When it comes to marketing, knowing how to speak with your audience is essential to success. Internet contests and sweepstakes are a great way to capture personal information or opinions from a market.
Many popular social media management tools, such as HootSuite, offer point and click report creation and information collation to make the process even simpler. Whether you are a local small business or exist solely online, social media offers instant access to millions of potential customers or clients. One of the biggest disadvantages to traditional forms of market research is the time required to conduct thorough research. Social media is one of the most powerful assets any business can use to optimize their marketing research routines. Willie Pena is a freelance writer, video producer, visual artist, and music producer who writes on social media and traditional and nontraditional forms of market research. I was looking to grow my business through social media, I accidentally hit your blog and found it useful for me…. Hi there, my name is Cara Pring, welcome to The Social Skinny, a website dedicated to social media and website optimization strategy. No nos cansamos de oir que los social media estan predestinados a ser los canales de atencion al cliente del futuro. Cuando echa mano de las redes sociales como plataformas de atencion al cliente, las expectativas del consumidor son muy elevadas. El canal de atencion al cliente con mas pegada entre los consumidores sigue siendo el telefono (33,5%), seguido a escasa distancia del email (32,5%). En cuanto a las tacticas empleadas por el consumidor para lidiar con los a menudo problematicos servicios de atencion al cliente de las empresas, la mayoria, el 72,6%, reconoce haberles amenazado en alguna ocasion con cancelar su contrato o irse a la competencia para conseguir el resultado esperado en su interaccion con este tipo de servicios. As an individual person, social networks merely offer a way to stay in touch with friends, family and colleagues, however, from a business and marketing perspective,  social networking is a mission-critical service that no business can afford to ignore.
As people start to learn the importance of branding and identity, they soon learn that engaging your audience on a long-term basis  is the key to any successful business endeavor. By establishing your presence on social network portals such as Facebook, Twitter, LinkedIn, and YouTube, you can instantly recruit a band of loyal customers and constituents who can help you spread your message further and faster.
To learn more about how Avtec Media Group can turn your social network into a super-charged, efficient,  cost-free marketing platform, contact us for an estimate. For example,  I was driving down the street the other day behind a bright, VW bug, which was, to be more specific, the Sunology bug. Many of us already have marketing vehicles in place that we may or may not have thought to include our social media icons. This entry was posted in Marketing Communication, Social Media and tagged social media, social media icons, social media icons for business on July 29, 2014 by Karen. Please download the latest version of the Google Chrome, Mozilla Firefox, Apple Safari, or Windows Internet Explorer browser.
Not only has it become a common form of communication and advertising for many businesses, it is predicted to be as common as email for customer support and other interactions in the coming years.
Social media provides instant access to the thoughts and phrasing that your customer base uses. With the viral nature of social media, it is easier than ever to increase exposure for your contest or giveaway. This means that virtually any interaction on social media has the potential to result in useful information for your business.
If you are not analyzing your social media effort and impacts, you are neglecting a massive source of information for your marketing programs.


Speaking directly with your target audience can provide candid information, honest answers and greater insight into thoughts, behaviors, preferences and other important aspects. Posts are typically public or easily accessed by following or subscribing to a specific feed or service. From quick polls to in-depth conversations, the access social media offers any business to their market is hard to beat. Y puede que esta prediccion sea absolutamente acertada, pero por el momento no termina de cumplirse.
Que la rotundidad de esta cifra no es atribuible a la escasa familiaridad del consumidor con las redes sociales como canales de atencion al cliente. El 53,7% de los consumidores espera una respuesta en menos de hora, el 19,8% en ene menos de 30 minutos y el 16,9% en menos de 5 minutos. La medalla de bronce es para los chats online (21,3%), mientras que la cuarta plaza es para la clasica atencion al cliente cara a cara.
These are just a few ways you can make your social network work for you, instead of the other way around. That’s not surprising since using social media is an efficient, affordable way to build a following and disseminate information to the masses with the click of the mouse.
There on the back of the vehicle, prominently displayed on the hood, was a string of social media icons. To avoid any legal complications, be sure you adhere to the branding guidelines set forth by Twitter, Facebook, LinkedIn, etc. However, many businesses still fail to use social media for one of its most powerful uses—marketing research. This means that with a little effort you can vastly improve the quantity of information that you obtain with any given promotion.
From the best times to contact customers to split testing and brand monitoring, social media offers powerful tools to augment and support your marketing research efforts.
When conducted properly, your market research also doubles as brand building and advertising.
By building lists of common tags on social media networks, you can quickly analyze the popularity of key terms, brands or trends to integrate them into your marketing efforts. This makes it easy to check out your competition or keep up with major industry influencers.
Outside the geeky expert stuff I'm a crazy cat lady from Sydney - and no, that is not me in the header (everyone asks). Wir optimieren Ihre Website so, dass diese fur den Nutzer besonders einfach mit Social Media Diensten interagiert und machen Ihre Website damit uber Social Media besser auffindbar.Wo Sie mit Ihrem Unternehmen nicht prasent sind, konnen Sie auch nicht gefunden werdenMochten Sie, dass Ihr Unternehmen auch uber Youtube, Facebook, Google+, Twitter oder andere Social Media Portale im Web sichtbar wird, dann benotigen Sie eine gute Social Media Strategie.
Segun un reciente estudio llevado a cabo en Estados Unidos por la empresa especializada en servicios de atencion al cliente M2Talk, solo el 2% de los consumidores asegura con rotundidad preferir las plataformas 2.0 como canales de atencion al cliente. El 67% de los consumidores dice haber utilizado en alguna ocasion los social media como plataformas de atencion al cliente. However, if you’ve got a corporate social media account, like Facebook, Twitter, Linkedin, etc.
These tips and tricks offer effective ways to harvest marketing information from social media.
From improving your marketing copy or mission statement to improving engagement and interaction, aligning your business’ voice with your market holds big benefits.
Sharing your contests with potential social media influencers in your market is a great way to start. In most cases, these lists are also automatically filled with potential customers or clients.


By integrating their successful methods with your efforts, you can stay ahead of the competition and position yourself as an authority in your market. Social media makes it possible to obtain useful information, through polls, surveys and interaction, in a matter of hours or days.
Ihre Website, die virtuelle Reprasentanz Ihrs Unternehmens muss mit den wichtigen Social Media Diensten vernetzt sein, damit Interessenten und Kunden Sie uber diese Dienste finden konnen und auch mit Ihnen uber diese Dienste kommunizieren konnen.Wie gehen wir vor?Lernen Sie uns kennen! Unicamente el 25% de los consumidores confiesa no haber utilizado nunca las redes sociales como canales de atencion al cliente. If I was interested in what they were selling,  I had absolutely no excuse not to connect with the company. PhotoBig Ideas Writing 9 hours ago It's time for the Monday Mind Tease, and here's one for a story line. When it comes to marketing innovation, this is a popular way to find new angles or methods to implement and with which to experiment.
This allows your business to change marketing techniques quickly in response to changes in business trends.
Lassen Sie uns daruber sprechen, welche Social Media Strategie fur Ihr Unternehmen die Richtige ist. Displaying your social media icons prominently on your marketing materials is the way to do it best. All the information I needed to do so was right there, with my smart phone just a reach away.
Some places are obvious, such as your website and your printed collateral pieces, but others are more obscure, yet just as effective if we remember to take advantage of them.
I could even just snap a picture, like I did,  and all the information that the company wanted me to know would be captured,  Since then, I’ve been noticing more and more businesses including social media icons on their corporate transportation vehicles as well as other unusual places.
Wenn Sie zum Beispiel einen Online Handel fur Musikinstrumente betreiben, dann wurden wir Ihnen neben Facebook auch auf jeden Fall die Nutzung von Myspace empfehlen, weil Myspace sehr stark von Musikern genutzt wird.
Wenn Sie, Manager oder Business Kunden ansprechen mochten, geht sicherlich kein Weg an Xing und Linkedin vorbei. Das hei?t unsere Empfehlung wird immer sein, dass Sie die Social Media Dienste Nutzen, die auch von Ihren Kunden oder Interessenten genutzt werden.Social Media Profile anlegen Nachdem entschieden ist, welche Social Media Dienste Ihr Unternehmen nutzen mochte, kann mit der Einrichtung von Social Media Profilen bei diesen Social Media Diensten begonnen werden.
Bei einigen Social Media Portalen ist es moglich Firmen Profile einzurichten, bei anderen Diensten konnen sich nur naturliche Personen anmelden. Hier empfiehlt es sich eine Social Media Beauftrage Person fur solche personlichen Profile zu wahlen, welche spater auch uber diese Social Media Kanale kommuniziert.Content-Strategie Die Inhalte (Content), welche sie uber Ihre Social Media Kanale verbreiten, sind die wichtigsten Elemente Ihrer Social Media Strategie. Ihre Kunden nehmen Sie uber diese Inhalte wahr und nur wenn diese Inhalte interessant und authentisch sind, wird Ihr Unternehmen positiv wahrgenommen. Social Media ReichweiteDie Vernetzung von Website und Social Media Diensten und eine gute Content-Strategie, sind ein guter Anfang, richtig interessant wird Social Media aber erst, wenn Sie auch Reichweite gewinnen.
Deshalb ist die effiziente Gewinnung von Fans, Followern oder Besuchern ein wichtiger Teil einer erfolgreichen Social Media Strategie.Social Media KampagnenSocial Media Kanale gewahlt, Website mit Kanalen vernetzt, Content Strategie entwickelt, Reichweite aufgebaut, dann geht’s an die Social Media Kur, die Umsetzung von Soial Media Kampagnen.
Eine Social Media Kampagne ist dann gelungen, wenn Sie viral wird, sprich wenn Sie sich ahnlich einem biologischen Virus, von Mensch zu Mensch weiterverbreitet.Wenn Sie Fragen haben oder ein unverbindliches, kostenloses Erstgesprach wunschen, bitte KONTAKTIEREN SIE UNS!Wir freuen uns darauf Sie personlich kennen zu lernen!
Besser zu ranken bedeutet, mehr Reichweite und mehr Reichweite fuhrt zu mehr Conversions, sprich zu mehr Kontakten und Verkaufen.



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