The Online Ecosystem is an increasingly complex place to be, for any company, whether it’s an online enterprise or a brick and mortar company. Content is King: This might be the most important rule of all, especially after Google’s panda update, which prioritized the content of a website in ranking websites. Know what your competitors are doing: Both online and offline companies face competition, however there is a big difference between offline and online companies. Farah Abu Sahliya was the team captain of the Google Online Marketing Challenge winning team in 2011.
There are over 180 million Smartphone users, and they spend the majority of their Internet usage on their phones. Mobile sites and Mobile-friendly sites make it easy to locate you, call you, find your hours of operation, and learn other quick, crucial information.
Product Videos are even more important for mobile sites and mobile apps than they are for your desktop website!
When your customers click a link on your Facebook post from their phones, they should be directed to a mobile website. Many companies who aren’t that tech savvy have a tough time handling with what they want for his or her enterprise.
Sooner or later in your career as a musician you might have been on your SoundCloud account your dismal SoundCloud plays. I want to provide you an sincere look at the pros and cons of what occurs once you buy SoundCloud plays.
When you’re on SoundCloud, and also you want to know promote your music digitally, you’re going to need to be ready to put your self out there. Conoscere e sfruttare il mobile marketing per la tua azienda: responsive web design, ASO, mobile advertising.
Dalla realizzazione del logo alla progettazione al restyling della brand image, costruisci il tuo marchio con PMI Servizi. La Divisione Marketing di PMI Servizi offre alla tua Impresa una consulenza realmente professionale che ti consentira di far crescere il tuo Business e fidelizzare i tuoi Clienti.
Grazie al nostro team di esperti nel settore e in molteplici campi, dal Marketing online a quello offline, dallo sviluppo di applicazione mobile allo sviluppo di siti web e posizionamento, siamo in grado di proporre la nostra consulenza a qualsiasi tipologia di azienda.
Ti aiuteremo a definire gli obiettivi della strategia Marketing e al contempo ti offriremo un’assistenza continua e dedicata.
Ad oggi e ormai fondamentale avere un sito internet realizzato in modo corretto, e importante anche per le Aziende presidiare i Canali Social, cosi come e importante creare un’immagine aziendale efficace a partire dal logo dell’Impresa per arrivare fino a progetti di comunicazione integrata. Siamo 12 persone costantemente impiegate nella promozione di progetti di sviluppo della visibilita online e offline che lavorano nel settore da oltre 10 anni e quindi con un’esperienza notevole maturata nel tempo. Se hai gia le idee chiare ti basta solo formulare la tua richiesta utilizzando il form di contatti accanto e otterrai un preventivo gratuito ad hoc, esattamente stilato sulle reali esigenze del tuo Business.
Se non hai ancora le idee chiare su come utilizzare una consulenza di Marketing, ti aiutiamo noi.
Se non hai ancora le idee chiare allora leggi il nostro articolo dedicato al Web Marketing per le PMI! Utilizziamo i cookie per essere sicuri che tu possa avere un'esperienza migliore sul nostro sito. Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice. Where 2011, saw some major changes such as Google entering the social media world with Google+, Facebook and Twitter playing a large role in product promotions and an increase in mobile searches, experts predict more such changes in 2012.


In 2012 the Internet world will continue to dominate the marketing strategy of all small and medium business which will focus on utilizing the various online marketing tools available. As adoption of Smartphones continues to rise it is expected that 23% of the mobile user population will turn to smart phones by 2012.
With online marketing getting better ROI than traditional marketing more and more SMB’s are engaging in paid advertising to get guaranteed audience to their sites. Search engines and mobile search have become the 2 leading sources of website traffic so your website’s visibility and accessibility are 2 major factors that keep your audience engaged and determine the click through rate of your web pages. Although no one is 100% certain what direction online marketing will take in 2012, it is clear that the future is bright. Providing the latest search engine and online marketing news to readers of the ineedhits blog. It is also a relatively new business medium, especially in the Arab world, that is ever-changing and growing. But the reality is that a lot of companies and individuals are simply copying their offline marketing materials online. By content I mean the actual information and ideas that are communicated to the user through the website. Offline companies, depending on the size and reach of the company, usually have few competitors that are confined to a geographic location. Your customers are checking emails, browsing the web, watching videos, and using custom applications on their Smartphones and tablets.
Unlike your website (where customers can take time to get to know your business), your mobile site should focus on answering your customers’ questions as quickly as possible. Mobile users don’t want to scroll in more than 1 direction or wait for multiple pages to load. Studies show that fast-loading mobile videos drive over 1.6 times the conversion of website videos*. When they click on your Blog widget from your mobile website, they should be directed to the mobile version of your blog.
With Google’s lastest algorithm upgrade, the over-hyped  Mobilegeddon, taking the advertising and marketing world by storm these days, you’ve most likely began considering about mobile marketing methods. This article goes to undergo a step-by-step course of that may information you from the time of  advertising and marketing of outdated to the trendy and modern era of mobile marketing. You may have questioned whether it is best for you to buy SoundCloud plays and get these numbers up so that you just look extra profitable to people who come by your website. Whereas SoundCloud itself is a wonderful music promotion tool, and I’ll take a look at that in this article, it works greatest when it’s being used alongside other on-line advertising and marketing ways. Read all through for our typical featured track right here in SoundCloud marketing articles written on Build My Plays! Se continui a navigare dai il tuo consenso all'uso dei cookie, se vuoi avere maggiori informazioni puoi cliccare il pulsante Leggi di piu, altrimenti clicca su OK.
Users are constantly seeking improved and intuitive mobile versions of websites that allow them to easily shop and find the items they want.
This means that more and more users will be looking for apps that are easy to download and use. However experts predict that this method of marketing will work best if businesses are able to find a balance between their campaign costs and ROI. Google and Facebook will begin to incorporate social likeability and sentiment measurements into ad rankings.


Google has made it essential for websites to score well on engagement metrics in the long tail of search results.
If your product is known to be of high quality and that is how you promote your product offline, do not change the message online to, for example, faster delivery. These ideas can be communicated in a number of ways, depending on the type of website you have, for example you can use videos and blogs among others. Online companies however face competition from all over the world, which naturally results in a large number of competitors. You need a mobile-capable media player to make sure your videos are loading fast and keeping your customers hooked! So if you still do not have a mobile friendly version of your website its time you look into getting one. There is no reason why you should not think of targeting this audience by creating your very own app.
Advertisers will then need to invest heavily in promoting “+1’s” and “likes” to consumers via PPC ads.
You will no longer get a lot of search traffic for obscure terms that you don’t have good strong results for. The internet as a medium is different and you have to think of it differently than you would any other medium.
Also branding is something to keep in mind, and by that I mean: do not change your logo (unless you are rebranding) and have the website reflect your company’s identity and colors. It is important for online marketers to know and understand what their competitors offer to their users and how they are communicating with them. Mobile will not only help you gain improved visibility of your campaigns it will also help you invest more accurately in performance advertising and paid search. This will be good news for consumers as ads for more popular products and brands are presented more often.
The Panda update has increased the quality of relevance in the longtail, and don’t expect Google to just give this traffic back to the sites they don’t think deserved it in the first place. The internet has its own rules and methods, to succeed in the online world you must understand that and act accordingly.
Also for your website to be successful, it is important for your website to evolve into a trusted online resource for information in your respective field. It’s important to discover the weaknesses in their offerings and communication methods, so that you can take advantage. Your website must become the go to website for users to go to find the information about your field, this will lead to an increase in traffic and will lead to a better ranking by Google. It’s also important to understand that even the best websites can always improve and be better, so you should visit your competitors websites to discover what you can improve on. You should keep in mind when developing your content, that your content should subtly promote your products and services. Don’t be upfront about promoting your products, but  instead give your readers the impression that your products can satisfy their needs without it seeming to be too preachy.



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