After you have defined your vision and identified your marketing goals, you need to put a marketing plan in place to achieve those goals.
As we all know, just because we have the perfect strategy and plan for golf, we don’t necessarily par all the holes and in many cases, we veer off track and need to figure out how to get back on track so we reach our destination.
Likewise, when we market our businesses, for each goal, we define strategies and the associated activities needed to get to the desired result. The best way to approach this task is to take each goal and figure out what it will take to achieve this goal. To create a new eBook each quarter you will need a content plan that sets out what you will write and when. To promote the eBook to your Facebook fans as a promoted post, you need to understand how to use promoted posts, create a timeline for the posts and set a budget for what you are willing to spend.
Review our website for the effectiveness of the sign up form, adding a call-to-action to the end of each blog post to encourage signup.
Update the website with a responsive theme to support any device including smart phones and tablets.
Review our email marketing service provide to ensure they support mobile devices so our email is easily viewed on mobile devices in addition to web browsers.
As you can see, your marketing action plan can be created in a table or spreadsheet, identifying each goal, the marketing activity details and the associated information needed to complete each activity. A marketing plan helps the busy small business owner take control of their day to day marketing activities. Thank you Pansy – I hope my marketing plan template helps you create a winning plan for your business!


In order to achieve the marketing goals and gain success a proper marketing plan is essential.
Free Marketing Plan TemplateJoin the thousands of people who have created a winning inbound marketing plan.
Vous pourrez ainsi analyser oA? vous voudrez agir, oA? il y a un potentiel de croissance, etc. Vous verrez en mA?me temps vos points de contact, c’est-A -dire tous les endroits oA? vos prospects ou clients sont en contact avec des influenceurs ou des outils.
Dernier pointA : les concurrents, il faut faire une rapide analyse concurrentielle (sans y passer des heures !). Vous avez besoin d’aide ?Dans un premier temps utilisez le moteur de recherches, il y a des centaines d'articles. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Clipping is a handy way to collect and organize the most important slides from a presentation. Your marketing plan defines your path to your goals and guides your decisions throughout the year.
In golf, the goal is to get the ball from the tee into the cup on the green in the fewest number of strokes possible. Sometimes you have to adjust your activities to account for shots that aren’t quite perfect. And when we veer off course due to distractions or changes in the environment, we need to evaluate the situation and make adjustments to get back on track.


Without a plan, marketing, especially online with its rapidly changing landscape, can be overwhelming and discouraging. I do not know many people who would do such thing, as most of them think these things should be kept as top secret.
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Debra has helped us in several areas year after year and her role with us expands each and every year. To achieve that goal, you need a strategy for each hole such that you get to your destination successfully. By evaluating your situation and making adjustments, you can get to your destination – maybe not in par, but in the fewest number of strokes possible. By knowing what you are trying to accomplish and having a marketing plan to guide you, you can stay focused on your desired outcome.
Breaking up your marketing into manageable pieces can ensure you make progress towards achieving your goals.
I find Debra to be insightful and helpful with our overall marketing including our web sites. Your strategy for each hole is different because you need to account for the length of the hole, the number of hazards you face, the weather and course conditions.




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