Booktopia - Marketing Your Small Business For Dummies, Australian And New Zealand Edition, For Dummies Ser. Whether you own a bakery or a boutique, a plumbing or a finance business, this book gives you straightforward strategies to find more prospects, build your customer base and secure market share.
Carolyn Tate is a small-business marketing expert with a passion for making marketing real for business owners.
From the author of Me and Earl and the Dying Girl comes a novel about music, love, friendship, and freedom.
Harness the power of marketing and watch your business grow Having your own business isn't the same as having customers, and one is useless without the other. Barbara Findlay Schenck has been a marketing consultant for more than 20 years, with clients ranging from small businesses to Fortune 500 companies.
Much has happened in e-mail marketing since the first edition ofthis book appeared in 2007.


Having your own business isn’t the same as having customers, and one is useless without the other. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Small-business guru Carolyn Tate empowers you to apply hundreds of high-impact and creative ways to market your business without breaking the bank.
As a small-business operator herself, she's tried all the tactics in this book, so she knows what works and what doesn't. Enabling JavaScript in your browser will allow you to experience all the features of our site.
Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today's competitive environment, strategic marketing is essential.If you want your small business to grow, you need a marketing strategy that works.
In addition to her experience as a small business strategist, she's also a bestselling author and nationally syndicated columnist.


With the dramatic rise of social mediaand mobile devices, there are more ways than ever to targetcampaigns and maximize your e-mail marketing dollars. The newedition of this helpful book is full of practical advice, whetheryou?re an enterprise-level marketer using a third-party e-mailmarketing company or small business owner handling everythingyourself. Updates include more information on online marketing, a whole new section on getting and keeping customers, new cost-effective, fast-acting ideas for instant impact, and more. Packed with savvy tips for low-cost, high-impact campaigns, this friendly guide is your road map to launching a great marketing campaign and taking advantage of the newest technologies and avenues for outreach. If you buy it, read it, and implement some of the marketing strategies discussed, customers will come.



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