Each website is unique in its own way and hence our search engine optimization (SEO) plans differs from website to website. PageTraffic is committed to delivering top results and exceptional service that has made us one of the most respected SEO agencies. Branding an NFL Player has often been overlooked by professional athletes, but often this process is referred to as one of the most important elements to scoring endorsements, sponsors and partnerships.
As Players enter the league, many strive to become the best in their respective positions, many overlook the importance of managing their image and brand. Too often we see players excel on the basketball court, but fail to manage their lives off the big stage. With the assistance of a marketing team that focuses on your image and brand, an NFL player can become a shining example of how a professional athlete should appear before the public and media. Hiring an Athlete Branding Expert like Anthony Fernandez can truly make the difference in your career during and after your prime.
Born in 1964, John Swinney joined the Scottish National Party in 1979 and went on to graduate from Edinburgh University with an MA (Hons) in Politics. Prior to his election as Westminster MP for North Tayside in 1997, he held a number of posts in the SNP at local and national level. Warren McIntyre has over ten years’ experience working in the environment sector and is now manager of the public sector team at Resource Efficient Scotland, the new Scottish Government funded programme to help all businesses and organisations save money by using energy, water and material resources more efficiently. Following completion of a MSc in Environmental and Waste Management he initially worked within the private recycling industry developing resource use reduction projects and delivering training to both operational staff and senior managers. He then worked in a senior management position at Carbon Trust Scotland for four years during which time, among other achievements, he helped over 180 public sector organisations and SME’s to develop a Carbon Management Plan.
Luana has worked in Digital Delivery of transactional services for seven years and her specialism is youth engagement and innovation. Her reach has encompassed working in a busy media centre, working in Private Office, opening the first Dept of Health Public Enquiry Office to working on the Towards Cleaner Hospitals MRSA task force. Luana previously worked for Directgov, where all essential government information and services were provided in one place, ensuring it was easy to understand for the members of the public.
Joel Bailey is a knowledgeable customer experience and service design leader, having spent over 15 years combining user-centred methodologies and business strategy to transform services in the private and public sectors. Colin is the technology lead for the Glasgow Future Cities Demonstrator, an ambitious £24m programme funded by the Technology Strategy Board (TSB). Martin Dorchester is the CEO of the David MacBrayne Group and operates as Managing Director of both Argyll Ferries and Caledonian MacBrayne.
Martin is a firm believer in CPD and lifelong learning and is currently completing a diploma in Economics with the Open University.
Claire Guerin is an MSc level Biological Sciences graduate, with over 12 years of experience within the environmental sector. Claire began working at Zero Waste Scotland in 2011 as a Design and Waste Prevention Manager.
Colin Henderson is the geospatial lead at Atkins, the UK’s largest design and engineering consultancy. Alex is a native Glaswegian who, after Strathclyde University, joined the Met Office in the early 1970s. He has held a variety of posts working amongst others as a forecaster at RAF Leuchars, Glasgow Weather Centre, Senior Forecaster London Weather Centre, and Senior Forecaster for the ITV National Weather.


After London Weather Centre he moved on to manage the Met Office defence network in the south of England and the Mediterranean. Stuart McRae is an Executive Collaboration & Social Business Evangelist for IBM Collaboration Solutions, responsible for briefing executives and IT strategists on the business value organisations can realise from the latest exceptional web experience and exceptional work experiences solutions, as well as speaking at public events on related topics. As a senior leader within the Scottish Government, Robbie Parish holds a pivotal role in building partnerships across the entire public sector in order to transform the service landscape for the people of Scotland. As a Board level Director with experience encompassing both the Private and Public sector, Robbie utilises this experience to drive forward public sector reform, and the opportunity digital presents in delivering public services which are accessible, user-friendly and cost efficient.
A digital strategist and software engineer at heart, Robbie is recognised within the industry at both a UK and international level for his ability to build award winning applications and services across a range of sectors.
Since January 2013, Robbie has held the position of Director Online Services with responsibility for the delivery of digital service transformation for Scotland.
Robbie’s vision for the Scottish Digital landscape is founded on the premise that we need to put user needs at the heart of change.
A keen golfer, Robbie is a lifelong fan of technology and innovation and is always on the lookout for ways to combine the two. Mark Powles is chief executive officer of Business Stream, the leading supplier of water and waste water to businesses.
Since joining the company at start up stage in March 2007, he has created a major stand-alone retail business operating in the world’s first competitive water retailing market in Scotland.
He has championed the benefits of competition in the water industry and is playing an influential role in driving forward the water market reform agenda in England.Business Stream is now established as a strong, sustainable and high performing brand delivering significant value for customers, through keener prices and a range of tailored and innovative services. He brings a wealth of senior management experience from private sector companies operating in highly regulated, competitive and customer focused markets across retail, travel and financial services, with leading companies such as Sealink Stena Line, National Express Group and AEGON UK. Very often it's the creative thinking that takes place across organisations and between sectors that leads to the best results. We assure transparent, ethical and result oriented SEO that keeps you ahead of the competition. A strategic positioning in front of the public eye can truly make the difference in landing an endorsement deal or other possibly being booked for a speaking engagement or an appearance. In 1999, he became the MSP for Tayside North, remaining as the constituency’s MP until standing down from Westminster at the 2001 General Election. He lives near Blairgowrie in his constituency and his hobbies include cycling and hill walking. Delivered by Zero Waste Scotland, this new service is a one-stop shop where clients can access a range of free expert advice, training and funding. Warren then moved to Glasgow City Council where he lead in the accreditation of over 40 operational sites to the ISO 14011 standard and the development of the City’s Environment Strategy and Carbon Management Plan. She has more than twelve years of stakeholder and change management, account as well as project management experience across government .
Her specialist area is Digital Communications with particular expertise within the youth space. He is Director of Service Design at Capita, a FTSE 100 company that delivers large-scale multichannel services for private sector and public sector clients such as the BBC, the Ministry of Defence, O2 and Birmingham City Council.
Prior to the Future Cities Demonstrator, Colin was responsible for Glasgow City Council’s ICT Strategy and established an enterprise architecture practice within the ACCESS Joint Venture to increase the alignment of business and IT. In a career spanning 30 years Martin has operated nationally and internationally with organisations covering logistics, technology and finance.


Martin is a supporter of Social and Community Business and chairs Firstport Ltd, a start-up funding organisation for social enterprises.
She supports the co-ordination of public, private and third sectors across Scotland so the third sector in particular can support people to make the most of digital technologies.
She previously worked as an energy advisor with local authorities and community groups for the Energy Savings Trust,  and more recently as an environmental consultant to SMEs and public sector organisations with the Green Business Partnership. Her current role is as a Key Account Manager within Resource Efficient Scotland’s Public Sector Programme of Support. Colin has over 13 years' experience in Geographic Information Systems (GIS), including complex data analysis and modelling.
Alex then became Head of London weather Centre where he lead a team of forecasters responsible for severe weather and road forecasts in the southeast of England, rail forecasts for the UK as well as overall monitoring of UK National TV and radio output. He is particularly focused on the business impact of emerging technologies like Social Computing, Mobile Devices and Cloud Computing. Along with responsibility for Digital Service Transformation for Scotland, Robbie is also responsible for GLOW – the national platform of web services that connects parents, students and teachers in the Scottish education system. So if you know any apps which improve a golf handicap or would like to discuss Digital in the public sector more generally, Robbie is contactable at The Scottish Government, Online Services Division.
Nowadays the business experts in Bangladesh are taking logos seriously for future branding too. She has provided advice and guidance to organisations such as Consumer Focus, Student Loans Company, YouthNet and the Citizens Advice Bureau.
Before working with the public sector, Colin spent ten years working for a telecommunications company gaining valuable experience in network, operations centre and customer care architectures, and approaches to opening up services (such as service-oriented architecture, SOA) - experience that is now valuable within the context of smart cities. As CEO of Dixon's B2B operation Martin built up the largest Apple reseller business in the UK as well as developing a £100m public sector business. An experienced programme manager she has a background in developing and delivering large-scale social inclusion and change management programmes. He also acts as executive sponsor for key customers and partners, helping them to maximise the business value they derive from the IBM Social Business solutions they deploy.Prior to his current role, Stuart has worked in Technical Sales, Business Transformation, Product Management, IT Architecture and Development teams in IBM and Lotus.
In addition, Robbie holds the position of Executive Director and Board Member at Visit Scotland. For this reason, a great and simple designed logo is an essential part of every company's overall marketing strategy as well as for online marketing and branding. If you need a logo or artwork for your brand and then let's talk with our expert graphic designers for the perfect solution to making your business more branded.
Martin was part of the team that brought the 5 radio authorities together to create Ofcom and worked with the London Borough of Hackney on developing its infrastructure for the 2012 Olympics. BLACK iz IT will talk about your business Branding, values, mission, vision and BLACK iz IT will research the industry and present a series of concepts for your consideration.
Martin is also a keen lecturer and academic and has written a number of papers covering areas as diverse as CSR and Emotional Intelligence in management development.
Stuart has been involved in many industry bodies, including Guide Share Europe, EEMA and the IETF.



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