Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Inception• The internet world provides different ways tomarket your jewelry business, and it expandsyour reach far beyond your local area market.Email marketing is one of the onlinepromotions, valuable to consider. Share About Yourself• Use your e-mail contactsto share informationabout yourself such asbackground information,i.e. Send Personal Emails• When it comes to e-mailyou never want to groupsend all the e-mails toeveryone with a birthdayin a particular month.
Offer Free Coupons• Preferably you could offeryour customers a couponfor a free meal at a localeating place, but theyhave to come into yourjewelry store to get it.
Run Forward to Friend Contest• With an appropriate,ingenious forward tofriends contest throughyour email marketingcampaign, your jewelrysales will be a steadyincrease.
Conclusion• Increasing customerreliability is an essentialpart of marketing yourjewelry products. We can create a postcard design offering a promotion, grand opening, new item, etc., using your logo and items.
Join our mailing list and never miss a new jewelry project, techniques, info on new online classes, or Jewelry Making Daily shop sales! Online sites like Etsy (where my shop is), ArtFire, and others make selling handmade jewelry online very user friendly with simple, fill-in-the-blanks web store options, allowing everyone (even people with no website experience at all) to have an online shop to sell jewelry.
Viki recommends hosting a home jewelry party (marketed by postcards like these) to see how customers react to your pieces and to get started selling your handmade jewelry.
I just started selling my jewelry at a shop where everything is made by local crafters in my town. Create eleven exciting jewelry designs that incorporate wire wrapping, soldering and metalsmithing techniques. PAY NOW AND SAVE: You get 10 issues for the same low price of $29.95– that’s over 57% off the newsstand price! Your email address is used to communicate about your subscription, and to provide expert tips & information from Jewelry Making Daily and Interweave.


Having a jewelry business card that spells luxury and elegance is a must for every businessman in the jewelry industry. Create a place on your website for prospective customers to join an email list, and then deliver e-mails when you have new designs to show them. Postcard marketing with a great eye catching design is a great way to get out there without the tough footwork. Once you receive your file (designed to vistaprint dimensions), have them printed and mail them out to everyone you know and more!
In addition to the online store itself, they handle the billing, payments, and even some marketing for you. There’s still the branding, inventory, marketing, shipping, packaging and displays, photography, and more–not to mention actually creating the jewelry! For more in-depth information about selling the jewelry you make, get Viki Lareau’s book, Marketing and Selling Your Handmade Jewelry (in print or instant eBook download). She also provides a great list of websites for selling online and resources for small businesses, too.
I am just starting out with my jewelry making and need as much info as possible for being successful online. So whether you are a jewelry designer, a repairman or a a jewelry store owner, having a business card that you can hand to potential customers is very important.
Thus, you can still revise the template as you wish.  These jewelry business cards are also print ready, all you need to do is open the file in Photoshop and change all the texts that you see there with your own personal information. Or vistaprint offers a great postcard mailing list to get you to your targeted customer base. This type of show should be very inexpensive, $20 to $40 for a table or booth, so that you can at least make your fee back.
She provides proven practices and tips for pricing your work, selling at craft and art shows as well as wholesale jewelry selling, selling online and on eBay, marketing (online and otherwise)–and then managing your jewelry business once the ball gets rolling.
I love working with metal clay, found objects, silver, copper, brass, enamel, resin, and genuine gemstones.


I do online marketing for my job, including social media, but it is so hard when it comes to marketing myself I have set up the following, as I just started my jewelry business last month: Etsy shop, Facebook page, twitter account, and blog.
Your great suggestions and wonderful advice will help us all be more successful with online jewelry sales.
I’ll get a one-year subscription (9 issues) for only $29.95, that’s a savings of 52% OFF the newsstand price. I also enjoy knitting, paper crafts like card making and scrapbooking, cooking, traveling, the seashore, and snow! If I’m not completely satisfied, I can keep my FREE issue and return the bill marked “cancel” and owe nothing.
Like other types of business cards, a jewelry card should also include all of the information that customers will need to contact you in a straightforward way. The templates are also in CMYK for your convenience just in case you will have your jewelry business cards printed in a commercial offset print shop. You need to really listen to folks, see which pieces they’re commenting on, which they are ignoring. For instance: If you do a line of semiprecious stone jewelry and choose to market on the healing properties of the stones, then you could approach New Age shows or stores. To give customers a hint about the type or style of jewelry items that you sell or design, you can likewise include a picture of one of the items in your store or design portfolio.
At minimum, the card should include your business name, your name, your business address and a telephone number. If you do floral themes in seed beading or precious metal clay (PMC), you can approach florists or floral shows.
This way, potential customers will become curious to checkout the other items that you have.



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