SENIOR EXECUTIVE, experienced in the strategic planning, development and management of multi-million dollar international business operations with specific expertise in the entertainment industry.
Established a wide array of  partnership opportunities with Sony, DreamWorks, Disney,  Universal, Fox, ESPN, Nike, Coca Cola, AOL, Google, XBOX,  Apple Computer, Panasonic (partial list). Initiated multilingual (Chinese,  Japanese, Korean, Spanish) brand integration across  interactive platforms. Saved company $6 million in capital  expenditures for 2006, and an additional $1.5 million per  year over an eight year span, through effective contract  negotiations with Virgin suppliers. Integral part of developing an all-inclusive global marketing campaign for a $500 million  Panasonic subsidiary; plan encompassed identification and  inclusion of untouched market segments. Contributed to the development of numerous entertainment concepts for Asian based carriers  including Air China, Asiana, Cathay Pacific, China Air, China Eastern, Dragon Air, Eva, JAL, Korean Air, Shanghai  Airlines, and Singapore Airlines. Led marketing research studies that resulted in Panasonic's pursuit of two new entertainment  products requiring a capital investment of $20 million. Manage multiple advertising agencies responsible for executing partnership deals across multiple media.

Create entertainment, movie, and television concepts with high PAX engagement potential to  new and changing consumers with special focus on Asian, Hispanic, and teen market demographics. Combine entertainment products with interactive service offerings delivered on multiple  platforms including Broadband connectivity, Mobile Phones  (mobile portal, SMS, MMS, Java) Websites, Kiosks Portal  Partnerships, and In-flight Magazines through partnerships  with various entertainment outlets. Provided recommendations to company executives based on findings from a series of global marketing projects that utilized focus groups and quantitative instruments that examined entertainments trends. Formed new division, which enabled company to successfully expand Russian operations into China. Planned and executed segments of former Vice President Al Gore's historic visit to China in 1997.
CIBER, San Francisco, CA, 1993 - 1996 Allocated the resources of multi-disciplined IS teams across various complex projects to ensure acceptance criteria, review schedules, and completion of projects for the leading international system integration consultancy for both private and government sector clients (NYSE:CBR). Managed scheduling requirements for 15 network engineers responsible for implementing a dynamic video streaming project for the Rock N' Roll Hall of Fame and Museum. WorkBloom's goal is to help job seekers find work and reach their highest aspirations, one step at a time.

Extant arguments about the relationship between country-level institutional frameworks and interfirm governance arrangements.
This journal is a member of and subscribes to the principles of the Committee on Publication Ethics. CONSULATE, Shanghai, People's Republic of China, 1996 - 1997 Assisted with a full range of products and services in assigned industry sectors to assist U.S. Neither the service provider nor the domain owner maintain any relationship with the advertisers. In case of trademark issues please contact the domain owner directly (contact information can be found in whois).

Making a video go viral on youtube
Free photo editing software like photoshop no download
Free marketing resources for nonprofits uk

Comments to «International business level strategies pdf»

    And use it in your advertising plan for industrial delivers can help marketers in deciding.
  2. LiYa Says:
    That simply have in no way vendors the mixture of a strong email technique.