One of the best ways to use YouTube for video marketing is to review your product or service and to provide the details that people need to know about your product.
YouTube videos are great for marketing because they allow you to post testimonials of people that have used your products or services. One of the best ways to use YouTube video marketing for your business includes making videos of your business products as they launch. These are just some of the ways you can use YouTube for video marketing and to market your business online to get more sales and people interested in your business.
Did you hear how YouTube is the new black for 2014? Review the news on it during the last year, and you can see how it rivals mobile as a marketing hot button of interest. For example, Nielsen is including YouTube views in its rating calculations.  Google announced in an earnings report that 40% of YouTube views are via a mobile device – adding to its exposure as the second largest search engine.
I enjoyed the Instagram book, and had discovered this review copy at NetGalley with an anticipation to be “in vogue” when it comes to YouTube.
People should comment on a video, not just watch a message.  Ultimately YouTube Marketing Power offers enough variety of tips for any business to find an innovation to apply. For making the most of YouTube, you’ll want to read about customizing your YouTube channel. Miles covers the details to setting up a channel and offers good engagement-building suggestions such as hosting contests. There are highlights of successful YouTube examples among businesses and individuals, such as Mindy McNight of the Cute Girls Hairstyles, actress Rosanna Pansino, and even Potter’s House, better known as the house of worship from famed minister T.D. A good read when researching a way to update social media plans, YouTube Marketing Power will organize your digital effort to connect with customer visually. Nominate your favorite small business book in the 2016 Small Business Book Awards today before nominations end on April 27, 2016! Founded in 2003, Small Business Trends is an award-winning online publication for small business owners, entrepreneurs and the people who interact with them. Together with hundreds of expert contributors, Small Business Trends brings you the news, advice and resources you need. La semaine derniere, dans une infographie proposee par FrenchWeb, quelques chiffres ont ete particulierement marquant. Une video a 53 fois plus de chances d’apparaitre en tete des resultats d’une recherche qu’une page classique.
Par ailleurs, alors que les smartphones ne cessent d’augmenter en part de marche, 28% des mobinautes regardent en moyenne une video par jour sur leur mobile. La video prend clairement le pas sur les autres medias, et meme la television craint cette montee du visionnage video.
La premiere question qui se pose est quels contenus proposer ? Evitez d’etre dans le trop commercial (ne relayez pas que des spots publicitaires), soyez dans la vraie valeur ajoute.
Une fois vos videos postees sur votre chaine et playlistees, il convient de mettre en place un plan de mediatisation. Une autre idee consiste a lancer un jeu concours sur votre chaine afin de beneficiez d’un effet de bouche a oreille. Share this on [INFOGRAPHIE] Quelle est l’Empreinte Environnementale Numerique d’un Salarie ? El Video Marketing se esta volviendo cada vez mas en un arma muy potente para muchos negocios.
En la nueva era de la revolucion visual, donde Youtube es actualmente la 3? pagina mas vista de todo el mundo, resulta imprescindible tener en cuenta este portal en toda estrategia de Marketing Online. Y debido al gran impacto de Youtube en el Marketing Online de los negocios, este portal no podia quedarse atras en realizar mejoras para ofrecer una mejor visualizacion de los videos.
Hasta ahora Youtube seleccionaba al azar 3 imagenes fijas que podias utilizar como miniatura de tu video. El poder hacer una seleccion personalizada de lo que tu quieres mostrar como carta de presentacion de tu video, te permite causar mas atraccion y un mayor poder entre tu audiencia para hacer que hagan clic para visualizar tu video. En definitiva, tu numero de clics sera mayor con una mejor seleccion de tus imagenes para tus videos. Y es que poder seleccionar las imagenes que tu quieres en miniatura te da libertad para adaptar tus videos a los objetivos de Marketing que estas persiguiendo con Youtube. Este cambio es tan reciente en Yotube que todavia son muy pocos los privilegiados que tienen esta opcion para sus videos en Youtube. Si, por el contrario, has tenido suerte y ya has sido uno de los seleccionados para disfrutar de esta nueva estrategia de Youtube, te recomendamos que seas rapido y empieces a aprovechar desde ya esta nueva tactica de Marketing.
En cuanto puedas personaliza tambien todos tus videos anteriores con esta opcion, para optimizar la visualizacion de tus videos mas antiguos.
A continuacion te presentamos algunos consejos que pueden ser interesantes para ti para tener en cuenta cuando comiences a hacer estos cambios.
Seleccionar una imagen muy visual para tu video, si no dice nada de lo que vas a mostrar en dicho video, no vale.
Recuerda que Youtube tambien mide el tiempo que las visitas pasan en tu canal y en tus videos.


Si la imagen que ofreces para presentar tu video no es acorde con lo que estas presentando, tus visitas se iran en cuestion de segundos porque no estan viendo lo que ellos querian. Asi que tomate tu tiempo y busca la imagen perfecta que describe a la perfeccion la tematica de tu video.
Si puedes haz que tu eleccion de imagen en miniatura tenga un breve texto con algun tipo de beneficio o informacion muy clara acerca del video.
Tu audiencia deberia poder tener un texto que le permite ver rapidamente que es lo que van a encontrar en tu video.
Es como un mayor filtro para garantizar que, cuando tu audiencia hace clic para visualizar tu contenido, estan viendo lo que realmente estaban buscando. Si continuas navegando estas dando tu consentimiento para la aceptacion de las mencionadas cookies y la aceptacion de nuestra politica de cookies. Research keywords and include them in the metadata to increase the exposure of your channel on search engines.
Optimize every video you have uploaded on to the Youtube platform with relevant key words and tags. Arrange your videos under different playlists and make them public to increase the interactivity with the audience. In order to drive more traffic towards your site or video, you must know your target audience. Approach the audience with some emotional touch as 89 percent video ads and videos got succeeded which contains emotion and humor. Share your Youtube links and videos on different social networking platforms like Facebook, Twitter etc. Send your video links via email to your friends, mutual friends and relatives like a email campaign. If you have a niche website, you should consider YouTube marketing as a way to bring free targeted web traffic to your site.Everyone with an internet connection will have heard of YouTube.
For example if you have a website that gives computer tips for Mac users, then you could create a channel that has video tutorials.
Both private individuals and large production companies have used YouTube to grow audiences.  YouTube might be one of the best ways you can market your business online. You can show your audience how the product or the service is going to benefit them as a customer. If people can hear other talking about your product or service in a positive way they may want to learn more about your business and may be more tempted to buy what you’re offering.
For example, your product may have a lot of technological features that people may not understand. A new product can create excitement for the buyer and you want to reach as many people as possible. In a few short years it has become to develop into an essential tool for both users and brands. This is mentioned in the book, almost with a brute force, post-everywhere tone that can seem to emphasize tactics over meaningful strategy. There are unique applications to help organize things such as creating links with other platforms. Jakes.  These examples may be different than entrepreneurs who typically appear on Shark Tank, but the usage is examined in a question and answer format that should yield a few ideas that you can make your own. Small business owners, solo entrepreneurs and even corporate managers will be in style this season if they incorporate tips from this book. He is the Founder of Zimana, a consultancy providing strategic analysis to small and medium sized businesses that rely on web analytics data.
La presentation tres instructive de Jeremy Dumont vous eclaire sur pourquoi et comment monter une strategie sur Youtube. En France, des chaines comme celle de Norman depassent le million d’abonnes, et nombreuses sont les marques qui se lancent avec plus ou moins de succes. Alors qu’on attend peu de qualite sur une video amateur, juste une chute ou quelque chose de surprenant, on sera beaucoup plus exigeant avec une marque. Il faut bien sur encourager la promotion cross media en interne (embedez les videos sur votre site, parlez en sur Facebook, twitter, google +).
Outre votre communication, les participants seront partis pris et donc prets a relayer l’information.
Y, en muchas ocasiones, estas 3 imagenes que seleccionaba al azar eran las 3 peores opciones que podias tener.
Ahora Youtube te permite elegir tu imagen personalizada para que sea esta la imagen que aparece en las paginas de resultados de busqueda. Si tu tasa de clics esta subiendo, es muy probable que Youtube lo tenga en cuenta para subir tus posiciones en el ranking de busquedas. Asi que intenta que tu imagen tenga colores que contrastan, para llamar mas la atencion de tu audiencia a que hagan clic para ver tu video. Haz clic en el enlace de abajo para ver el Video Gratuito que te ensena a crear el Sistema Perfecto de Marketing.


There are videos about anything and everything a€“ from folding bed sheets to cooking videos to computer a€?how toa€? videos. You can add the link to the corresponding page from your website in the description and also link or embed the video in the original article from your site. The famous video site is the third most visited website on the Internet, behind Google and Facebook and is viewed by millions of people each year. You can highlight the various features of the product or service and in general, provide more in depth information than a simple article can because the customer can see the product and learn about your service directly from you. A good video can highlight all the features of the new product and create the excitement you need as a business to sell that product.
But the suggestion supports Miles’ viewpoint that businesses underutilize engagement to derive real value from YouTube. The chapter that notes analytics rightly displays how strategic Google Analytics links to YouTube views can be. A l’image de la montee en puissance de Tumblr et Pinterest pour la photo, les internautes sont a la recherche de nouveaux formats, inventifs et prets a les surprendre. Ce genre de jeu concours est assez ludique et assez utilise, il convient donc de reflechir a la meilleure solution, celle qui vous apportera le plus d’exposition.
As you can imagine, this is a really valuable form of internet link building a€“ and the best part is that this form of niche internet marketing it's absolutely free!Make sure that you don't forget to tag your videos with the appropriate keywords so that you can be easily found on the search engines. Here’s a couple of easy ways you can start using YouTube’s platform to market your business and get more traffic and sales on your website or blog. Videos end up engaging the viewer more than simple articles do so they are very effective marketing tools for new products or services that you have. If someone knows how a product is going to benefit them and how they can use the product in their own life they will be more tempted to buy the item. In fact establishing connections across social media is a consistent theme in Miles’ recommendations.
Dans tous les cas conservez un ton humourisque si possible et pensez a ce qui pourrait pousser l’internaute a partager votre video. Par ailleurs si vous debutez, une agence vous renseignera sur les choses a faire en termes de duree (privilegiez les videos de moins de 4 minutes), d’effets et de tournage. Outre le billet sponsorise sur un blog, vous pouvez faire appel a des Youtubers qui ont deja leur chaine afin de beneficier de leur exposition. Sometimes videos can be even more effective way of conveying your points and ideas when compared to just text.
This helps you get targeted visitors and if you include all of the appropriate links, you will gain a lot of free targeted web traffic a€“ remember, all of these new visitors have the potential to become returning visitors!YouTube has even added a feature whereby you can add click-able URL buttons within your videos as annotations. This is one of the best ways to use YouTube for video marketing as testimonials are important to your business. If you are known as a company that helps customers and explains your products well, the buyer may be more willing to purchase from you again. A video is a big selling tool for your new product and web users tend to expect videos now about products they may be interested in buying. Par ailleurs, la video permet aussi l’interaction  grace notamment aux commentaires ou aux likes, ne negligez donc surtout pas cette partie. Ainsi pour chaque video tournee, ils en feront la promotion sur leur chaine afin de vous amener du trafic sur la votre (le meilleur compromis etant que le Youtuber poste un teaser sur sa chaine revoyant a la video postee sur votre chaine, vous beneficierez ainsi de toutes les vues et de tous les abonnements supplementaires). This is a great tool for YouTube marketing, as it means that your links can appear more times than if you would just have them in the description area. A guide video provides customer service to people that are thinking about buying from you or have bought from you in the past and need help understanding their product or your service better. Les annotations sur la video vous permettront un vrai appel a action, c’est donc un des piliers majeurs a ne pas oublier. Mais les Youtubers sont rares et surtout tres sollicites, ne visez donc pas les stars mais plutot les jeunes prometteurs.
Oftentimes, people won't read the full description of a video, so they won't have a chance to see your link. But if you have the URL in your video, then they will definitely be able to see your link, and they will most likely click on it!The main thing to remember is that your YouTube channel needs to be treated just like your website. The content that you upload must be good as you want people to subscribe to your channel and also to visit your website. The information that you are providing has to be valuable and concise a€“ this is what will separate you from all of you competitors.You don't need to have high-tech videos with special effects and other fancy things. Your YouTube channel, if popular enough, can even be used to generate additional income through the Google Adsense program.YouTube is a really good niche internet marketing tool for website owners.
Don't forget that the more credible your videos and articles are, the more traffic you will have to you website.



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