As more and more people are looking for a plan B in the current economic downturn I have decided to list some small business marketing ideas that will enable local or home businesses feature along with the “Big Boys” on page one of the search engine rankings.
Well for starters it is a fact that 94% of businesses are now found using the internet and by learning some simple marketing strategies you would be able to promote your business in a way that is considerably cheaper (and probably a lot more effective) than newspaper adverts and get your business found locally. Get yourself a web presence – a simple blog is all that is required and before you stop reading and say well that’s it then, I can’t do that  as I have no clue how to start…….
What if I could then show you how to write a blog post that promotes your business, put up pictures and add links to social profiles or wherever you want to link to all for FREE? Once you have a web presence you want to be making sure that you are attracting people (traffic) to your website. Create a video of your product or service or you demonstrating a skill onto YouTube and leave a link in the YouTube comments field back to your new website. Does your product or service go hand in hand with a similar local business that you know and like?  If so, consider exchanging website links and promoting their site on yours and yours on theirs. Okay so I hope my 5 small business marketing ideas has given you something to think about.
You can also promote affiliate products or services on your blog that you like that can earn you additional revenue.  And in the current economy, that’s not really a bad idea is it?
Well it’s just $25 or if you are in the UK like me – about ?17 a month and you can cancel at any time with no minimum contract.
In addition to the training I provide, I also provide access to my private facebook group where you can ask any questions you like as it is full of business owners from all around the world. There Is A FREE Skype Search Software Tool Available, Add Thousands Of Contacts & Then Send Them A Message! Attracting Hot MLM Prospects: Is It True That An “Avon Lady” From 100 Years Ago Would Be MUCH Better at it Than YOU?
While researching this post, I came across literally dozens, if not hundreds of marketing ideas for small business. I figured another article about networking or content marketing or SEO & Google should probably not be the focus here. I run a creative business, so I wanted to come up with some marketing ideas that have a bit more zing. If you’re a fledging serviced-based entrepreneur, doing discounted or pro-bono work for charities can help you to develop your portfolio. You could do seasonal or long-term campaigns, with a certain percentage of sales going to the charity of your choice. Over the years I’ve worked with a number of agencies, and they excel at creative branded marketing material – especially over the Christmas period. If part of your service is providing digital files to a client, why not deliver them on a branded USB stick.
When you go to networking events or other client meetings, along with your business card, you could give away a small gift. If you’ve followed through on the idea to get some branded material created, or have some samples of the product you sell, how else can you get them out there? That’s just a really quick selection from their site, there are loads of opportunities there!
About the AuthorCathy Facebook Twitter Google+Cathy is the engine behind Two10 Solutions, as well as the designer behind many of our projects. We've helped thousands of small businesses and retail stores promote and increase profit margin with low-cost and effective marketing ideas apply on sales flyers, keep-in-touch postcards, coupon cards, holidays cards, free templates, and more. Small businesses often have a hard time getting their ideas, products, or services out to new clients and customers.
A way to promote a struggling small business through marketing is by placing advertisements.
Television advertising is far too expensive, while newspaper advertising is often overlooked—not to mention that the number of people reading newspapers is declining every day.
Aside from the basic sites for advertising, social media sites are also excellent for investment. This technology on sites, such as Facebook, ensures that your company’s exposure will be expanded to an audience that has an interest in your product type.


Merely posting on sites, such as Facebook and Twitter, is also an excellent investment, mainly because it is free.
It was funny, when I sat down to do this year’s version, I realized that so much had changed in just one year.
Once you click the button, filling out your name and email in and click submit, you will immediately be able to download the PDF version of the marketing ideas that have been updated for this year! I am pleased to help small business owners with my TOTALLY FREE, 100 Free Marketing Ideas Handout to help grown your business! If you are here, you visited my Marketing Artfully website or attended a networking event or heard me as a marketing speaker somewhere! I offer these 100 Free Marketing Ideas to anyone who wants them, with full rights to share them or send this link on to someone else who you thing could benefit from them! Tara’s “tell it like it is” personality combined with her 100 miles per hour presentations have earned her the title “The Queen of Marketing Ahhh’s” from her raving fans.
When brainstorming new small businesses marketing techniques, consider the attempts and successes of big brand strategies. Reaching your intended audience means defining demographics develop marketing strategies with clear goals and setting yourself apart from your competition. Mashable writes that ad firm SapientNitro Chief Creative Officer Gaston Legorburu, gives the examples of American Girl and Build-a-Bear as highly successful consumer experiences.
Keeping up with current trends, has never been easier, and neither has increasing brand awareness.
Major brands create their marketing content, small businesses should commit to doing the same. Data analytics tools like Kissmetrics and Google Analytics will help you ensure your message is reaching your target audience and how effective your message is. Building your foundation also includes creating a strategy that sets you apart from your marketshare competitors. David Strand is an Authorized Representative, Business Consultant and founder of Caliber Capital Inc.
You see your blog is your own prime piece of advertising space and by learning some simple marketing strategies to get people over to your website, it is actually very easy to  rank your website on the front page of the search engines.
Lots I had thought of, plenty that I’ve seen put into actions, and few that made me stop and actually laugh out loud (stage a fake protest against lillies in a flower shop?
Some of them I already do, and others I have decided to implement myself, as a result of my own research, cause they just sound so good! Using your skills or talents to help a charitable cause connects you with new people, and done properly, will provide mutual benefit for both businesses (because yes, charities are still businesses).
There may be benefits in partnering with just 1 charity, or you could spread your allocation across a number of smaller ones.
It’s in your interest, and the interest of the charity to spread the word about the campaign. Companies I’ve worked for have received branded wrapping paper (subtle branding obviously, no-one wants to wrap their presents in paper covered in someone’s logo), scrabble letters spelling out my name, beautifully designed desk calendars. Chances are they’ll reuse it, or have it lying around in a visible place, serving as a reminder of your business. How about finding ways to get your business featured in print media, or other journalistic contexts? They will help you with drafting press releases, introduce you to media contacts, and sniff out media and publicity opportunities for your business. Part of the deal can be that enough samples are provided to create a specific number of goodie bags, that you all then distribute through your own networks.
In this article, you will learn how to find new customers, build relationship with your existing clients, and sucessefully promote your business no matter how competitive the market is!
Our flyer design and flyer printing service enable businesses to have professional image at a fraction of the time and cost it takes traditionally.
You can download a printable templates that you can edit and print yourself or use a local printer. Users from all over the world visit these sites hundreds, if not thousands, of times a day.


Advertisements are matched to people whose browsing history reflects an interest in a product that is similar to what you are selling. This is actually a handout from a Free 15-30 minute speech that I give at networking events.
Check out her marketing courses and products at the Marketing Artfully Shop or visit her Etsy Store, Paperly People. Small companies have the ability to be flexible, agile, and to take creative risks that big companies aren’t always able to procure. While big brands have scale, small businesses can connect with consumers by providing an experience that reaches the emotions of their audience and motivates them to talk, click, and share. These experiences are often shared across social media channels increasing brand awareness for basically no cost.
Getting the message of your brand into the main stream is done in real time with social media platforms like Twitter, Facebook, and Google +. Over the past few years, businesses of all kinds have realized how important it is to use experienced, professional writers to create high quality, compelling marketing content and to harvest and curate relevant content that is beneficial to potential clients.
Once you have started building that foundation it is then time to start building your community. Here we'll cover a broad range of topics including planning, marketing, networking, technology and more. A charity may run on a tight budget, but they still need to partner up with competent service providers. We currently work with DCH Animal Adoptions, and in 2012 created a coffee table book of rescue animals – we did all the photography, writing and design. I think we are all well aware by now that engaging in these activities are pretty much the bare minimum in marketing for small business. If you’re a fitness trainer, for example, there may be a call-out from a journalist writing a story about your industry. The second option is to have our professional designers do the design for you and you can take the design file to print anywhere you like. In the business climate today, it is very important that these small companies find a marketing solution to help them establish a customer base and attract new customers at the same time. The more “likes” a business receives, the more people see it and the more exposure it gets. If you have a networking event in the Denver, Boulder, Clearwater or Tampa area that you would like to have a speaker for, give me a jingle at 727-415-9165! That being said, it behooves small companies to study the marketing strategies of the big brands and adapt their tactics to fit their own markets. The following four marketing ideas are based on big brand ideas and will start you on the path of successful small business marketing. These platforms allow the consumer to garner the attention of the brand on a one-on-one-to-many basis, while at the same time affording the company an opportunity to increase brand awareness exponentially.
The words and images that you use to convey your story to consumers will become your brand.
Through social media platforms, blogging, and video creations, you can reach out to your audience, engage their emotions, and motivate them to share your message. Your business gets more attention, in the process converting more sales, and as a result money is raised for the charity. The third option is to let us do everything for you, we'll design it, print it, and ship the order to your door, saving you time and money. For something this important you must invest in hiring those that have the skills and experience to know how to represent your brand the best.
By reaching out to other small businesses to contribute, you’ll be making and cementing your contacts.



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