YouTube has over 2 billion views a day and is the 2nd most visited site, the 1st is Google!
About Latest Posts Follow meHeather CameronI am the creator of the Ignite Your Market Programs and I'm passionate about empowering entrepreneurs to see beyond their current market and grow their business. Business Wisdom from 1982 – Take Time for 10 ThingsIt is the time of year for seasonal preparations and business planning for the coming year. Don’t Miss out, Celebrate 2015Can you believe it, 2016 is just around the corner, less than 3 weeks away?
Ignite Your MarketAs my business coach, Heather Cameron assisted me in launching my new Program “Thriving After Your Midlife Divorce”. If you’re looking to market your brand, it seems absolutely crazy to ignore the enormous amount of traffic that pours in and out of YouTube every single day.
Have you watched a YouTube video and thought about how you could be using the tool to promote your services and products?
You may have tried to avoid video watches in 2016; however, chances are you have seen others watching videos on their mobile devices or computers.
Before we jump into the reasons and tips for using YouTube to market your business, CNET has an interesting take on what makes videos go viral.
Sharable Content: YouTube lives and breathes through sharing across social media platforms. Reach: YouTube is the third most popular website in the world, behind Google and Facebook, so there is a built-in potential audience to view and support your videos. See What Others Are Doing: In most cases, finding like businesses online with videos is rather easy. Use Annotations: Annotations allow you to layer text, links, and hotspots anywhere over your video. The opportunities for business on YouTube are huge and we hope these tips will increase your comfort level. Omnibeat is the digital marketing outsource solution for growth in Los Alamitos and the greater Long Beach area.
I know that I’m not doing enough videos, I started to then was distracted by other activities.
I love to see entrepreneurs follow their passions, serve more people and create the lifestyle of their dreams.


So it seemed timely that while I was looking through my mother’s cookbooks for family favourites, I stumbled upon this lovely list.
This can be a crazy busy time of year, with holiday preparation and end of the year business activities.
With offices in Toronto and New York, we have 7+ years of experience in social media marketing and helped over 10 000 satisfied customers grow their business on Facebook, Instagram, Twitter and Youtube.
Nowadays, this video sharing and streaming site is at the heart of absolutely everything, and is officially the second most popular search engine in the world (just behind Google). Nonetheless, very few brand owners take advantage of the opportunity to advertise on YouTube. There are plenty of customisation options available for tweaking a channel, and in order to create a lasting, recognisable brand image you’ll need to be consistent right across the board – from your webpage to your video hub. Whilst this opens your brand up to a huge number of potential new customers, it also means you’re left competing against thousands of competitors. It only needs to be a short, simple piece about why you created the brand, what customers can gain by interacting with you, and what sort of products you have on offer. That really is the best way to help get your video content out there on the web and make sure it’s seen by as many people as possible.
YouTube has over a billion users — almost one-third of all people on the Internet — and everyday people watch hundreds of millions of hours on YouTube and generate billions of views. Your YouTube channel connects viewers to your website, blog, social media accounts and more.
No matter how focused or niche your businesses is, being on YouTube gives you a chance to reach your audience. Google is the most visited website in the world and index content from video for its search results. Using keywords is important and a tools like Google Keyword Tool assist with finding variations of your keyword.
As a social media enthusiast with a background in organizational development and computer technology, he strives to help businesses understand and embrace social media.
If you are not marketing your business on YouTube you are missing out on one of the biggest marketing machines in the world.
Start with a video where you are not the star, that should help get over the technical part of it.


Take Time for 10 Things (author unknown) Take time to Work —It is the price of success. Unless you have the right kind of skills in-house, it can feel a little daunting to upload a video to the site, and several companies swerve it completely in favour of trying to create brand awareness by means of social media channels like Facebook and Twitter. In order for people to find your content, you’ll need to master YouTube search engine optimisation (or SEO for short). Be sure to introduce yourself, and any key players in the team, in a swift and friendly way. These videos are also very easily embedded in your website which can amplify your marketing message. Pairing your videos on YouTube with good content on your website improves your Google rank and increase the chance you seen. You may be quite surprised how effective it is at reaching new people and growing your business. After all, there’s nothing worse than stumbling across a YouTube channel that’s been gathering dust for months. Think long and hard about the keywords that represent your brand, and integrate these keywords carefully into your video titles and meta tags. It’ll redirect traffic to your channel and allow customers to stumble across all the great content you’ve created. Don’t forget to include a URL to your website in your video Description to make it easier for viewers to access your website.
It really isn’t that scary or difficult to market your brand on the world’s biggest video sharing site. Writing detailed video descriptions is also highly recommended, as this will create more opportunity for you to cram in a few extra keywords (but don’t go overboard, Google’s algorithms can detect this and you’ll be penalised). These types of videos show your expertise and create opportunities to engage viewers and pull them into your web. Ask your strategic partners and friends to assist your efforts by sharing the video with their connections.



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