SUCH DAMAGES BE BASED UPON PRINCIPLES OF CONTRACT, WARRANTY, NEGLIGENCE OR OTHER TORT, BREACH OF ANY STATUTORY DUTY, PRINCIPLES OF INDEMNITY OR CONTRIBUTION, THE FAILURE OF ANY LIMITED OR EXCLUSIVE REMEDY TO ACHIEVE ITS ESSENTIAL PURPOSE, OR OTHERWISE. All parts not of Seller’s manufacture shall carry the warranties of their respective manufactures. Only items, components and other products of current design in original cartons will be considered for credit, and when returned, Customer shall pay a reasonable handling charge to cover necessary inspection, adjustment, repackaging, and clerical expenses incurred by Seller. Any order for Seller’s standard products may not be canceled within 30 days of the accepted delivery date, or if delivery can actually be made within 30 days of the date on which cancellation is requested. Customer agrees to do all acts necessary to perfect and maintain such title in Seller, including, but not limited to, executing and filing financing statements to perfect a security interest of Seller in the Product.


Seller also will be the sole owner of all improvements, enhancements and modifications to any Proprietary Rights (whether patented or patentable) designed, produced, created or conceived by any person or party in connection with the manufacture, use and sale of the Product and of any goodwill associated with the Property or the Proprietary Rights. Whenever Seller, by reason of Customer’s default, shall have the right to retake possession, Seller shall serve written notice on Customer at least 5 days prior to the date set for repossession, setting forth therein the circumstances of default or breach. All orders calling for future delivery shall be billed according to the price in effect at the time of delivery. We are committed to ensuring the security and confidentiality of any information supplied to us.. Information that is supplied to Safeguard is stored in a secure location and is only accessed by authorized staff members to provide the best possible service.
Their ability, to scale up and think big, along with their progressive outlook has been significant to their success. The definition of interactive marketing comes from John Deighton at Harvard, who says interactive marketing is the ability to address the customer, remember what the customer says and address the customer again in a way that illustrates that we remember what the customer has told us (Deighton 1996). If Seller notifies Customer in writing that Customer must accept performance within a fixed time, and the Customer fails to do so within such time, Seller shall be entitled to immediately terminate this Contract upon providing written notice of termination to Customer and claim compensation for any loss and expense resulting from such failure. Seller’s obligation to perform under this Contract shall be suspended as long as the event of Force Majeure exists. Seller reserves the right to restrict the terms of payment or to require payment prior to the date of performance if, in Seller’s opinion, Customer’s financial condition or other circumstances so warrant.
Customer may use the Proprietary Rights only for Customer’s own purposes consistent with the intended use of the Services; Customer shall not use or permit the Proprietary Rights to be used to compete with Seller or to manufacture, develop or perform products or services which compete with Seller’s products and services. Seller will resume performance of the Services if Customer then fully and promptly cures said default or breach. Written quotations shall automatically expire 30 days from the date issued, subject to earlier termination by notice within that period.
The Customer is warned, therefore, to check this Contract carefully to see that it correctly reflects those terms that are important to Customer.
If requested by Customer, Seller shall insure the Product at Customer’s expense, but shall have no obligation to do so absent Customer’s prepayment of said insurance. This limited warranty does not cover damage due to improper installation, operation, repair or maintenance of this Product. Customer may use the Proprietary Rights only for Customer’s own purposes consistent with the intended use of the Product; Customer shall not use or permit the Proprietary Rights to be used to compete with Seller or to manufacture or develop products or services which compete with Seller’s products and services.
Seller will not retake possession of the Product if Customer then fully cures said default or breach prior to the date set for repossession. Interactive marketing is not synonymous with online marketing, although interactive marketing processes are facilitated by internet technology. The performance schedule shall be extended for a period equal to the duration of the event of Force Majeure. No claims shall be made against Seller for expenses or loss resulting from infringement of patents or trademarks in connection with the performance of the Services, and Customer shall hold Seller harmless against any expense or loss resulting from infringements of patents or trademarks arising from compliance with Customer’s designs or specifications or instructions. The Seller will not be liable for Customer’s incidental or consequential damages, even if the Seller fails in its attempt to fix the Non-Conformities. Nothing contained herein shall limit Seller’s right to sue for and collect any unpaid term of sale, or to enforce any other remedy available to Seller. No previous or subsequent course of dealing or performance or usage of trade not specifically set forth in this Contract shall be admissible to explain, modify or contradict any of the express terms or conditions of this Contract. If Seller notifies Customer in writing that Customer must accept delivery within a fixed time, and the Customer fails to do so within such time, Seller shall be entitled to immediately terminate this Contract upon providing written notice of termination to Customer and claim compensation for any loss and expense resulting from such failure. The delivery schedule shall be extended for a period equal to the duration of the event of Force Majeure.
Seller’s responsibility ceases (except as stated in Seller’s limited warranty) with the delivery of the Product to the carrier. No claims shall be made against Seller for expenses or loss resulting from infringement of patents or trademarks in connection with the purchase, manufacture, or use of the Product, and Customer shall hold Seller harmless against any expense or loss resulting from infringements of patents or trademarks, arising from compliance with Customer’s designs or specifications or instructions. The Seller will not be liable for Customer’s incidental or consequential damages, even if the Seller fails in its attempt to fix the defects. Seller reserves the right to restrict the terms of payment or to require payment prior to the date of shipment if, in Seller’s opinion, Customer’s financial condition or other circumstances so warrant. Nothing contained herein shall limit Seller’s right to sue for and collect any unpaid term of sale, or to enforce any other remedy available to Seller hereunder or under the Uniform Commercial Code as adopted by the State of Wisconsin.
But in such a case, the Customer will be entitled to a refund of monies paid to the Seller under this Contract. This limited warranty is valid only if the factory-applied serial number appears on the Product and if Customer provides proof of the date of Customer’s receipt of the Product.



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